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Gamautra's top 5 surprises of 2008

Tiktaalik

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Gamasutra's top 5 surprises

Wii Sold Over 2 Million In November. Perhaps it shouldn't be so surprising -- we always suspected that Nintendo's adept address to the mainstream consumer was an enormously powerful strategy. But in the same month that people finally began to use the word "recession," two million people turned out to buy a video game console -- a record-breaker for any non-December month.

And thanks to the recent Xbox 360 price cuts, Wii isn't even the cheapest console on the market, so its sales juggernaut is something of a monument to the industry's resilience -- or Nintendo's, at least. The company boasts that it's carried 198 percent of the industry's year-over-year U.S. growth on its shoulders.

But the most interesting revelation to derive from Wii's eyebrow-raising performance isn't that Nintendo's console sells like hotcakes. We knew that already. The company's November numbers provide incontrovertible proof of a nagging suspicion that longtime traditional game fans have quietly nursed over the year -- they are now officially a niche, and the majority of "gamers" comprise an audience they hardly even knew existed.

Phil Harrison Becomes Infogrames President. The news for Atari hadn't been good for quite a long time. The company went into debt as it struggled to restructure, received numerous NASDAQ delisting warnings, and finalized its merger in full with French parent company Infogrames, who seemed likely to turn the once-noble Fuji into a distribution house.

But then, Phil Harrison left a prominent post as Sony's head of Worldwide Studios, where he'd become a recognizable face behind the PlayStation strategy. His new role? To head up, in the words of the surprising announcement, a "transformational leadership team at Infogrames that will grow the Atari brand into a leading online game company."

And the transformation seems to be underway. Under Harrison's direction, Atari gathered up some of the promising orphans from the Activision-Vivendi merger, Chronicles of Riddick: Assault on Dark Athena and Ghostbusters from the newly-merged Activision Blizzard, along with kid-friendly film game The Tale of Despereaux dropped in the Brash Entertainment collapse.

Just recently, the company picked up City of Heroes/Villains creator Cryptic Studios, thereby gaining the team's upcoming Champions Online. Here's to more surprises from Atari in 2009.

Rock Band: Beatles. "We're not in the business of producing standalone games for every artist that's out there," said Van Toffler, MTV Music, Films and Logo group president on a surprise conference call -- but the Beatles are not just any artist.

It was revealed that an exclusive partnership among Apple Corps, MTV Games and Harmonix would bring one of the most venerated bands of all time to the world of video games through a single Rock Band title devoted to Beatles music.

It wasn't only an exciting announcement for fans of music and games both, but it was a serious testament to the power and reach of the Rock Band brand, and the real relevance it increasingly holds for musical artists of all kinds.

EA Partners With Grasshopper Manufacture. Renowned designer Suda51 and his Grasshopper Manufacture have earned acclaim for risk-taking, creativity and a distinct style -- but not so much for high sales and big profitability numbers. That's why it came as a surprise to many that Electronic Arts announced a publishing partnership with Grasshopper for an upcoming horror title -- Resident Evil creator Shinji Mikami as producer was the icing on the cake.

Of course, it's up for debate which part is more surprising -- that EA, a Western publishing giant with a past reputation for putting profits ahead of just about everything, would see the potential in Grasshopper; or that Suda51, who describes his studio's games as "punk style", would hitch his star to EA, who's had a bit of a checkered past when it comes to properly valuing talent.

Still, this was the year that EA's reformation efforts finally began to gain attention thanks largely to the overtly repentant attitude of CEO John Riccitiello and publishing relationships with well-respected studios like Valve and Harmonix. The Grasshopper announcement was the moment, though, when the publisher drew a line in the sand and made it clear to industry-watchers that it really seemed to mean what it was saying.

Final Fantasy XIII To Hit Xbox 360. Think Final Fantasy, think PlayStation? Not anymore. In a year with few big reveals coming out of an ill-timed E3, Microsoft's announcement that the upcoming FFXIII would cross sanctified platform lines was nothing short of a shock.

Sony's Jack Tretton said that "disappointed is clearly an appropriate term" regarding Microsoft's efforts to "curry favor" with third parties, while Square Enix corporate executive Shinji Hashimoto said the objective behind the move was "to provide FFXIII to as many fans as possible in the world."

Microsoft kept the deal's only shortcoming close to its chest for as long as it could -- that it covered only the game's Western release, and did not apply to Japan, where Xbox 360 was at the time desperately in need of traction. Turns out Tales of Vesperia made strides to help the console out there -- but if the PS3 continues to be widely outpaced by its rival in 2009, the FFXIII decision may turn out to be a black chapter in Sony's history book.
I think they nailed most of them. Some other ones I can think of off the top of my head which may be surprises for some people or maybe not for others were Little Big Planet bombing in Japan, Wii Music bombing in Japan, and maybe the video game industry being way, way less recession proof than people previously thought. Possibly the giant swing downward in stock value for EA is a surprise itself.

edit: Damn typo in title!!!!!
 
Apr 10, 2007
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The VG industry IS somewhat recession proof. The current business model of the majority of third parties and two of the big three coupled with the oft-mentioned economic downturn exacerbated the whole situation.
 

TJ Spyke

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Visualante said:
Dragon Quest X? Guess most Gamasutra articles are written way in advance.
The only surprise about Dragon Quest X is being announced so early. It was expected to be on the Wii (either Wii or DS, the Dragon Quest games have always been made for the leading system).

Benjamin, "Inforgrames" is a portmanteau (combining two words into one) of "informatique" (French for "infomation") and "programme" (queen's english spelling of "program"). It was slightly modified by dropping the second m.
 

Brobzoid

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May 8, 2006
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That Suda game is gonna be the shiiiiiiit!
BenjaminBirdie said:
I've always hated the "r" in Infogrames. What is up with that?
yeah, I hate that name. Aren't they really Atari though? Much better name.
 

eznark

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Phil Harrison Becomes Infogrames President.

Combined with the fact that he appears to be making all the right moves. My #1 right there.
 

TJ Spyke

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Infogrames is the parent company of Atari. Their North American name is Atari and their European name is Atari Europe. "Infogrames" is not even used really outside of buisness matters. It's like how Eidos Interactive is onwed by SCi (although SCi announced they will be changing their name to Eidos Lc).
 
Jan 19, 2005
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TJ Spyke said:
Infogrames is the parent company of Atari. Their North American name is Atari and their European name is Atari Europe. "Infogrames" is not even used really outside of buisness matters. It's like how Eidos Interactive is onwed by SCi (although SCi announced they will be changing their name to Eidos Lc).
No, I mean, I knew all that. I just don't understand why they're not called "Infogames".
 

Furret

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BenjaminBirdie said:
No, I mean, I knew all that. I just don't understand why they're not called "Infogames".
It's explained just five posts above you, the name has nothing to do with the word "games".
 
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Furret said:
It's explained just five posts above you, the name has nothing to do with the word "games".
That didn't explain it at all. If it said "It was founded by two men, both named 'Grame'," I would have stopped asking.

TJ Spyke said:
informatique + programme = Infogramme. They took out the second M though, probably to make it look better.
Thanks!
 

D4Danger

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we always suspected that Nintendo's adept address to the mainstream consumer was an enormously powerful strategy.
bull... shit.

Everybody was writing Nintendo off in 2005/6
 

D4Danger

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I assume you have a link to back this up?

I want to see it when any site predicted Nintendo's new console called Wii, coming off the back of the Gamecube, would go on to crush both Sony and Microsoft with change to spare.
 

MisterHero

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I was prepared for Nintendo selling 2 million Wiis in November

The world wasn't prepared for Nintendo selling 2 millions Wiis in November

but will Nintendo be prepared for Nintendo selling X million Wiis in December?

D4Danger said:
I assume you have a link to back this up?

I want to see it when any site predicted Nintendo's new console called Wii, coming off the back of the Gamecube, would go on to crush both Sony and Microsoft with change to spare.
It was always believed by Nintendo fanboys such as myself, but no one would listen, no one would heed our warnings. So ha @ HD gamers.

*sticks tongue out* tpptptpptptptptttt
 

Skiptastic

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TJ Spyke said:
informatique + programme = Infogramme. They took out the second M though, probably to make it look better.
Infogrames is entertainment, or so I've heard.
 

David H Wong

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"The company's November numbers provide incontrovertible proof of a nagging suspicion that longtime traditional game fans have quietly nursed over the year -- they are now officially a niche, and the majority of "gamers" comprise an audience they hardly even knew existed."


Yep. Seems obvious two years later, but I'll be damned if anybody was saying it at the time.
 

w3stfa11

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D4Danger said:
I assume you have a link to back this up?

I want to see it when any site predicted Nintendo's new console called Wii, coming off the back of the Gamecube, would go on to crush both Sony and Microsoft with change to spare.
This is the best I could find. It's a pretty good editorial from October 2005.
http://gametunnel.com/articles.php?id=265
However, as I've continued to consider the Revolution I think that there is a good chance that Nintendo will pull this off and may even end up as the best selling console of this next generation.