OK I finished season 1. I saw what it was trying to do, and I appreciated it more than I thought I would. I liked the creativity during the drug trip sequence-- easily the best part of the whole show, including his "what could have been" hallucination-- the 80's jokes, and the Bojack cutout with Jerry Maguire lines. Nothing else really made me laugh-- just think internally, "oh that's kinda clever. I guess."
I get that Bojack's supposed to be a bad person and we're supposed to follow him as he fucks up his life further, even as he tries to change, but it just doesn't entice me. I hate Mr. Peanut Butter. It's a dog. He's yellow. He's there. Nothing he says is funny. I kinda like Todd except when they make him do stuff against his shiftless character like organize Bojack's house into a tourist attraction and get into business ventures, even if the ideas are stupid. I don't like that Diane's character becomes the object of Bojack's affections simply because she's the main hot female character. It would have shown admirable restraint on the writer's part to never bring that up as a means of tension, as the "fighting over the woman" thing is so, so, so, so played out at this point.
Also not a huge fan of a Vietnamese character being voiced by the white-Jewish Alison Brie, but I guess that's the result of Hollywood's prejudices preventing Asian actresses from becoming famous enough to play lead roles on cartoons. I wish Constance Wu had hit it big before this show was made. Jenny Yang might also have been a good choice. The fact that I can only think of two people is telling, isn't it?
I guess if I enjoyed the drama and the characters I'd appreciate the moments of comedy more, and they might even be funnier to me. I'm bummed, I was really hoping that this show would redeem itself in a spectacular way like everybody said it would. It just seems kinda mediocre.