EA released Mass Effect 3 on the Wii U at $60 a few weeks after they released Mass Effect Trilogy on Xbox 360 and PS3 at a lower price point of $40. The Wii U version of 3 actually runs worse than the version on those consoles, especially the 360 version.
Now, you can argue that EA aren't stupid, but going by that logic, they think everyone buying a Wii U IS stupid, and that's definitely not a good mindset when you're looking to sell a product to those consumers.
No, you just have a very limited perspective on this...
As much as your average NeoGaf, hardcore gaming poster would be loathe to admit, the overlap of people who are (see: were, really, like 4-5 years ago when this was all being scoped out) active Wii owners is a fraction of those that are active PS3/Xbox owners. Something like, 30%. Might be like 34% last I checked a few years ago.
So, it's an entirely different
market.
Nintendo was pitching the Wii U as an easy machine to bring publishers core franchises to that sold millions on Xbox and PS3 to an audience who had not played those franchises before. It was positioned as good ROI; load these franchises now, bring that other 66% of our market into your worlds, and then when you release new ones, now you have a much bigger pie to sell to... people who are xbox360/ps3 gamers AND the nebulous 'nintendo owner,' since now we have compatable hardware. Also we have this really cool tablet controller that can make Enhanced Editions of your games for little extra cost on your end, but tables are hot and gameplay is king so things will sell to our audience if you take advantage.
And, publishers listened. EA did it, Square did it, Acti did it, Ubi did it and a little more with some original titles...
It's what Nintendo said was going to be a good plan, it's what everyone agreed to, it's what products were made for... and the Wii U never took off. It just didn't work. It wasn't a bad strategy, it wasn't stupid... The Wii U proposition itself was just not something that was adopted. People didn't "get" it. You can blame the confusing marketing and messaging, or the fact that people had 8 years of these graphics already and the market now prioritizes graphics over gameplay, or a million other reasons, but "stupid" isn't really a full picture when this was the original plan from all sides. I get it, at least. But now everyone sees that Nintendo has failed to light a fire in consumers, so they are waiting to see what Nintendo's next move is... it's their platform. everyone's lost money listening to them so far, so once the ship gets alight, content will be made again when it's determined viable.
This isnt like, some big conspiracy.
As I've said many times before, it's math.