The other theory is that they could've been saving the 7 mil announcement in case they came behind in NPDs this month but they weren't sure until yesterday. When they found out they were ahead they released the 7 mil figure so as not to crowd the NPD news of today...
Im completely confused. At first upon release of the 7M figure I thought yes they got in early to steal MS's thunder after them winning npd. But then I read the posts about it being better after as otherwise the 7M message was drowned out, after it takes news away from MS. Then I read the post you replied too and was swung again. But if sony had lost npd they could relesse the 7m figure just after npd same time ms does and it would not just be the npd in the mainstream articles but both.
So having released the figure early I can only now agree with your theory that they were saving it but found out and released early, like they did in the past,sas not to bundle news together what will be 2 big separate stories creating more news.
This result would be maybe worthy of the bunker pic but then theres this twitter guy saying opposite, is he anyone at all, just as it was all figured out maybe?
My heads baffled, I need to go and lie down in a bunker.