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SmokedMeat
Gamer™
That was evident this generation.
Nvidia can release what they want at whatever price they want and tell players to deal with it.
Nvidia can release what they want at whatever price they want and tell players to deal with it.
DaGwaphics
Member
This might not be as bad for the gaming GPU market as it sounds. Maybe they will shift the latest and greatest nodes to AI specific GPUs and hang back with the gaming GPUs on less expensive/congested nodes. Honestly, the 4000 series is good enough that they could just re-badge the entire stack at a tier lower pricing and be doing relatively well.
Schmendrick
Member
Anyone who`s been following their profit reports knows that they haven`t been a "Graphics first"- company for a few years now.
ChorizoPicozo
Member
So.... their GPUs are going to get more expensive?
newtypepilot
Member
He's right. They are not a GPU company. They are in the milking business.
CobraAB
Member
We will AI’d up the ass, that is for sure.
rodrigolfp
Haptic Gamepads 4 Life
Matrox.
magnumpy
Member
Them 'rebranding' themselves as an AI chip-making company first makes sense, and I'm sure the stockholders will be happy by this news.
As for PC gamers, well, you still have AMD.
as do console gamers!
well, except for Nintendo ٩(｡͡•‿•｡)۶
LazyParrot
Member
I'm all for slower progress in real-time graphics. Lock it in place, for all I care. Maybe that'll get the AAA sector to innovate in other areas for a change.
Magic Carpet
Member
I hope AI will be around to write the Driver Updates for the future.
Portugeezer
Member
It's fine.
PC gamers love AMD.
PC gamers love AMD.
ParaSeoul
Member
The market share says otherwise although I hope this means more people will make the switch to AMD
killatopak
Member
Translation : Prepare for us to increase the next gen gpu prices AGAIN.
Senua
Member
CamHostage
Member
Graphics will be a major factor in the evolution of AI.
nemiroff
Gold Member
That's because graphics rendering is on its way out, and graphics generation on its way in.
There might be be less R&D on traditional GPU technology going forward, idk, but I think we might ironically end up seeing greater leaps in graphics fidelity.
Nvidia isn't saying they're leaving "graphics", they're just expanding their field of view of business and branding.
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kvltus lvlzvs
Banned
efyu_lemonardo
May I have a cookie?
Qualcomm will save gamers
Unknown Soldier
Member
Some of these people would do well to learn the virtuous cycle when it comes to Nvidia
Buy Nvidia stock -> stock goes up -> buy video card -> stock goes up more -> buy next video card
Repeat the cycle forever and you'll always be able to afford the next $1,500+ video card every generation
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//DEVIL//
Member
This really will not affect the PC market at all.
they will still make GPUs. its just now they wont probably release them yearly or every 2 years. if I am not mistaken the 5090 isn't coming till 2025. that means the 4090 will have 3 years before its out classed by the newer gen. I am ok with that to be honest. 3 years or 4 years for high end card is great investment for me. I would feel better when spending 2k on a card that it will be top class for few years.
Its not like they are going to leave the GPU market. They just focusing on making money with AI now too.
it doesn't help when software development is so shit and even with the PS5 pro, The 4090 will still beat the living crap out of that. a high-end Nvidia GPU is enough to last the entire generation of consoles if not more than.
they will still make GPUs. its just now they wont probably release them yearly or every 2 years. if I am not mistaken the 5090 isn't coming till 2025. that means the 4090 will have 3 years before its out classed by the newer gen. I am ok with that to be honest. 3 years or 4 years for high end card is great investment for me. I would feel better when spending 2k on a card that it will be top class for few years.
Its not like they are going to leave the GPU market. They just focusing on making money with AI now too.
it doesn't help when software development is so shit and even with the PS5 pro, The 4090 will still beat the living crap out of that. a high-end Nvidia GPU is enough to last the entire generation of consoles if not more than.
Jaguar Victory
Member
So they're transitioning from a Bitcoin farm company to an AI farm company. Fair enough. Just keep making good GPUs.
Buggy Loop
Member
"CEO of Nvidia, has articulated a change in the company's self-perception, no longer seeing it as exclusively a graphics card entity."
It's a nothingburger. AI will of course impact foundry capacity and thus graphic cards, but its not the end of GPUs for Nvidia. Much like AMD/Intel and almost everyone and their mother manufacturing silicon lately, AI is everything. For any foundry time you reserve for a graphic card, Nvidia, Intel & AMD can turn around and make an AI card that will sell for higher margins. I'm thinking that prices will increase or we'll be given a lower node than AI business.
It's a nothingburger. AI will of course impact foundry capacity and thus graphic cards, but its not the end of GPUs for Nvidia. Much like AMD/Intel and almost everyone and their mother manufacturing silicon lately, AI is everything. For any foundry time you reserve for a graphic card, Nvidia, Intel & AMD can turn around and make an AI card that will sell for higher margins. I'm thinking that prices will increase or we'll be given a lower node than AI business.
Insane Metal
Member
RTX 5090 for only $3,999
"CEO of Nvidia, has articulated a change in the company's self-perception, no longer seeing it as exclusively a graphics card entity."
It's a nothingburger. AI will of course impact foundry capacity and thus graphic cards, but its not the end of GPUs for Nvidia. Much like AMD/Intel and almost everyone and their mother manufacturing silicon lately, AI is everything. For any foundry time you reserve for a graphic card, Nvidia, Intel & AMD can turn around and make an AI card that will sell for higher margins. I'm thinking that prices will increase or we'll be given a lower node than AI business.
If they determine that they could get higher returns by fully shifting research and development to machine learning, they will do it.
eNT1TY
Member
NVIDIA's scraps to us lowly gamers as a secondary market to them moving forward will still outperform AMDs best efforts XD
Quantum253
Member
It's all great until Intel/AMD jump in and make ML/AI capabilities with CPUs (which sucks now) but a 36 core thread ripper tweaked might start coming about.
Between digital currencies mining and AI, the next gen GPUs should be interesting
Between digital currencies mining and AI, the next gen GPUs should be interesting
Buggy Loop
Member
A nothingburger as this has been known and predicted for years now or not like some interpretations in the thread that Nvidia is stopping GPU business..
It will suck for us GPU buyers but the writing is on the wall for a long time
All prices will raise as they are all in on AI.
So the question will be… buy hardware or cloud gaming? They’re not dumb, they know years ahead..
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mckmas8808
Mckmaster uses MasterCard to buy Slave drives
winjer
Gold Member
NVIDIA To Dominate AI Share In 2024 With An Estimated $46 Billion In Data Center Revenue
NVIDIA is "reigning" the AI markets going into 2024, as the firm is projected to earn a "whopping" $46 billion from the data center segment.
wccftech.com
WitchHunter
Banned
Bwahahaha. Thank you gamers for bootstrapping our ai company. Btw the 5090 arrives with 32gb memory and a revolutionary 64bit bus.
NVIDIA: no longer a graphics company
CEO sent out an email on Friday evening saying that everything is moving to deep learning and We're no longer a graphics company. Nvidia, known for its longstanding role in video card manufacturing, has traditionally served both consumer and professional markets, maintaining a strong presence in...www.guru3d.com
Considering the gigantic profits that Nvidia is making, it's no wonder that AI has become the new focus for the company.
Of course, NVidia will still make GPUs for gaming and 3D productivity, but it will not be the driving force.
So the question is how it will affect PC gamers in the future.
TheRedRiders
Member
Looks like competitively priced discrete GPUs might be back on the table boys!
rm082e
Member
It was inevitable. Nvidia sucking up that much money that quickly showed everyone there's a huge market opportunity, so they're all diving in.
Now the question is: Can all these other players design silicon that is as good as Nvidia's? It's great to say they're going to do it, but that doesn't guarantee competitive results. If their attempts underdeliver, we'll see another whipsaw back to Nvidia when they realize they still need them.
I would expect the gaming cards to remain high priced for a long time. Those gamers in the midrange budget that don't want AMD or Intel will need to get comfortable picking up previous generation cards on the used market to get the performance they want at a price they're willing to pay.
Now the question is: Can all these other players design silicon that is as good as Nvidia's? It's great to say they're going to do it, but that doesn't guarantee competitive results. If their attempts underdeliver, we'll see another whipsaw back to Nvidia when they realize they still need them.
I would expect the gaming cards to remain high priced for a long time. Those gamers in the midrange budget that don't want AMD or Intel will need to get comfortable picking up previous generation cards on the used market to get the performance they want at a price they're willing to pay.
DenchDeckard
Moderated wildly
I need to buy intel shares asap.
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Chiggs
Member
Makes sense. AI is the future of graphics.
Yeah, because a non-defense company that has to sling ass in Washington D.C. for federal subsidies due to a decade of complete stagnation sure is a healthy company, and one that should be invested in.
Yeah, because a non-defense company that has to sling ass in Washington D.C. for federal subsidies due to a decade of complete stagnation sure is a healthy company, and one that should be invested in.
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Cyberpunkd
Member
Chip manufacturers won’t care about your design, they will care how much money you can give them. I would think company at the top of AI curve will make sure they control 100% of the supply chain…
Oh wait, that requires years, billions of dollars and completely different set of skills. Ok, let’s market AI shit instead and hope nobody will notice.
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Theory: this could be the result of the bitcoin halving that happened last night.
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winjer
Gold Member
I think that Bitcoin no longer uses GPUs. Only ASICs.