• Hey Guest. Check out your NeoGAF Wrapped 2025 results here!

RIP 60Gb PS3 -- Now confirmed by Kaz

fortified_concept said:
Two observations:
1) You seem too worried or even pissed off regarding Sony's future plans (which we plain mortals don't know anything about)
2) You are certain about what will happen in the future

This can only mean one thing: You are from the future and pissed off because you can't find a 500$ PS3.

PS. What happens in Lost?

No, I'm pissed off because I'm from the future and all they have is 1 SKU. It's 2 terabytes and it costs 599 US dollars. It was announced at E3 2012.
 
So, it seems like Sony is trying to either price themselves out of this race, or to "Osborne" themselves out. Neither of those strategies seems all that smart, despite what Mickey thinks.

OPTION 1: (The one currently alleged by Sony)

"The $499 price is just temporary. The PS3 will be back to $599 before you know it." (Result: Bad blood, meltdowns, and a effective price hike just as we enter the holiday season.)

OPTION 2: (The one favored by the apologists)

"Silly rabbit, the $599 price is just smoke and mirrors. Sony's obviously plans to drop the 80GB model down to $499 just as soon as possible. It's a frick'n lock, baby. Sony loves us. Don't be misled by their subtle and cunning deceptions. We know better." (Result: No one but an ill-informed fool will buy either of the "current" SKUs. They'll just wait for the good, cheap, model that is surely coming before Christmas.)

Awesomely played, Sony. Awesomely played.

Switching gears for a moment, why didn't Sony just do this:

1) Stop manufacturing the 60GB model. (Yay, the channel is starting to clear!)
2) Start manufacturing the 80GB model. Slowly. And quietly. No announcement.
3) Drop the price on the 60GB model. (Yay, the channel's clearing even faster, and people hate us less now!)
4) When the 60GB models are almost gone, release the 80GB model at the same low, low price as before! (Yay, people love us even more now, and we're losing less money per sale!)

I mean if you're trying to clear the channel, why confuse the customer with a second, pseudo-attractive SKU? It can only slow the clearage. I'm guessing that it has something to do with keeping the PS3 factories running. They gotta stay busy, or they'll rust or something... But is that even a realistic goal? Sony has been building more PS3s than people want, pretty much from day one. Unless they are idiots, they have been cutting production like crazy for the last several months. It's unavoidable. If they don't idle some factories, their warehouses are going to explode. So, why not quietly shift production over to making limited numbers of the cheap 80GB SKU while they blow out the 60GB units at whatever firesale price they can stomach?

Releasing the overpriced "bundle" SKU now is insane. People may actually buy it! (Okay, not many, but let's face it, PS3 fans are not known for their value consciousness.) Every one they sell is gonna bite Sony in the ass in some fashion. It will slow the rate at which the lame duck model leaves the building, and if Sony does cut the price to $499 in just a few months, those new owners will be (rightfully, for a change) pissed.

I'm actually trying to think of a way Sony could have handled this worse. But damn, I'm not seeing one.
 
davepoobond said:
and "taking people for fools" is different from any other business in the world that advertises or offers a product to a consumer culture because....




you're acting as if they kept the 60gb around when they did another price drop it would be the 399 version? why would you assume that?

This is $100 we are talking about, and telling people only the $599 unit (at $599 later on as well) will be available later will make people want to buy the $499 version ASAP. So to trick people into buying out the 60gb version to eliminate the inventory is bound to make people angry if they drop the 80gb unit to $499.
 
AltogetherAndrews said:
I say we all chip in and get these stand up citizens some fancy capes

If you are content in being ripped off that is your problem. This is a complete fanboy post, how can you be happy with people ripping you off? If my xbox 360 continually broke I wouldn't get a repair, I'd demand my money back. You are too big of a Sony fan to see the ripoff that this announcement precedes.
 
So did any of the guys who claim that the $499 price point isn't here to stay bet their accounts (and the shame of being totally wrong) on this or not? I'm too lazy to read back in the thread.
 
Uncooked said:
This is $100 we are talking about, and telling people only the $599 unit (at $599 later on as well) will be available later will make people want to buy the $499 version ASAP. So to trick people into buying out the 60gb version to eliminate the inventory is bound to make people angry if they drop the 80gb unit to $499.

So all those bundles for the PSP were there to incitate you to buy the core PSP amirite? lol
Sony is good at tricks.

There's something people are missing in the situation now. General customer dude makes the difference within a bundle and the product sold alone. The situation right now is not like when you have 2 different version of your core product like the 360 and PS3 launch.
The PS3 will be 499$ in the mind of people and they will go "hey look there's also a bundle". Bundle are a seperate thing in people's mind. Consoles are sold like this since forever.
 
Uncooked said:
If you are content in being ripped off that is your problem. This is a complete fanboy post, how can you be happy with people ripping you off? If my xbox 360 continually broke I wouldn't get a repair, I'd demand my money back. You are too big of a Sony fan to see the ripoff that this announcement precedes.

How is getting a 60 GB PS3 for $499 Sony ripping you off?
 
joshcryer said:
So did any of the guys who claim that the $499 price point isn't here to stay bet their accounts (and the shame of being totally wrong) on this or not? I'm too lazy to read back in the thread.

$499 will happen at some point, bet August 1st and we got a deal.
 
Uncooked said:
This is $100 we are talking about, and telling people only the $599 unit (at $599 later on as well) will be available later will make people want to buy the $499 version ASAP. So to trick people into buying out the 60gb version to eliminate the inventory is bound to make people angry if they drop the 80gb unit to $499.


But I thought Kaz said that there would be one SKU to rule them all ($599) after the 60Giggers are cleared out?
 
Razoric said:
How is getting a 60 GB PS3 for $499 Sony ripping you off?

IT ISN'T. I said 60gb price drop is a nice thing for Sony to do, but tricking people into buying it and lowering the 80gb to $499 is a cheap tactic.
 
marvelharvey said:
So erm, I read page 1... are the other 44 pages worth reading? GIFs, meltdown, bannings?

Don't worry it's the same page again and again, we're going in circles. Only difference is that I pop in the thread every 3-4 pages to say that the price drop is now and that we don't know what will happen in the future. Then someone who always made fun of Sony execs and "their lies" quotes Kaz Hirai like he's the beacon of truth and we start all over again.

AltogetherAndrews said:
I say we all chip in and get these stand up citizens some fancy capes

:lol
 
Ding said:
So, it seems like Sony is trying to either price themselves out of this race, or to "Osborne" themselves out. Neither of those strategies seems all that smart, despite what Mickey thinks.

OPTION 1: (The one currently alleged by Sony)

"The $499 price is just temporary. The PS3 will be back to $599 before you know it." (Result: Bad blood, meltdowns, and a effective price hike just as we enter the holiday season.)

OPTION 2: (The one favored by the apologists)

"Silly rabbit, the $599 price is just smoke and mirrors. Sony's obviously plans to drop the 80GB model down to $499 just as soon as possible. It's a frick'n lock, baby. Sony loves us. Don't be misled by their subtle and cunning deceptions. We know better." (Result: No one but an ill-informed fool will buy either of the "current" SKUs. They'll just wait for the good, cheap, model that is surely coming before Christmas.)

Awesomely played, Sony. Awesomely played.

Switching gears for a moment, why didn't Sony just do this:

1) Stop manufacturing the 60GB model. (Yay, the channel is starting to clear!)
2) Start manufacturing the 80GB model. Slowly. And quietly. No announcement.
3) Drop the price on the 60GB model. (Yay, the channel's clearing even faster, and people hate us less now!)
4) When the 60GB models are almost gone, release the 80GB model at the same low, low price as before! (Yay, people love us even more now, and we're losing less money per sale!)

If Sony does cut the price to $499 in just a few months, those new owners will be (rightfully, for a change) pissed.

I'm actually trying to think of a way Sony could have handled this worse. But damn, I'm not seeing one.

Ding, Ding, Ding! Seriously, that echoes what I've been saying for hours.
 
Uncooked said:
IT ISN'T. I said 60gb price drop is a nice thing for Sony to do, but tricking people into buying it and lowering the 80gb to $499 is a cheap tactic.

No it's not... how are you being tricked into buying it? Make an educated purchase.

Are early adopters 'tricked' into buying 360 or PS3 early at insane prices? No.

If you want an 80 gb PS3 for $499, wait till later this fall or early next year.
 
Uncooked said:
$499 will happen at some point, bet August 1st and we got a deal.

I'm saying short of sellouts the $499 PS3 will be available on store shelves in whatever form. People seem to delusionally think that once the 60GB model is sold out the PS3 will only be available for $599 as the 80GB bundle. I am saying there will be a non-bundled 80GB for $499, and no one is able to grasp this simple logic.
 
crazyscreenwriter said:
There is NOTHING TO BET. Kaz ALREADY SAID IT (last time I am posting this link):

If Kaz said otherwise, they wouldn't be able to sell off the remaining 60 GB systems. If it is Sony's intention to sell 80 GB systems without Motorstorm for $499 after the 60 GB systems are sold out, they're not going to admit it now.
 
Can we just go back a generation, where price cuts were price cuts and this "Apple iPod" style of pricing didn't exist?

I don't want to constantly upgrade my console with new features every two years. That torture is reserved for my PC gaming habits. I would just like to play a video game on my TV with a controller that does what it should. Amen.

I would also like to have cake and eat it too.
 
Razoric said:
No it's not... how are you being tricked into buying it? Make an educated purchase.

Are early adopters 'tricked' into buying 360 or PS3 early at insane prices? No.

If you want an 80 gb PS3 for $499, wait till later this fall or early next year.

yes I agree, but so many people have said that when the 60gb is gone next fall, the 80gb will be $499, and I am arguing that this plan screws people who rushed out to buy the 60gb unit.
 
Ranger X said:
So all those bundles for the PSP were there to incitate you to buy the core PSP amirite? lol
Sony is good at tricks.

Well, the $250 bundle was $50 way too much when it launched and that is probably the reason why Sony lost to Nintendo in all the markets. If they launched with a core $199 console and had a $250 bundle then the console would be in a much better shape.

The $250 bundle kept me away from the Sony PSP camp for 2 years until they figured out that a $170 core PSP is the way to go, but that was to clear stock for the PSP 1.1's.

Of course, the bundle does make people say "hey, I could get the console plus more added stuff for a slightly higher price." Kinda like how cars bundle stuff "instead of getting the base model you can get the advance model with navigation and more leather for $3000 more dollars."
 
EMBee99 said:
Can we just go back a generation, where price cuts were price cuts and this "Apple iPod" style of pricing didn't exist?

I don't want to constantly upgrade my console with new features every two years. That torture is reserved for my PC gaming habits. I would just like to play a video game on my TV with a controller that does what it should. Amen.

I would also like to have cake and eat it too.


I love you
 
joshcryer said:
I'm saying short of sellouts the $499 PS3 will be available on store shelves in whatever form. People seem to delusionally think that once the 60GB model is sold out the PS3 will only be available for $599 as the 80GB bundle. I am saying there will be a non-bundled 80GB for $499, and no one is able to grasp this simple logic.

Okay, so you are betting your account then that the 80gb bundled unit will be sold at $499 on August 1st, we have a deal then.
 
android said:
oh you are right on what they are doing. But not why. Why does the consumer need a bigger hard drive? They don't. So why add it. Where is the logic behind constantly increasing the space

Because 60GB is no longer price efficient in the supply chain.

They don't make the HDD; they source them from manufacturers.

Manufacturers sell the same HDDs not just to Sony, but customers like Apple, Toshiba, HP, etc, etc.

If these manufacturers start offering 80GB as their lowest end model; their supply chain is no longer geared towards 60GB; if they have to specially make them for a company, they're going to charge more.

Similarly, you've got the SCEE guy (Reeves) saying that they'll jump to 120GB; the logic there is, by the time they get through the 60GB stock (they're probably not making any 60GB there either); it may get to the point where 120GB is the new low end... or maybe they'll use it anyway, simply so they don't have to go through so many confusing transitions (cut out the 80GB, go straight to 120GB; SCEE is more able to afford it, given their higher premiums).
 
EMBee99 said:
Can we just go back a generation, where price cuts were price cuts and this "Apple iPod" style of pricing didn't exist?

I don't want to constantly upgrade my console with new features every two years. That torture is reserved for my PC gaming habits. I would just like to play a video game on my TV with a controller that does what it should. Amen.

I would also like to have cake and eat it too.

Bingo, I miss the day of the one SKU console, a $300 starting price, and frequent price drops.
 
joshcryer said:
I'm saying short of sellouts the $499 PS3 will be available on store shelves in whatever form. People seem to delusionally think that once the 60GB model is sold out the PS3 will only be available for $599 as the 80GB bundle. I am saying there will be a non-bundled 80GB for $499, and no one is able to grasp this simple logic.

Because you're logic is simply wrong. We had two of the three presidents of SCE acknowledge this "delusion" that there will ONLY BE 1 SKU AT $599.
 
Crayon Shinchan said:
Because 60GB is no longer price efficient in the supply chain.

They don't make the HDD; they source them from manufacturers.

Manufacturers sell the same HDDs not just to Sony, but customers like Apple, Toshiba, HP, etc, etc.

If these manufacturers start offering 80GB as their lowest end model; their supply chain is no longer geared towards 60GB; if they have to specially make them for a company, they're going to charge more.

Similarly, you've got the SCEE guy (Reeves) saying that they'll jump to 120GB; the logic there is, by the time they get through the 60GB stock (they're probably not making any 60GB there either); it may get to the point where 120GB is the new low end... or maybe they'll use it anyway, simply so they don't have to go through so many confusing transitions (cut out the 80GB, go straight to 120GB; SCEE is more able to afford it, given their higher premiums).

ding
 
Ding said:
Releasing the overpriced "bundle" SKU now is insane. People may actually buy it! (Okay, not many, but let's face it, PS3 fans are not known for their value consciousness.) Every one they sell is gonna bite Sony in the ass in some fashion. It will slow the rate at which the lame duck model leaves the building, and if Sony does cut the price to $499 in just a few months, those new owners will be (rightfully, for a change) pissed.

For every bundle there will be 10 maybe more non-bundled units. The non-bundled units are what Sony is intending to sell, the bundled unit is just a way to screw the consumer and get some money back for all those 60GB units that haven't sold with their EE+GS chip which costs a lot. It can't "slow" anything down because those who are targeted by the bundle are in a minority.
 
Uncooked said:
yes I agree, but so many people have said that when the 60gb is gone next fall, the 80gb will be $499, and I am arguing that this plan screws people who rushed out to buy the 60gb unit.

Not unless you've got 20 gigs worth of stuff you cannot fit onto your PS3. In that case, get a shitload of thumbdrives and keep playing Motorstorm or whatever.

I'll feel ripped off when new technology that affects my gameplay is introduced. Which means, when the ShockAxis or whatever its called comes out, I will be making the angriest of threads ooooh by golly gee lemme tell ya!

That'll learn 'em.
 
GavinGT said:
Because you're logic is simply wrong. We had two of the three presidents of SCE acknowledge this "delusion" that there will ONLY BE 1 SKU AT $599.

We had one acknowdge it, we had another retract the statement and give us corporate spin. Bet your account on it Gavin? C'mon, you know you want to. Let's do this thing. You bet it and if you're right I'm banned for two months! You know you want to.
 
joshcryer said:
For every bundle there will be 10 maybe more non-bundled units. The non-bundled units are what Sony is intending to sell, the bundled unit is just a way to screw the consumer and get some money back for all those 60GB units that haven't sold with their EE+GS chip which costs a lot. It can't "slow" anything down because those who are targeted by the bundle are in a minority.

No, actually they're intending to sell the bundled units, which are the ones that make them more money (or lose them less). Don't believe Tretton's "passing the value onto the consumer" crap, come on.
 
Ranger X said:
I love you

Oh, I love you too. Just not in that way. I'm saving the buttsecks for when I have to buy a new Xbox for my HDMI-enabled television.

Curse you, habit!
 
Uncooked said:
IT ISN'T. I said 60gb price drop is a nice thing for Sony to do, but tricking people into buying it and lowering the 80gb to $499 is a cheap tactic.

Apple did this with the iPod! We had a 20GB low end model, and Apple didn't tell anyone that they were going to come out with a 30GB model a few months before GDC, so people went and brought up the 20GB model and what happened? A lot of people were pissed! But do you think corporations care about this?
 
:lol :lol
This thread is getting interesting.


We need 5 guys betting their accounts on each side. Let's make this a real match. A real event!!
 
joshcryer said:
We had one acknowdge it, we had another retract the statement and give us corporate spin. Bet your account on it Gavin? C'mon, you know you want to. Let's do this thing. You bet it and if you're right I'm banned for two months! You know you want to.

Explain your terms.
 
joshcryer said:
Apple did this with the iPod! We had a 20GB low end model, and Apple didn't tell anyone that they were going to come out with a 30GB model a few months before GDC, so people went and brought up the 20GB model and what happened? A lot of people were pissed! But do you think corporations care about this?

The Ipod is different than the 360, so stop comparing them and accept the bet you offered, 80gb bundle at $499 august 1st.
 
GavinGT said:
No, actually they're intending to sell the bundled units, which are the ones that make them more money (or lose them less). Don't believe Tretton's "passing the value onto the consumer" crap, come on.

Sony wants one thing and one thing only, to get the PS3 into consumers hands. They're not going to oversaturate the market with the bundled units, just enough to keep one or two on the shelves so people can walk by, see the bundle, see the $499 unit, and then make the smart consumer decision and pick the one that they want. Some people will buy the bundles, the soccer moms, and what have you, people who've just played Motorstorm on the kiosk, but the vast majority won't buy the bundle.
 
joshcryer said:
Apple did this with the iPod! We had a 20GB low end model, and Apple didn't tell anyone that they were going to come out with a 30GB model a few months before GDC, so people went and brought up the 20GB model and what happened? A lot of people were pissed! But do you think corporations care about this?

Yeah, but it's Apple. Those people were so pissed that they did nothing and bought the damn iPod. I count these people before I drift off to sleep every night.
 
Uncooked said:
Well since every Sony fan has said the 80gb HD is cheaper, it does not save the price now does it? Seems like once again Sony is trying to take people for fools to me.

Well, one can argue that MS is doing the same with the Elite. It's got a HDMI 1.1 connector that can't even pass 5.1 PCM. For a bigger harddrive and a color change, it's hardly worth the money they're asking either.

Point is, the 60gb will be around until at least the holidays at $499. And it might receive another $50 drop around christmas. And then maybe at E3 08 the 80gb will be $399-$449.99.
 
Uncooked said:
Okay, so you are betting your account then that the 80gb bundled unit will be sold at $499 on August 1st, we have a deal then.

(snap)(snap)(snap)(snap)

Jets vs. Sharks time....let's make this interesting. I'm shocked it took 45 pages to get to the big ban betting.
 
Uncooked said:
The Ipod is different than the 360, so stop comparing them and accept the bet you offered, 80gb bundle at $499 august 1st.

I never said August 1st. That's assinine. I am betting that it will happen as the 60GB machines are phased out.

GavinGT said:
Explain your terms.

As 60GB model gets phased out the 80GB model will replace it (in non-bundled form) for the same price. I bet my account on this for a one month banning and anyone who disagrees can bet their account for this for a one month banning added to my banning.

In other words if you take the bet and are right, I get another month put on my ban, but if you are wrong you get banned for a month. (And hopefully a nice tag to go along with your absurdity.)
 
joshcryer said:
Sony wants one thing and one thing only, to get the PS3 into consumers hands. They're not going to oversaturate the market with the bundled units, just enough to keep one or two on the shelves so people can walk by, see the bundle, see the $499 unit, and then make the smart consumer decision and pick the one that they want. Some people will buy the bundles, the soccer moms, and what have you, people who've just played Motorstorm on the kiosk, but the vast majority won't buy the bundle.

No. Soccer moms will buy the cheaper model, so long as their kid gives them a choice. And how can you continue to ignore what has already been plainly stated by the man himself? There will be a window of time during which the only SKU will be $599. Again.
 
joshcryer said:
I never said August 1st. That's assinine. I am betting that it will happen as the 60GB machines are phased out.



As 60GB model gets phased out the 80GB model will replace it (in non-bundled form) for the same price. I bet my account on this for a one month banning and anyone who disagrees can bet their account for this for a one month banning added to my banning.

In other words if you take the bet and are right, I get another month put on my ban, but if you are wrong you get banned for a month. (And hopefully a nice tag to go along with your absurdity.)

I accept your challenge. Lord knows I need a social life.

In other words, I win if Kaz is telling the truth. You win if Kaz is lying.

So if, at any point and for any brief window, there exists only an 80GB model on the market, I win and you lose.
 
joshcryer said:
I never said August 1st. That's assinine. I am betting that it will happen as the 60GB machines are phased out.



As 60GB model gets phased out the 80GB model will replace it (in non-bundled form) for the same price. I bet my account on this for a one month banning and anyone who disagrees can bet their account for this for a one month banning added to my banning.

In other words if you take the bet and are right, I get another month put on my ban, but if you are wrong you get banned for a month. (And hopefully a nice tag to go along with your absurdity.)

But Sony said the 60gb is gone by the end of the month, so by the end of the month, 80gb is $499. Don't change things now.
 
Uncooked said:
But Sony said the 60gb is gone by the end of the month, so by the end of the month, 80gb is $499. Don't change things now.

They said that it will take several months to be sold out, weren't you paying attention?
 
joshcryer said:
YES! Who else wants to get banned? :lol :lol :lol

Okay, I take your "YES!" as an agreement to the august 1st 80gb bundle price drop. Let me know now if you change your mind about your bet.
 
Top Bottom