They couldn't arrive at a way to spin effectively, didn't want a repeat of their reveal.
Amirite.
Seriously though, they'd better be very clear in their press conference, about all this online DRM shit.
I put the odds of that at 0.001%
It's very likely that is exactly what they're trying to avoid. And then we can look forward to many more months of "nothing's been decided" and "the console's not even out yet" pr and posts.
On the positive side, maybe they are making changes to their drm policy and really haven't finalized the model yet, so they aren't willing to speak about it.