Well, how many of you sold their used version of Angry Birds on their iPad?
Not saying it's a good thing, but for some reason only gamers are going crazy about it.
it's a matter of scale.
investing 1 dollar in Angry Birds is not the same as $60 on a console game.
And history is a part of it too. We're not used to having these types of restrictions on physical goods. console games have not had this type of DRM before and adding it now only adds complications and more cost to the consumer.