• Hey Guest. Check out your NeoGAF Wrapped 2025 results here!

SESSLER'S SOMETHING Nintendo Skipping Their E3 Press Conference

zHPYQQL.jpg


Huh.
That's not saying much, considering at one point G4 was the lowest rated television network in the United States.
 
So then why wouldn't whatever video Nintendo puts out during E3 ALSO be the most watched event? You guys are all getting wrapped up in semantics. A video with info is a video with info, regardless of the venue. If GameTrailers gets a lot of hits from E3 Nintendo videos, they'll continue to get hits from E3 Nintendo videos.

Well it won't be on TV for one.
 
Nintendo has shot themselves in the foot with this one. They should just check out altogether I don't think they even want to make games anymore

*Hardware. They don't want to make hardware anymore. Saying they don't want to make games is a bit extreme. That's sort of their whole deal.
 
Because it's decentralized and a precanned Nintendo Direct during the conference is less exciting than a big main stage live presentation.

(Also, the conference for the press is behind closed doors, IIRC?)

A video's a video. People are going to watch it (or not watch it) regardless. They're doing a closed press event for demos, which is essentially the same as being able to play them on the floor, but in a quieter environment.
 
They've given up on the Wii U. That is the only conclusion you can come to.

Nintendo is going to film one more Direct in which they publicly execute every Wii U in front of the world's largest firing squad. Or perhaps they'll just nuke the planet from orbit to ensure complete global saturation.
 
So then why wouldn't whatever video Nintendo puts out during E3 ALSO be the most watched event? You guys are all getting wrapped up in semantics. A video with info is a video with info, regardless of the venue. If GameTrailers gets a lot of hits from E3 Nintendo videos, they'll continue to get hits from E3 Nintendo videos.

Because:
- it wont be live on tv
- because all major gaming websites wont be promoting it
- because Nintendo does a poor job promoting and announcing NDs so far
 
Always liked Sessler, but I think he has totally missed the point on this one. People who watched the conferences online will watch ND, and the press in the room will actually get to play the games on the floor in a good environment rather than seeing failed demos on stage. The conference will, as it always has been, be focussed on shareholders and major stakeholders. They can keep the graphs.

We've seen Nintendo screw up their message on stage a bunch of times, so this is a way of reaching the relevant people in three distinct ways that are tailored to their needs. I feel like Sessler has trivialised the purpose of a conference and ignored that this efficient messaging might ultimately benefit everyone.

That said, I am fucking devastated that I won't get to see a Nintendo conference this year. I appreciate it might be more effective, but it's not what I enjoy about E3, and I think that's the root of most people's concern.

I am also not at all convinced that this is a good idea, but Sessler's argument was one-sided and shallow.
 
There is no defending this. You're about to have MAJOR competition this x-mas. Why do you give it to Sony/MS without a fight? You guys really believe Nintendo Direct will get anywhere near the coverage Sony/MS will get? It's going to be a rough holiday for nintendo.
 
Dear Jeebus the overreactions over abandoning your typical stage show in favor of videos and demos is hilarious

No it's not. This is the one show that's covered by the main stream. Televising to 60,000 Nintendo fans on Nintendo direct is targeting no one new. This was a punk move by Nintendo because they didn't want to be embarrassed by the PS4/Xbox conferences. And so they're just going to go dark during the one event the mainstream covers. Awesome strategy.
 
They are going to shun Nintendo because they did not get to sit in a theater for a hour and watch people fumble on stage?

They're going to shun them because Nintendo has taken their toys back and will only let the press play with them on their terms - at E3 it's basically a press playground, undoubtedly sees more traffic in those few days than the rest of the year - Nintendo removes themselves from that circus so why should the press chase after them?
 
Nintendo has shot themselves in the foot with this one. They should just check out altogether I don't think they even want to make games anymore

It feels like people are purposefully being dense. Not staging an E3 conference is bad news.

Huge companies like Apple, Microsoft, Sony, and Samsung hold huge conferences to make huge announcements.

Small companies with small marketshare do not hold huge conferences and instead release YouTube videos.

Nintendo is signalling they are a small company that can't compete with Microsoft, Apple, and Sony. Iwata is actively shrinking Nintendo and their market cap. This is the worst thing to do in the history of press and marketing.

Wonder what will happen when Sony and Microsoft announce "we won't be doing a E3 Conference this year" in the next few E3's.
 
The Sess is right. Nintendo Direct is great for us, but pointless for trying to get large amounts of people informed about Wii U. The really reaallllly bad tv advertising for Wii U majes that even worse.

I agree with him about this but.....isn't that the same audience that's going to watch the E3 conferences anyway? The press will report the games no matter how they're announced, no? Most people who wouldn't watch a Direct...or an E3 presser...will read about the announcements on something like IGN anyway.

Right?
 
This. For fucks sake people

What do you mean this. Are you dense? Theres one big factor and thats tv broadcasting of it. Reposting form other thread:

http://tvbythenumbers.zap2it.com/2011/06/15/spike-tv-and-gametrailers-com-score-big-with-record-breaking-viewership-during-the-2011-electronic-entertainment-expo-e3/95673/

· GameTrailers TV Presents E3 All Access Live” kicked-off Monday June 6 on Spike TV with five hours of LIVE on-air coverage including an exclusive broadcast of the Xbox and EA press briefings as well as first looks at games such as Mass Effect 3 and Batman: Arkham City. The broadcast was seen by over 4.0 million people and earned the #1 cable rating in its day part for the male demo.

If what Adam Sessler said is right then Nintendo's conference may have even more views. (not on G4)
 
Wonder what will happen when Sony and Microsoft announce "we won't be doing a E3 Conference this year" in the next few E3's.


They will hold conferences outside of E3 like Sony did for the PS4 reveal and MS is doing for the next Xbox reveal and Nintendo use to do at Space world.
 
Because:
- it wont be live on tv
- because all major gaming websites wont be promoting it
- because Nintendo does a poor job promoting and announcing NDs so far

- I'm certain GameTrailers will put it on TV with all their other E3 coverage
- I'm pretty sure every major gaming website is going to be promoting it, particularly if Nintendo E3 events got major traffic in the past
- It's tied to E3. I'm pretty sure everyone will know to expect it.
 
Also yes, only Nintendo fans will tune-in to watch Nintendo Direct

problem with that argument? everything that gets announced on Nintendo Direct is all over every gaming news site that covers every console anyway

you didnt watch Nintendo Direct because you dont care and like Sony/MS? 2 minutes later you go to your favorite gaming site and you know there's a new Zelda coming out

how is that any different?

believe me this move is reason to be worried, but this thing brought up some weird notions of what apparently people consider E3 to be

I agree. If the announcement's big enough, it probably doesn't matter whether you get it at E3 or not. The importance of E3 may be a bit overblown.

On the other hand though, and this is where Sessler is right, they are sticking their head in the sand. On any other E3, this wouldn't be that big of a deal, but this is the year where MS and Sony are going all out on presenting their new system. Not doing a keynote is sending a weird signal, if only to the press and enthousiasts. And of course the WiiU needs every bit of attention it can get.
 
I dont mean to defend nintendo but is there actually a clearly defined plan or way of measure that details how little E3 precence they will have this year? Or are people jumping the gun here a little?
 
Now we're going to see even more bile from the gaming press towards Nintendo, if that was even possible.

They don't have to care. The audience may very well care. That's the point.

If the audience cared, said news reports wouldn't consist of a 30 second blurb during the slow period of the news cycle.
 
They will hold conferences outside of E3 like Sony did for the PS4 reveal and MS is doing for the next Xbox reveal and Nintendo use to do at Space world.

But you just said that Iwata is "actively" shrinking Nintendo because of this.

If Sony and Microsoft give up on a main E3 Conference like Nintendo this year wouldn't you also have to say that they are "actively" shrinking their markets?
 
They're going to shun them because Nintendo has taken their toys back and will only let the press play with them on their terms - at E3 it's basically a press playground, undoubtedly sees more traffic in those few days than the rest of the year - Nintendo removes themselves from that circus so why should the press chase after them?

They are having a private event for the press.
 
GAF is really starting to feel like it did when the Dreamcast was flailing around. A wonderful and terrible time that was.

#GAFMEMORIES
 
In all seriousness though that press announcement made it sound like they are fully using the attention afforded at E3 to unveil new games and experiences. I think it takes away some of the Internet excitement of E3 not to do a full press event but if they are still going to be using that time to show us new IP(which is what it sounds like) then I think it won't be that big a deal.
 
And that is purely Americans. Even if ND reaches that amount of viewers, it will be less seen as the numbers will be international.

You still have not told me why magically less people will be watching this video that will be treated like any live stream Nintendo's done at E3 in the past.

Unless, of course, all the game sites decide they don't want to cover any of Nintendo's stuff, which i doubt will happen.
 
And that is purely Americans. Even if ND reaches that amount of viewers, it will be less seen as the numbers will be international.

Exactly. The fact people want to believe that Nd some how get the same views as E3 press conferences is frankly absurd.

You still have not told me why magically less people will be watching this video that will be treated like any live stream Nintendo's done at E3 in the past.

TV. If its broadcasted on TV then the argument may actually make sense.
 
I dont mean to defend nintendo but is there actually a clearly defined plan or way of measure that details how little E3 precence they will have this year? Or are people jumping the gun here a little?
Just admit your defending Nintendo. jk

Seriously this is a jump to conclusion thread
 
Best conferences are the horrible ones, who can forget the amazing 599 US dollars scene, Kinect demos or the Wii Music embarrassment. People barely remember the positive moments...save for Zelda 2004 trailer.

Same games will be covered by the press with or without the conference.
 
I might be taking a pretty extreme view on this whole thing, but I think Nintendo have given up on the Wii U. Sessler is right; there is no way they'll move consoles by making announcements through such a focused medium like Direct. They already have the Core Nintendo fans on side; what can they possibly announce that will attract the rest of us enough to take our attention away from Sony and MS? That, coupled with all this love they're giving the 3DS.....

They've given up on the Wii U. That is the only conclusion you can come to.

images


So much overreaction and jumping to conclusions...
I need to learn to wait 1 or 2 days after news like this hits these boards.
 
A stage show has its benefits, but...

If they focus on the games they don't need a stage.
Because in the end its not about the box, thats we
already know about in Nintendo's case, its what games
the box can play.

And I think Nintendo's strategy to steal thunder from
MS and Sony, will be providing more games for people
to actually play on the show floor, than what MS or Sony
might be able to provide at the time.

They will want to harness the rapid way that people
in this day an age can post impressions on what they
have seen and played.

Nintendo execs and reps can also make better use of their time in
making deals with developers and publishers on the floor
rather than rehearsing for a stage show.
 
But you just said that Iwata is "actively" shrinking Nintendo because of this.

If Sony and Microsoft give up on a main E3 Conference like Nintendo this year wouldn't you also have to say that they are "actively" shrinking their markets?


No, because the MS and Sony will still host huge conferences. Nintendo is actively shrinking Nintendo's market cap by strictly going YouTube videos with Nintendo Direct.
 
Hello? Anyone? Because both Iwata and that marketing guy from NOA's statements said that "they're looking at different ways to present it to our audience." It might be a Direct, it might be "Nintendo E3 Presentation 2013" that's prerecorded, it might be live events with press on hand (like those developer roundtables and 3DS showcases after last year's conference), it might be a mix of these things.

"Nintendo will air a Direct on their site" seems to be an assumption here.

Stop it with your reason and logic and patience and literacy. There's no place for that when we're making kneejerk reactions.
 
Now we're going to see even more bile from the gaming press towards Nintendo, if that was even possible.



If the audience cared, said news reports wouldn't consist of a 30 second blurb during the slow period of the news cycle.

That is the ignorance of the mainstream press, not the perceived interest level of the audience. The mainstream press wouldn't have any fucking idea what appeals to their audience and what doesn't. Why do you think newspapers are dying?
 
Further proof: Iwata just mentioning that they're not doing a conference in an investors meeting that took place in Japan at nearly 11:00PM EST last night has already caused many journalists, fans, and detractors to start up numerous discussions about it.

Who cares about the venue: it's the facts that matter. If Nintendo brings the heat, it'll stick, regardless of where they're saying it. That's how today's press coverage works. And if they suck ass, we'll hear about that too.

Damn good point.
 
Spreading info and ignoring presentation is two totally different begins. I don't even have to give you any other example than Apple.

Every new presentation by Apple during past couple of years was huge.

They're still having media events and presentations and such, just more focused. Are people really missing this? Nintendo will still be at E3, they will be showing off new games to the press and eveyone else and their mother, and will have their games on the show floor.

And Nintendo isn't Apple though. People foam at the mouth over any new Apple news because Apple is huge. Apple could have a 5 minute presentation on the iPhone 18, and the press would still be all over it.

Nintendo will be employing a similar strategy here, have different presentations and media events for each entity of the gaming industry. The news will still spread.
 
Is every non-nintendo convert going to turn off their stream when they see the Nintendo Direct logo?

If its at 9am PST June 11 and they show off 3D Mario and Smash Brothers nobody will give a shit whether its pre-recorded or not.
 
Top Bottom