I saw this on another forum while browsing some website, apologies for bringing it here and thanks to the original author but I really think they have some great valid points!
It was from a guy or girl called golden elf so thank you for this.
This is a discussion on Nintendo's blue sky approach.
I think the main takeaway that "blue ocean" doesn't mean "only casual", especially since the "casual" market is being dominated by Apple and phone companies.
I think Nintendo understands this and will probably target a different market altogether. Back before Wii, no one in video games would've said "Hmm, I think we can make money off the 50+ year old market". Likewise, there's probably a market out there that we're not considering at all. It could very well be the female market. To date, in spite of what all the polls say, the video game industry (not the smartphone industry) doesn't really market well to females. If Nintendo can make a console for the "hardcore female gamer", it could be onto something.
(NOTE: I'm not trying to be drawn into a "women debate" here, I'm just using the female market as an example. Another example would be a console primarily for cat owners. But that would be silly.)
I also think the problem is that "hardcore gamers" as a label is really talking about those 15 year olds. They are bread and butter for the industry to be sure, but they're not the ones paying for the games and consoles. That would be their parents, generally. So to speculate further, Nintendo may well be making a game console for "everyone except the hardcore gamers" and, like you suggest, could be THE console for people with the widest range of tastes. You miss out on Call of Duty 207: Advanced Pest Control, but you gain more mature, well rounded experiences.
Who knows?
I think this was *spot on* and captured what I consider is what Nintendo are targeting!
I have looked at Playstation/Xbone and the only games that really get me excited are- God of War (a new beginning) Spiderman! and of course the last guardian! Everything else is shoot em up! Journey (wannabees) or last of us style !! which I consider the only one's capable of continuing that saga is of course naughty dog.
PSVR was not as good as what I had expected. Not a believer in this tech till it goes mainstream and by that I mean launched and selling tons!
So Nintendo for me is where the future will be, and if we get a machine that is new and as kimishima says is a new way to play games, gives us new I.ps and above all keeps stuff FUN I am all in. I am totally bored with shoot em ups or FPS to be exact!
Plus if Nintendo does BRING BACK THE CLASSICS in a new exciting way I am all in!
BBTC