Getting the press to read through anything is difficult. So to anyone reaching out to the press, or trying to get this more exposure in general, I put this summary together: http://addresstherob.wordpress.com/2013/05/29/ps4-twitter-campaign-potential-press-coverage/. At a glance it should let them know the full extent of what we're trying to accomplish. BBC will be covering it as part of E3 and we're waiting to see if CNN publish an article. As for who else to contact (not spam):
New York Times
https://twitter.com/nickwingfield
https://twitter.com/bxchen
Wall Street Journal
https://twitter.com/iansherr
https://twitter.com/DrewFitzGerald
https://twitter.com/RolfeWinkler
https://twitter.com/adamnajberg
RockPaperShotgun
https://twitter.com/botherer (maybe as a follow-up to this)
Edge
https://twitter.com/Neil_Long_
https://twitter.com/taylorcocke
Wired
https://twitter.com/kobunheat
CBS
https://twitter.com/chendangak
ABC
https://twitter.com/DanMilanoABC
https://twitter.com/JoannaStern
Time
https://twitter.com/mattpeckham
AP
https://twitter.com/liedtkesfc
New York Times
https://twitter.com/nickwingfield
https://twitter.com/bxchen
Wall Street Journal
https://twitter.com/iansherr
https://twitter.com/DrewFitzGerald
https://twitter.com/RolfeWinkler
https://twitter.com/adamnajberg
RockPaperShotgun
https://twitter.com/botherer (maybe as a follow-up to this)
Edge
https://twitter.com/Neil_Long_
https://twitter.com/taylorcocke
Wired
https://twitter.com/kobunheat
CBS
https://twitter.com/chendangak
ABC
https://twitter.com/DanMilanoABC
https://twitter.com/JoannaStern
Time
https://twitter.com/mattpeckham
AP
https://twitter.com/liedtkesfc