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MS CEO candidate Stephen Elop said to consider selling Xbox business, killing Bing

It doesn't seem impossible for the new machines to be the last proper console generation, it certainly doesn't look like they'll do better than the current machines. Who'd buy into that business?
 
Sega to re-enter the console space. Lol!

If, and that is a big IF, MS sell their Xbox division I think the buyer wouldn't be someone as prolific as Samsung. Would probably be some investment firm no one has heard, but makes tons of money.
 

SparkTR

Member
Wasn't Elop the one candidate that was expected to keep Xbox? Pretty much all of the CEO candidates are considering selling it now.
 
Of all the CEO candidates I thought Elop was the most likely to keep Xbox open for business. I can't see any of the others ploughing billions into a low margin business with a very poor ROI (at least for MS).

Honestly, if the Bone doesn't come out of the gate and smash all expectations in terms of revenue, profitability, units sold and XBL subscriptions it is on the chopping block. Also, Elop is the type to poison the chalice before selling to ensure that his decision looks like a good one in retrospect. If he is the one to sell it off, then it will be sold to a clueless PE firm who will just fuck it up completely and end up selling it off piecemeal a few years later to recoup their investment.

The ideal scenario would be a sale to Samsung or Panasonic, the latter has harboured gaming ambitions for a long time, I'm not sure whether Samsung are really that interested in gaming though. Another off the wall idea would be a sale to Disney or Time Warner as it would give them another angle with which to compete with Sony in the content and media markets.
 

Kspraydad

Banned
I'd hope for Google but that won't happen with the Xbox being a Windows platform....

I'd hope for Valve but that won't happen with the Xbox being a Windows platform....

Seriously...would have to be an OEM that doesn't mind running Windows on its current offerings (like computers and tablets)....guess that would be Samsung, Lenovo, Panasonic, Sony (!!) etc...
 

n0n44m

Member
the main takeaway for me is that whether or not the Xbox/entertainment division will be sold, it will certainly be under (even more) pressure within MS to be more profitable

Personally, I think many of the decisions surrounding the Xbox One that I don't agree with are already the result of a larger focus on profitability. They've grown their base with the 360, now they try to squeeze all the profit out of that base (IMHO).

So in that sense, it seems very likely that the Xbox brand will be even less aligned with my gaming preferences in the future than it already is at the moment ...

On the other hand I don't need to remind anyone that without competition from the likes of MS, Sony wouldn't have made the radical changes that we're seeing now. Competition is important for consumers, so as much as I dislike the Xbox brand right now I don't want them to disappear ...
 
Was that stuff about the xbox division still being horribly unprofitable and hidden in the numbers bourne out as true?

If so this kinda makes sense, otherwise it's absurd.

They wanna sell the failure of Xbox to concentrate on the success that is Surface.

If this guy is ever in charge, im done with MS for good.
 

jwhit28

Member
Why would anyone want to get into the console business? Who besides Google and Apple has enough services that is useful enough as a trojan horse?
 

Tiu Neo

Member
Even since Microsoft bought Nokia, I was sure he would be CEO. I love my Nokia phone, but I don't think he is the best candidate for it. Selling Xbox and keeping WP and Surface? Ugh.

Well, at least no more Bing. Goddamn horrible search engine.
 

gruenel

Member
By "promoting it" you mean shoving it down people's throats?
Everybody I know who upgraded to Windows 8.1 (except one MS fanboy) has disabled Bing integration.

I really hope they do kill it.

Bing is absolute horseshit.

Was looking for ASUS mainboard drivers recently when I reinstalled my PC. Tried Bing because I didn't download Firefox yet and it's the standard search engine in IE.

First page of results on Bing was nothing but third party driver sites riddled with ads and malware and no actual drivers.

Then did the same search on Google, literally the first result was the official ASUS driver download site for my mainboard.
 
Is Bing not able to be profitable? It seems like something very important to keep for microsoft for use in their own products and gathering customer data to sell ads. I could see lowering investment in Bing and slashing the cost spent advertising the platform as a much better option than killing the products.

Much of Bing's market share... are arguably 'bought' with money and partnerships.

Facebook, Twitter, Apple Siri, Yahoo!

So much money spent there, and yet it barely does anything against the Fortress of Larry Page.

Imagine if MS cedes away from those deals. They can kiss their meager 25% market share in US goodbye.
 

Angry Fork

Member
I use bing images because google images turned into family friendly bullshit, automatically censoring suggestive or naked pictures and you can't turn it off.
 

DC1

Member
Regardless of who is selected by the board, it has to:
-Business as usual under
-Under the same ooperational funding
-Up until the last freaking minute

For the employees of the XBox division and bing/specific Web services, this absolutely sucks. The uncertainty of "what change is coming" coupled with the knowledge that absolute change is coming is gut wrenching.
If/when this goes down, please wish all these folks and their associated families the best.

I've been through a number of corporate transitions. Fun is not the word to describe them.

Watching your neck and back at the same time is a bitch.
 

Chindogg

Member
I actually wouldn't like to see that happen as it wouldn't add much of value to the company IMO.
Would be funny though, especially after MS wanted to buy Nintendo and was rejected.

It would give them the online infrastructure Nintendo really needs. That and they get Rare back.
 

gofreak

GAF's Bob Woodward
Google will buy Xbox. :)

I was going to suggest that - it's an appealing thought because they'd have the resources to buy and keep it in one piece.

OTOH, MS might not be willing to sell to Google :p And Google might not like the legacy MS software connections that would need to be maintained...
 

Tobor

Member
the main takeaway for me is that whether or not the Xbox/entertainment division will be sold, it will certainly be under (even more) pressure within MS to be more profitable

Personally, I think many of the decisions surrounding the Xbox One that I don't agree with are already the result of a larger focus on profitability. They've grown their base with the 360, now they try to squeeze all the profit out of that base (IMHO).

So in that sense, it seems very likely that the Xbox brand will be even less aligned with my gaming preferences in the future than it already is at the moment ...

On the other hand I don't need to remind anyone that without competition from the likes of MS, Sony wouldn't have made the radical changes that we're seeing now. Competition is important for consumers, so as much as I dislike the Xbox brand right now I don't want them to disappear ...

Valve will take MS's place as the core gaming alternative and all will be well. We don't need Microsoft to keep Sony honest anymore.
 
I would be curious to see Amazon buy Xbox. Amazon isn't afraid of not making profits in order to expand rapidly.

Also, I like Amazon much better than Microsoft as a company.
 

Jburton

Banned
If that happened I can't imagine the Xbox business transitioning without taking a hit. Especially with how the Xbox One uses other Microsoft services like Azure.

Better still without the deep pockets of MS willing to burn money for exclusives, Xbox looks extremely weak.
 
Have they genuinely shown interest in the market previously? I imagine the number of companies interested in buying the division would be very limited, because over its life it's still lost MS billions of dollars. Most companies couldn't or wouldn't support such losses over 10+ years. Maybe Apple would be interested, maybe Tencent (are they big enough?), or maybe a consortium established just for that sole purpose.

To answer my own question, yes; Tencent are enormous - the third largest internet company in the world behind Google and Amazon, with a market valuation of over 100 million USD. They've shown interest in gaming companies in the past, so I think they'd be the kind of company who might be interested in taking over Xbox. But I expect if the Xbox business as a whole were sold off to any other company the first thing they'd do would be to drastically reduce the size of the division, including selling or closing unproven or unprofitable developers and cutting down on the numbers of staff.
 

Pie and Beans

Look for me on the local news, I'll be the guy arrested for trying to burn down a Nintendo exec's house.
SAMSUNG XBOX

Has a nice ring to it.

Samsung GalaXy Box. I can see it now. I think the irony is, Samsung could go hogwild snapping up cheap Korean studios and actually create quite a bold first party. Imagine Tencent getting in on it too.
 

Timbuktu

Member
Honestly, if the Bone doesn't come out of the gate and smash all expectations in terms of revenue, profitability, units sold and XBL subscriptions it is on the chopping block...

The ideal scenario would be a sale to Samsung or Panasonic, the latter has harboured gaming ambitions for a long time, I'm not sure whether Samsung are really that interested in gaming though.

But if you wait until Xbone actually falls behind PS4, would that not show that there isn't actually that much value in the Xbox brand? Why would anyone want to take over a failing venture when there wouldn't be many opportunities to turn it around?

Samsung and Amazon are capable enough to have their own 'Apple TV' without ever going into the console business. Apple has already knocked the industry sideways without ever getting dirty in this 'console war'.
 

Mr Swine

Banned
I hope this is somewhat true. Microsoft as a software developer during the pre Xbox days where just fantastic, now? They are just lazy and bad, sure the hardware is good but the rest is poo poo
 
Does anyone have any idea how much tge Xbox division is worth? The R&D alone would make it way too expensive for any company to buy it, right?
 

Kspraydad

Banned
I would be curious to see Amazon buy Xbox. Amazon isn't afraid of not making profits in order to expand rapidly.

Also, I like Amazon much better than Microsoft as a company.

Oh...I like this one (not for me but as a concept)...they certainly can provide the secret cloud sauce and it aligns nicely with thier existing business model of making little to no profits :)
 
I was going to suggest that - it's an appealing thought because they'd have the resources to buy and keep it in one piece.

OTOH, MS might not be willing to sell to Google :p And Google might not like the legacy MS software connections that would need to be maintained...


I guess they would get Xbox for cheap money, seeing how MS has run it into the ground with Xbox One...
 
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