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SESSLER'S SOMETHING Nintendo Skipping Their E3 Press Conference

there's even a weird-ass flipside that might not necessarely be part of the equation here:

this kind of thing getting attention kinda has everyone with one ear up looking at what Nintendo's gonna do

what this means is that they better have a kickass ND because otherwise ugh

As a Nintendo fan I saw no real chance for Nintendo to "WIN" E3 this year lol

no chance at all so who gives a shit if they don't do anything live on stage?

People are reacting to this like 20 Minutes of Wii U Music on the E3 stage is better than a Nintendo Direct.

For me at the last few E3s the E3 Nintendo Directs had more bombs and delivered better excitement

I had a meltdown with Reggie and Nintendo Land fireworks last year, damn sure don't want another.

they don't "gottah", they don't "better have"... they don't have to do shit but give me videos of Zelda Xenoblade Smash Mario Kart Games and DONE
 
NEWSFLASH: E3 is not as mainstream as everyone in this thread thinks it is. I really doubt the people who use their Smartphones or iPads for games know about E3 or even what it is. These are people who don't have as much love for games as we do. Casual gamers, you know, the ones who bought the Wii and it's now sitting on their TV set up collecting dust, aren't aware of E3 being two months away like we are.

It's just an extremely over-budgeted convention for video game enthusiasts/press by video game enthusiasts.
 
Sessler is 100% right. Direct IS an echo chamber, like Sessler said, that serves no purpose but to fellate already existing Nintendo fans. This is one of those "what were they THINKING!?" moments.

If Nintendo said (we will not be at E3 and you can learn about our upcoming software lineup by watching a ND) I would agree with you.

they will be at E3 the press will see new games, they will make announcements etc.

the only thing happening here is they are not putting on a live stage show.

big whoop.
 
^^ this makes sense



If Nintendo has the software titles everyone wants they won't be overlooked. Them skipping the traditional press briefing could just mean their thinking the traditional pre press events effectiveness is no longer effective. Allowing the games press hands on time during the same time frame as this new business meeting seems far more effective then everyone sitting passively watching an awkward presentation.

I give zero fucks about what their fiscal sell throughs and adoption rates are just show me games and system features...but mostly games. ;)

I absolutely agree that E3 wasn't as effective over the last couple of years as it was in say, 2005 and 2006 when new hardware was being showcased at the conference. 2013 will see new hardware from both Sony and Microsoft at the conference, so in terms of years where E3 'matters' - 2013 is one of them.

It's not about Nintendo not having products that will command attention. I'm certain a new video of a Smash Brothers or Mario game will generate headlines. It's about the effectiveness of a major hardware maker bowing out from the main E3 stage. Will the Wii U, a new console that has failed to appeal to the mainstream market, benefit from not having a bigger presence at the one gaming event with the most mainstream coverage?
 
Sessler is 100% right. Direct IS an echo chamber, like Sessler said, that serves no purpose but to fellate already existing Nintendo fans. This is one of those "what were they THINKING!?" moments.

Like apple press conferences and Google I/O?

It's no more of a echo chamber than any other E3 show
 
I don't get the problem. Some people just have trouble comprehending something different. :p

So Nintendo is still having a conference for retailers to show their boring slideshows and sales projections along with upcoming games? Cool. I don't want to see that, and I doubt the press does either.

So Nintendo will be holding a separate on-floor game demo event during this retailer conference for just the press? Sounds good to me. Wouldn't the press rather play games? Who wants to just see the trailers? This is where I really don't understand Sessler's complaints. He goes on about how Nintendo must show games, but he says that right after he admits Nintendo will be showing playable demos to the press. The press will have dozen of articles and videos posted up on Youtube within hours of this event...and everything will proceed as normal for Nintendo.

And last but not least, there will probably be a Nintendo Direct for all of us that can't attend E3 so we can see trailers of upcoming games? Sounds fine. I don't understand people who keep calling Nintendo Direct an echo chamber. All of you "non-Nintendo fans" who were planning on watching Nintendo's E3 conference will surely be tuning into the Nintendo Direct now. I almost guarantee it. The Direct will probably be trending on youtube and get views from the casuals that they never would have gotten at a E3 conference anyway.


I don't get it..what's the big deal? haha
 
Not sure what to think of it. If the games are great, we will know and the gaming press will let us and others know.
I personally don't know anyone who has ever even heard of E3.
 
So that all 3 million current Wii U owners can feel justified in their purchase while in no way garnering additional hardware sales.

Perfect sense. How am I supposed to experience these uber sweet demos that will convince me to buy a Wii U when the only place to play them will be a Wii U which no one I currently know owns?

Hollo... me? Is that you taking words out of my head?
 
One link from a dedicated Nintendo fansite, 2 links written in Spanish and 2 wikipedia articles.

I'm not sure what the point you're trying to make is.

I was being tongue-in-cheek but do you really wanna argue this point dude?

keep hitting next. Find me a gaming news site that doesnt have a link to the past 2 article.

the point im trying to make is that if the announcement is good/big enough: the stage doesnt really matter (at least not when it's E3)


and btw, that is my national google (my mistake), hence the results + some written in spanish
 
Sessler is 100% right. Direct IS an echo chamber, like Sessler said, that serves no purpose but to fellate already existing Nintendo fans. This is one of those "what were they THINKING!?" moments.

Which media outlets do you see not reporting on the event Nintendo is holding exclusively for the press, that would otherwise report on a large E3 presser?
 
Here's the thing. Sessler is right either way. Because he probably speaks for a lot of the gaming press in his reticence to support such a move.

Nintendo bailing on a proper E3 conference looks like they are running away. It's bad optics.

And so people say – what about all these Nintendo Directs? Just like another video with products in them, but no press, right? What's so bad about that?

1 - NO PRESS. Who doesn't like no press? Answer: THE PRESS. Therefore it is BAD PRESS. They've been left with nothing to write other than how Nintendo stiffed them. And then fill the vacuum with NextBox/PS4 reporting.

2- I didn't even know wtf Nintendo Direct was until recently. I ignored all those threads 'cause I thought it was some internal Club Nintendo type marketing communication thing. You don't even know they are videos.

3 - There was no reason to not do BOTH an E3 Conference and these Direct videos. They must cost a pittance to produce. It's a false choice. They were going to do these Directs anyways. E3 is an about-face.

It really is sort of historic.
 
Didn't Iwata say that NDs are viewed by roughly 600k - 1 million people?

Hype that shit up for E3 and that's going to be more than just what is perceived as an "echo chamber".

1 - NO PRESS. Who doesn't like no press? Answer: THE PRESS. Therefore it is BAD PRESS.

Good thing they've got a press event for just such an occasion.
 
Which media outlets do you see not reporting on the event Nintendo is holding exclusively for the press, that would otherwise report on a large E3 presser?

I'm just throwing this out there, but what is the most common thing to come out of behind closed doors press events?

Embargoes.
 
Didn't Iwata say that NDs are viewed by roughly 600k - 1 million people?

Hype that shit up for E3 and that's going to be more than just what is perceived as an "echo chamber".

What's tripping people up is that the 1 million is being compared to the 10mil+ Nintendo gets for their live shows, the problem is, is that the 1 million from Nintendo Direct are for singular announcements- we have no idea what kind of audience an E3 one would bring in.
 
that'll still happen if Nintendo invites that press over. They're already gonna be there to cover other stuff

and again mainstream non-internet media only truly covers the new console announcements and such. Otherwise they have footage of people on floor playing shit, and that is still totally going to happen with Nintendo

If smaller scale presentations got the same amount of coverage then the "small scale E3" experiment would have stuck. Instead that idea was dumped after a year and spectacle was brought back.

I don't think this is a huge gamechanging deal, but it is odd to see a company that really needs to be hitting on all cylinders seemingly leave money on the table. (Man, how was that sentence for mixed metaphors?)
 
Guys LOOK

It seems like Iwata listened to this and changed the name of Nintendo Direct

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Source: Mario32's Twitter account, you should follow him
 
Sessler is 100% right. Direct IS an echo chamber, like Sessler said, that serves no purpose but to fellate already existing Nintendo fans. This is one of those "what were they THINKING!?" moments.
I don't see it as that. Is just a presentation to inform the fan base of the next wave of products. SOmething useful that cut's the middleman, as it should. That's why he doesn't like it.

Also vidgame press memer talks about echo chambers, imagine that.
 
Here's the thing. Sessler is right either way. Because he probably speaks for a lot of the gaming press in his reticence to support such a move.

Nintendo bailing on a proper E3 conference looks like they are running away. It's bad optics.

And so people say – what about all these Nintendo Directs? Just like another video with products in them, but no press, right? What's so bad about that?

1 - NO PRESS. Who doesn't like no press? Answer: THE PRESS. Therefore it is BAD PRESS. They've been left with nothing to write other than how Nintendo stiffed them. And then fill the vacuum with NextBox/PS4 reporting.

2- I didn't even know wtf Nintendo Direct was until recently. I ignored all those threads 'cause I thought it was some internal Club Nintendo type marketing communication thing. You don't even know they are videos.

3 - There was no reason to not do BOTH an E3 Conference and these Direct videos. They must cost a pittance to produce. It's a false choice. They were going to do these Directs anyways. E3 is an about-face.

It really is sort of historic.

Nintendo will have playable demos of their games at the same time as the normal E3 conference stuff. They'll get press. Why do people keep missing this detail?! The second the press gets their hands on Mario U, Super Smash U, and Mario Kart U..and maybe even Retro's game, they'll completely forget that they aren't watching a normal conference. It's whatever really.
 
I don't agree with the people who say E3 is irrelevant. It has been diminished due to this obnoxiously long console cycle which is about to end. It only seemed irrelevant when most games were being shown on PC with XBOX controllers and Nintendo decided to not release any notable software for years on end.
 
I'm just throwing this out there, but what is the most common thing to come out of behind closed doors press events?

Embargoes.

Why the hell would they throw a hands-on event for their games during E3 and then tell the press not to talk about it, when the entire focus for their E3 even this year is their software lineup?
 
E3 is the time news outlets OUTSIDE of the industry actually cover games. You think these outlets are covering random direct announcements?

No, I think the people that these news outlets OUTSIDE the industry have over there are gonna be on the floor playing Nintendo games and get footage of that.

Nintendo is still gonna be at E3. They are still gonna be doing stuff for that press you mention.

They never said "FUCK E3 IS ALL ND NOW!" they just said they're not doing a big stage show.
 
The thing I don't get about this "controversy" is what people think Nintendo is losing by foregoing a large-scale press event. Which audience will they no longer reach?

They're still having events to reach stockholders.

They're still having events to reach retail partners.

They're having Nintendo Directs to reach fans (and press).

They're having E3 booths and smaller scale events to reach the press directly.

Is it the Nintendo non-fans everyone's worried about? I'm skeptical of whether non-fans ever watched the Nintendo press conferences. At least, those outside of the GAF demographic. But not only is the GAF demographic relatively small, it's also well-informed, so the non-fans on GAF aren't really missing anything. It seems like all Nintendo is doing here is giving each of their audiences specialized communication, instead of a massive press event which tries to cater to everyone simultaneously. I don't know, maybe I'm out of touch.
 
2- I didn't even know wtf Nintendo Direct was until recently. I ignored all those threads 'cause I thought it was some internal Club Nintendo type marketing communication thing. You don't even know they are videos.

You must not read any Nintendo threads here nor surf the internet on anything game-related.
 
I was being tongue-in-cheek but do you really wanna argue this point dude?

keep hitting next. Find me a gaming news site that doesnt have a link to the past 2 article.

the point im trying to make is that if the announcement is good/big enough: the stage doesnt really matter (at least not when it's E3)


and btw, that is my national google (my mistake), hence the results + some written in spanish

I think their point is that mainstream sites that doesnt primarily cover gaming news, pay less attention to directs than E3s. Ofcourse every gaming site is going to cover it regardless.
 
I'm just throwing this out there, but what is the most common thing to come out of behind closed doors press events?

Embargoes.

Uhm, I don't think Nintendo said behind closed doors anywhere in their press release or anything. They just said they'd hold a event for the press to play the games they will have at E3. Matter of fact, sounds about the same as to what they did in last week's Nintendo Direct... Imagine that!
 
I love Sessler. I understand Nintendo's worry that they are going to be overshadowed by Sony and Microsoft unveiling the next generation of consoles. However the big E3 event is Nintendo's chance to speak directly to potential customers, show the line up, and inevitably the future direction of Nintendo. I've been watching the big E3 press events since they started being streamed over the internet, and millions of people watch these events now that cannot attend.

The problem is that these large E3 events speak directly to the consumer as well as the press and builds a cohesive story of the future of the brand. That kind of power cannot be replaced by putting games in the hands of the gaming press leaving the consumer to piece the story and the future together over spurious gaming press sites.
 
E3 is the time news outlets OUTSIDE of the industry actually cover games. You think these outlets are covering random direct announcements?

and they'll be playing the games instead of watching trailers...there will still be press.

and after all this "bad press" about Nintendo dropping the traditional concept of a E3 conference, you'd be crazy not to believe there will be thousands upon thousands tuning into the Nintendo Direct.
 
I think their point is that mainstream sites that doesnt primarily cover gaming news, pay less attention to directs than E3s. Ofcourse every gaming site is going to cover it regardless.

here:

No, I think the people that these news outlets OUTSIDE the industry have over there are gonna be on the floor playing Nintendo games and get footage of that.

Nintendo is still gonna be at E3. They are still gonna be doing stuff for that press you mention.

They never said "FUCK E3 IS ALL ND NOW!" they just said they're not doing a big stage show.
 
Nintendo announces new news to fans first, everybody else relies on press. What's the takeaway? If anything, the takeaway is that Nintendo cares about their fans first and foremost. I consider that a good thing. I liked learning about X and other games before the press reported on it. The press obviously doesn't like it, but who gives a shit? I sure as hell don't. And the press will still report on everything even remotely worthwhile, so I don't think Nintendo really cares, either.
 
E3 is the time news outlets OUTSIDE of the industry actually cover games. You think these outlets are covering random direct announcements?

No, but Nintendo already said they are holding a separate event just for the press. Which media outlets do you think won't be allowed at that event?
 
Why the hell would they throw a hands-on event for their games during E3 and then tell the press not to talk about it, when the entire focus for their E3 even this year is their software lineup?

If they weren't so concerned with their products being out in the open, why would they make it press only in the first place?
 
Here's the thing. Sessler is right either way. Because he probably speaks for a lot of the gaming press in his reticence to support such a move.

Nintendo bailing on a proper E3 conference looks like they are running away. It's bad optics.

And so people say – what about all these Nintendo Directs? Just like another video with products in them, but no press, right? What's so bad about that?

1 - NO PRESS. Who doesn't like no press? Answer: THE PRESS. Therefore it is BAD PRESS. They've been left with nothing to write other than how Nintendo stiffed them. And then fill the vacuum with NextBox/PS4 reporting.

2- I didn't even know wtf Nintendo Direct was until recently. I ignored all those threads 'cause I thought it was some internal Club Nintendo type marketing communication thing. You don't even know they are videos.

3 - There was no reason to not do BOTH an E3 Conference and these Direct videos. They must cost a pittance to produce. It's a false choice. They were going to do these Directs anyways. E3 is an about-face.

It really is sort of historic.


The PRESS has done nothing but shit on Nintendo sure I believe Nintendo deserved some heat but all the negative news around Wii U did not really help business any. Nintendo does not have any new hardware to show that was the main point they made when they said they would do things differently this year NO NEW HARDWARE TO SHOW

so they are talking about Wii U again and guess what The Press has shit on Wii U for over 2 years now and the pass 6 months was a boon of negative press for the thing so what is the point of kissing the press' ass the news was going to be how much the PS4 and XBOX kicked Wii U's ass at E3 that is all the Press was going to focus on. Oh Wii U has no 3rd Party games... GAME A B C is Not Coming to Wii U is all we would be getting out of the PRESS at E3

I don't see how this is a bad move by Nintendo when they were on the losing end going in
 
Do you guys think this news leans more towards Nintendo taking themselves out of the arms race going on in video games right now?

Nintendo needs to be different because they are. The experiences I enjoy on my 3D's and the WiiU are games that really aren't like the games I enjoy on my other consoles with my friends.

I don't know guys scary times for Nintendo but I think they will figure it out.
 
Point still stands. A proper flashy E3 conference is always going to get more eyes and ears than any Nintendo Direct.

So if they just cut "Direct" out of the title and air "Nintendo DirectE3 Presentation 2013," it'll be fine?

If they weren't so concerned with their products being out in the open, why would they make it press only in the first place?

...Because E3 is a press and industry only event.
 
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