cyclonekruse
Member
I don't think it has so much with wanting to be taken seriously as it does just simple math. As has been touched on previously in this thread, if even a single large donor (in the 6 figure range) was offended by the video and threatened to pull his/her donation*, the charity stands to lose more than $100,000 just to gain $7,000. When put into that perspective, it's easy to see why the charity would turn down the $7,000. It doesn't have to have anything to do with whether the charity itself thought the video was distasteful or not.I wouldn't personally have any issue with it but its easy to understand why a charity thats trying to be taken seriously won't accept it.
But, like you say, there might have been a bit of an element of protecting their brand too. There's a reason you have to ask for permission to use a charity's logo/name beforehand. Let's say someone puts a lot of drop boxes around town with the Goodwill logo painted on them. He then collects all the merchandise and pawns it all himself. When he's caught, people's confidence in donating to Goodwill is shaken. They think to themselves "Is this really going to Goodwill or am I just giving it away to some shyster?" And Goodwill then loses out on donations.
And since these guys almost assuredly didn't get permission to name drop BCRF, it's not personal that their donation was rejected. Just a policy thing.
In short, I have no problem with what these guys did in their video and I also completely understand why BCRF refused the donation. Just unfortunate.
*An interesting question came to mind. Would any of you people who are against incentivized donations be upset with a donor threatening to pull support because of this video? When you think about it, the two situations aren't so different. One's saying "I'll donate this money to X charity if you let me motorboat you" while the other is saying "I'll donate this money to you (only) if you refuse Y's donation." Both are conditional/incentivized. And the donor threatening to pull support clearly doesn't have victims of cancer in mind (because s/he is threatening to not donate money to help the victims s/he claims to want to help).