Mushroomer25
Member
This is clearly why Square felt the need to tell their investors that they were focusing on service-based games going forward - in addition to dropping Hitman like a sack of bricks.EAs definition of a "worthwhile investment" is generally a game that sells 10 million copies and is built around microtransactions and lootboxes. This definition is a far greater problem than rising development costs.
They will ignore some money because all their games are designed to make all of the money. Square Enix is extremely happy with Nier Automata, hell they were happy with Bravely Default and Life is Strange.
Square Enix focusing on small and mid range titles completely turned the company around.
Companies do not just 'settle' for making 'enough'. Their goal is to increase their return on investment, and grow to boost stockholder value.