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Can EA continue using FIFAs toxic brand?
- Thread starter Gowans
- Start date
giancarlo123x
Banned
Yeah, the majority of people that buy it every year won't care and its all about the money.
This would be more like not calling an NFL game NFL anymore.
SolidSnakex
Member
People hate those running FIFA, not the actual branding.
Given that currently it's the only way they can officially licence all the players, teams cups etc yeah, they'll be sticking with it.
Also - while the arrests might have raised the profile of FIFA corruption in places where football isn't the biggest sport, it's had an appalling rep across the EU and especially the UK for years. Doesn't stop the game being popular.
Also - while the arrests might have raised the profile of FIFA corruption in places where football isn't the biggest sport, it's had an appalling rep across the EU and especially the UK for years. Doesn't stop the game being popular.
As disgustingly corrupt and shameless high ranking FIFA officials are, including the master crony Blatter, there's no chance in hell EA are give up using that title as it's too valuable a brand for the game.
I wonder how much EA pay FIFA in licensing too?
I'm sure Blatter pockets half of that money.
I wonder how much EA pay FIFA in licensing too?
I'm sure Blatter pockets half of that money.
Yep, this. Don't really have more to add.
kraspkibble
Permabanned.
I don't see how the games will be affected. FIFA isn't going anywhere and I don't see EA giving up on FIFA games.
BocoDragon
or, How I Learned to Stop Worrying and Realize This Assgrab is Delicious
Suddenly I realize that my subconscious screens out sports threads in the OT. Didn't realize this news... wow.
They took Tiger Woods face off the cover of their Golf game the iteration after he was causing a bit of a scandal by having a lot of sex, and then subsequently rebranded the series as a whole.
I think FIFA is a bit more complicated. All the licenses for the clubs and the players' names and likenesses is tied up in the FIFA license, whereas their deal with Tiger Woods was in addition to their license from the PGA.
I suspect the majority of the customers for the game don't give a damn about the current events, certainly not enough to avoid buying the game that they like.
In the bigger picture, the real question is "Will FIFA survive?", not "Will EA continue to license FIFA?". Seems like there is going to be serious trouble ahead for everyone at the top.
I think FIFA is a bit more complicated. All the licenses for the clubs and the players' names and likenesses is tied up in the FIFA license, whereas their deal with Tiger Woods was in addition to their license from the PGA.
I suspect the majority of the customers for the game don't give a damn about the current events, certainly not enough to avoid buying the game that they like.
In the bigger picture, the real question is "Will FIFA survive?", not "Will EA continue to license FIFA?". Seems like there is going to be serious trouble ahead for everyone at the top.
toddhunter
Member
They should drop it. I would hate to see the EA brand tarnished.
Americanmushroom
Banned
Can someone explain whats going on with FIFA?
haha I almost spat out my drink
I would bet that most people who play FIFA games are very aware of the arrests.
If only there was some way of searching the Internet...
Nightengale
Member
Does normal people even know who Sepp Blatter is?
Regulus Tera
Romanes Eunt Domus
The FBI is investigating high ranking officials as if they were a criminal organisation.
GlamFM
Banned
Selling tickets illegally, corruption, shady deals, etcetc
Americanmushroom
Banned
Too bad the target audience for this game is mostly young kids and males with less to no interest in politics. FIFA will continue to sell gazillions of units and nearly no costumer will think about the witch hunt for homosexuals in Russia or the fact that more "slaves" are going to die building the stadiums in Qatar than the Pyramids in Egypt...
SomedayTheFire
Member
giant_frying_pan
Member
The average punter sadly doesn't care about the state of FIFA as an organisation.
Triggerhappytel
Member
Of course they will keep using the FIFA brand. Isn't it the most profitable series for EA?
GreyOcelot
Member
it's like to ask Nintendo to stop making Mario games.....if Mario was a real-life murderer, owner of slaves, etc.
are you guys actually serious?
cosigning SLAVERY
The should incorporate the corruption techniques as a game feature.
At least it'd be fun then.
At least it'd be fun then.
- Pay 100,000 credits to have the opposing team forfeit.
- Pay 200,000 to have your worst player killed in secret.
- Pay 500,000 to become the world champion without playing a single match.
cityhunter
Banned
if only there's a way for you to be less of an asshole....
pff who am I kidding, pretty sure you won't say that to someone's face
LoveCake
Member
Don't give them ideas!
Saint of Killers
Member
Yeah. That's a totally apt comparison if Nintendo had been mired in corruption for the last two or decades and had been radided by the FBI and Swiss authorities this morning.
Of course EA *can* but is it right to? What does it say for EA to continue dealing with FIFA when FIFA are seemingly mired in corruption. And lol corruption exists everywhere isn't an answer.
It wouldn't even set a precedent as numerous corporations have ended deals with FIFA recently: http://www.nydailynews.com/sports/s...renew-2018-world-cup-russia-article-1.2089235 http://www.wsj.com/articles/sony-pulls-world-cup-sponsorship-1416901673
CrimsonSquall
Member
No one is going to care. In my opinion, the mainstream players of FIFA honestly don't care about the politics of it all, they will just ask for more
SprachBrooks
Member
EA is itself a toxic brand they go hand-in-hand I think. A perfect match.
slavesnyder
Member
Calling it FIFA suggests that it is the official football game.
Having all the licenses is strongly connected with this and counts for most players.
Building a new brand name is far too risky and expensive.
Also, FIFA is so mighty, they will survive every scandal.
It's like Shell and the Brent Spar. Everyone forgot about it and life goes on.
Having all the licenses is strongly connected with this and counts for most players.
Building a new brand name is far too risky and expensive.
Also, FIFA is so mighty, they will survive every scandal.
It's like Shell and the Brent Spar. Everyone forgot about it and life goes on.
No it isn't. The FIFA license gives them four letters on the front of the game and that's it. They'd also have a deal with FIFA for the World Cup license, but that's it. The licensing for the players and clubs have nothing to do with FIFA.
Black Republican
Member
EA would clap their own mothers before ditching FIFA