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Next-Gen Launch Night Agenda - for those who value consumer freedoms

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UberTag

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Feb 17, 2011
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With Microsoft (and potentially Sony as well) going the extra mile to distort public perception towards their anti-consumer next-gen entertainment hubs through astroturfing initiatives on GAF, Reddit, Facebook and elsewhere, I think we as self-interested gaming enthusiasts should give them a taste of their own medicine when their new toys launch this November.

This is what I propose.

First off, we need to identify the most high-traffic retail location that will be holding launch events for the Xbox One in our local communities. Whether this is a Best Buy, GameStop, GAME, HMV, Future Shop, Walmart, Target, Microsoft Store, Toys R Us... whatever it may happen to be. Ideally, you want the store that will be allocated the largest quantity of systems on launch night.

Obviously, the same logic will also hold for the PlayStation 4 if it is equally guilty of pushing an anti-consumer agenda... just replace the Microsoft Store up above with Sony Store locations.

Once you have identified that store, you will actively seek out when system pre-orders will be available to the public and you will put the minimum deposit down to secure yourself a system. Whether it's $50, 100 Euro or whatever it might happen to be.

The intention here is to artificially misrepresent your purchase intent for these systems... when you have no intention of purchasing them at all. This is no different than what Microsoft's armies of astroturfers are doing. They act through misinformation and distortion and so will we.

Your deposit serves an additional purpose. It will ensure you can hold a visible place at the head of the order line that will enable you to communicate with other people in it. And potentially the media as well. You will have a paid deposit pre-order receipt so GameStop or whomever your retailer of choice happens to be will not turn you away.

If you have friends who are similarly outraged, encourage them to do the same. It will give you a larger assembly of people and eat up pre-order allocation for these systems. You can also place pre-orders at multiple locations should you choose even though you can only physically be present at your chosen store at launch.

Spread the word of this initiative at your local indie & mom-and-pop game stores whose very livelihoods are now threatened and under attack and you may even be able to mobilize a large group.

On launch night, you will show up hours in advance with a printed stack of the Xbox One "You Cannot" forms printed out that can be easily distributed.

Focus your efforts on parents, college students and the media should they arrive. Hopefully we'll have T-Shirts made up like this one.



Don't be disruptive or incite gamers once you're in line. Some people for whom money and consumer freedoms are of no concern will be bound and determined to buy the system no matter what you do. You will be there to inform and make a statement to those who aren't making fully informed purchasing decisions.

Lastly, once you actually go inside at midnight with your pre-order deposit, you will simply turn over your purchase receipt and ask for your money back. If the retailer's policy prevents you from reclaiming your deposit, purchase the lowest-margin item you can find (preferably a digital marketplace card for iTunes, Nintendo eShop or something similar) and advise the retailer that they will not get your business until they no longer stock the Xbox One (and/or PlayStation 4) or these anti-consumer policies are changed by the system manufacturer.

Imagine their reaction if you have a large group of like-minded individuals at the head of the line... all turning over their pre-order receipts and leaving empty-handed after waiting hours in line JUST to make a statement.

Anyone have any ideas/suggestions to contribute to the above plan of attack? Should we look at registering a domain or setting up a page on Facebook to build interest?
 

Pappasman

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Dec 11, 2009
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www.neogaf.com
The intention here is to artificially represent your purchase intent for these systems... when you have no intention of purchasing them at all. This is no different than what Microsoft's armies of astroturfers are doing. They act through misinformation and distortion and so will we.
Don't you think being truthful and honest abut your perspective and goals on this issue would be more convincing than misinforming your audience and distorting the message?
 
Sep 14, 2012
4,082
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New Delhi, India
I'd be laughing if this wasn't a serious consumer rights issue to the point the entire EU considers the X-Box One as having illegal restrictions.

Protest the NSA's information gathering too if you REALLY care.
 

sakipon

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Mar 2, 2011
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680
Europe
I think at that point it's too late to give people flyers. They have made up their mind.

I do fully support you in informing people though. Facts need to be spread and all negative publicity MS gets for this is a win for us.
 

abrack08

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Dec 5, 2011
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Seems a little over the top. I mean, if I see or hear my friends talking about getting the new Xbox I might mention the bad stuff. Hell, under extreme circumstances I could see printing the flyer and pasting it around town. But reserving a console you don't want so you can bad talk it to people who preordered in line? C'mon.
 
Jun 27, 2010
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I think at that point it's too late to give people flyers. They have made up their mind.

I do fully support you in informing people though. Facts need to be spread and all negative publicity MS gets for this is a win for us.
Wouldn't it only be a victory if the negative publicity resulted in MS dropping their DRM BS? Or is the negative publicity its own reward?
 

UberTag

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Feb 17, 2011
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Kitchener, ON
Seems a little over the top. I mean, if I see or hear my friends talking about getting the new Xbox I might mention the bad stuff. Hell, under extreme circumstances I could see printing the flyer and pasting it around town. But reserving a console you don't want so you can bad talk it to people who preordered in line? C'mon.
Not bad talking it, though. Just informing them of what they can no longer do that they've done in the past. Microsoft would even consider most of these changes features and benefits.

They're reserving GAF accounts just so they can up talk it to people here. Seems like a fair and equitable response to me.
 

BigDug13

Member
Dec 20, 2006
20,190
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Those guys get paid to do that. They're getting dollars in their pockets to go out of their way to be stupid on the internet.

You don't have to, so don't.
 
Nov 14, 2005
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Please don't go to walmart passing out flyers with your fu xbone shirt on launch night. If people want it they'll buy it, if they don't they wont.
 

soulx

Banned
Apr 1, 2013
189
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Guys, it's just videogames. Just don't purchase the console and leave it at that.
 

zomgbbqftw

Banned
Jan 21, 2011
14,540
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Man, this will be like those HD DVD guys on AVS who stood in Best Buy giving out "information" flyers to people looking at buying PS3s or Blu-ray movies.
 

Pungza

Member
Dec 13, 2009
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In the end you're just giving it more attention, ignore and vote with your wallet.
 

Goldenroad

Member
Jun 14, 2012
8,422
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Canada
That's disgusting. Telling people what they should and shouldn't buy is the exact opposite of consumer freedom. Sounds more like consumer fascism to me or at least consumer bullying.
 
May 21, 2013
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I suspect the vocal animosity towards the xbox one will make the average consumer view the xbox brand as the cool console that pisses off nerds.
 

Eusis

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Apr 15, 2011
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Please don't go to walmart passing out flyers with your fu xbone shirt on launch night. If people want it they'll buy it, if they don't they wont.
There probably are people who will be genuinely ignorant.

But they're not going to be in line at midnight unless it's for someone else who may be aware of those limitations, and you'd just be frustrating them if you scare their parent/spouse/whatever away.
 
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