What's the issue with 120 volts? All of our household appliances run fine with 120V. The bigger appliances with the need for more power can use 240V.
We should be working towards using less power, not more power.
Lets say that your average American household outlets are hooked up with "medium" sized 2-wire 120v (plus a third wire for ground).
If your house was wired for 240v, it would use "small" 3-wire (plus a fourth wire for ground), it would use less copper, and your devices would basically run on smaller amounts of "more potent" electricity.
Your bigger appliances (electric oven, clothes dryer) need more power than most of your household is normally wired with, so they need their own dedicated wiring. They use "large" 3-wire (plus ground) 240v. If they were set up to use 2-wire 120v like the rest of your house, they would have needed to have "extra large" wire to flow the same amount of electricity, and copper that thick costs way too much. And since they needed their own wiring anyways, they decided not to use 120v.
240v is apparently better than 120v, but American houses don't have it because no American devices use it. And American devices won't use 240v because no houses in America have it. It's a self-fulfilling cycle.