I felt some of ZombiU's features were 100% gimmicky. Actually, most of it were pretty gimmicky IMHO.
I...
But...
When...
*Hugs PC while a single tear streams down his face and then curls into fetal position*
Holy crap Nintendo. Seriously, E3 was given to you on a platter - all you had to do was take it.
What the hell have your software designers been doing the past 2 years?