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PS3 Slogan Revealed: "This is Living"

Regarding the video itself, it's pretty clear it's a Liepzeg mockup as it isn't very well done.
Can't wait to see what the SCEE commercial guys(or whatever company they are using) will do. Ends up up being something classic almost all the time.
 
Bud said:
01c.jpg


the slogan is cool but on this pic it looks it's for beer or something.

carlsberg uses the same font right?

Sony needs to fire their typographers.
 
Stinkles said:
No! I had to put up with Human Potential. You suck this up.

01c.jpg
Wait, this is the actual font?

That is the worst font to use, its a fruity gum-like font. I would fire my marketing staff out of a cannon.

The slogan is even worse. This is some sort of unreal combination of mini disasters for Sony.
 
Sorry to ask again, but people who can get the video, can you post it on youtube or someplace else? We get only errors from the host.
 
Jim said:
I somehow doubt we'll see this in North America or Japan, but it's not too horrible.

I still like "Play Beyond" from the E3
SCEJ actually just launched http://www.PlayBeyond.jp though a few squatters own .com and .net

That's Sony Europe for you. They can have any slogan and people there will still buy PS3s.
 
Himuro said:
It most definitely is living. Living large. The people who can afford it are obviously rich in the first place.

And planting that 'seed' (that only the rich can afford it) is likely intentional.

That way, once the price drops down to mainstream pricing ... people will think they are getting something amazing.
 
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