A lot of publishers want to control their own games on their own platform, and we've seen this borne out by EA, Ubi and CDPR. Although GOG is the exception to the rule in terms of DRM usage, it's still a platform that was set up by them to get more of a profit percentage because they own the storefront and client related to it.
I'm not arguing about piracy - I am well aware of the fact that its impact is overblown/exaggerated, and have argued as such in the past. What I'm talking about is the rise of publisher-specific DRM platforms and the various methods that have been used to control their products, to the detriment of the user experience as a whole.
Publishers are fighting to get a bigger and bigger share of the pie, which is why most people believe that EA split from Steam to push Origin - they wanted a bigger piece of the pie, even if the userbase for the client was nowhere near Steam itself. This is where the conversation in this thread is coming from - Ubi has attempted to overhaul its user experience, but did so by copying elements from Steam while failing to solve the very-real problems in their backend and with their own DRM client.
