Man, don't want to speak in stereotypes, but I am sure all those were stolen (I mean 3 black guys with PS4 so far), might not be by them, but they bought it from someone who stole it. Imagine someone getting their PS4 box only to discover brick instead of console.
Sony need just to put Amazon and others of the leash and let them sell it. The more they wait, the more will get stolen by 15th.