VlaudTheImpaler
tl;dr
The box art it's fantastic, if you see it you can instantly get what the game is about. Shooting crazy weapons, traversal, big colorful world, mutants. The place holder could be anything.
Edit:
Because the assets from the site looked bad, the characters they show looked really last gen so I was prepared for the worst.
Yeah, the official box art is fantastic, I really want that on a shirt/wifebeater.
The placeholder would be nice for the collectors edition or perhaps reversible cover?