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[Currygan]

Does anybody have that one lunatic's post which went something like "HOW MANY DEVICES HAVE YOU MADE THAT SOLD 69K UNITS IN THE US IN ONE MONTH?" from an old NPD thread?

oh shit I need this one please!

 

[Taurus]

Quick and dirty translation. The German text is pretty poorly written, too, so I can't fault Google Translate for its results.

Thanks, added this to OP.

 

[Combichristoffersen]

That's about twice what I thought it had sold. I don't know what's sadder here, that it has only sold 2.2 million units or that I thought it had barely nudged past 1 million units sold.

 

[metalslimer]

So basically, in very round numbers:

Japan: 850K
U.S.: 700K
EU: 700K

As I said in the last NPD thread, I have no idea what Sony does at this point. Waiting until they can make a graceful exit is simply too painful to contemplate. Trying to cut the price and competing at the level the market would accept (if it would accept it!) would hurt their bottom line tremendously. Simply killing it would be extremely embarrassing, and ironically would bring the system more notice from the wider public. Best solution I have is to retreat from all other regions except Japan, and keep it a system they nurture in their home territory. Let the hardcore import it if they want it.

Ironically, Japan is the territory they have no chance in right now because the announce support is extremely western heavy.

 

[Santiako]

Ironically, Japan is the territory they have no chance in right now because the announce support is extremely western heavy.

And it's the region where 3DS is murdering everyone else in sales.

 

[jvm]

Ironically, Japan is the territory they have no chance in right now because the announce support is extremely western heavy.

Yeah, I'm mostly figuring they're taking a bath on exchange rates going outside of Japan. Maybe it's just best to blow the whole project up and pretend it didn't happen.

 

[schuelma]

So basically, in very round numbers:

Japan: 850K
U.S.: 700K
EU: 700K

As I said in the last NPD thread, I have no idea what Sony does at this point. Waiting until they can make a graceful exit is simply too painful to contemplate. Trying to cut the price and competing at the level the market would accept (if it would accept it!) would hurt their bottom line tremendously. Simply killing it would be extremely embarrassing, and ironically would bring the system more notice from the wider public. Best solution I have is to retreat from all other regions except Japan, and keep it a system they nurture in their home territory. Let the hardcore import it if they want it.

That makes some sense, and obviously Japan's numbers are better than anywhere else, but the problem is Nintendo is killing Sony with the 3DS and I see no reason to expect Vita sales to get better in Japan. If it isn't worth it in other territories, I don't know if it is worth it in Japan either.

 

[Forever]

The most important mistake was to lose sight of the younger audience, a mistake they want to make right again. According to Bassendowski they want to change the direction of PS Vita marketing to focus on a younger audience and they want to improve their presence in corresponding media.

Ouch.

 

[GraveRobberX]

Younger Audience?

For Fuck Sakes, Nintendo and Apple got that shit on Lock Down

No, the shit that made Vita sell so bad was the stupid stubbornness of Sony

Let's release titles @$39.99-$49.99 then realize that's asking to much and slash them < 6 months for almost half the price

 

[Nibel]

Simply the most desirable handheld yet

 

[metalslimer]

Yeah, I'm mostly figuring they're taking a bath on exchange rates going outside of Japan. Maybe it's just best to blow the whole project up and pretend it didn't happen.

If they are going to blow it up, they have to wait until after the PS4 is out. Killing it and then expecting people (and investors) to trust them with the PS4 would be a terrible move. Basically keep it on life support for another year. And who knows maybe some crazy Vita software will blow up in the mean time saving it.

 

[fluffydelusions]

Shame really. Such awesome hardware...

 

[MYE]

Younger Audience?

For Fuck Sakes, Nintendo and Apple got that shit on Lock Down

Ignoring it is doing them wonders right now lol

 

[inky]

Wow, this is terrible.

Vita seems to be like the coolest piece of hardware no one has any need for. I don't think it's even the games, but the current mobile ecosystem what makes it unattractive to the expanded audience.

 

[Card Boy]

Don't expect much 3rd party support from here on out beyond whats already being announced. As a publisher why on earth would you support a stillborn system? I know i wouldn't, especially if i was THQ.

 

[mboojigga]

So basically, in very round numbers:

Japan: 850K
U.S.: 700K
EU: 700K

As I said in the last NPD thread, I have no idea what Sony does at this point. Waiting until they can make a graceful exit is simply too painful to contemplate. Trying to cut the price and competing at the level the market would accept (if it would accept it!) would hurt their bottom line tremendously. Simply killing it would be extremely embarrassing, and ironically would bring the system more notice from the wider public. Best solution I have is to retreat from all other regions except Japan, and keep it a system they nurture in their home territory. Let the hardcore import it if they want it.

Especially if the PS4 is expected next year(I still believe 2014). If things don't get better come the end of this year then how do they go forward supporting a PS3, Vita and PS4 because focus will be shifted away from the Vita for the arrival if 2013 is when the PS3 is expected.

 

[alfredofroylan]

people in america still don't know it exists

I visited my local game store today and every single employee was wearing a PS Vita T-Shirt. They even move the whole section (with a demo station) to the front, I don't know what's the strategy for the next holidays but it seems that they're going to rely a lot on Madden, AC and Call of Duty.

 

[Ryoku]

Younger Audience?

For Fuck Sakes, Nintendo and Apple got that shit on Lock Down

Yeah, really. Right now, Sony isn't competing against Nintendo directly when it comes to the younger audience, and look at their sales. Now, if they were to compete with Nintendo directly in that market..... I guess they have to start over somewhere.

 

[RukusProvider]

So basically, in very round numbers:

Japan: 850K
U.S.: 700K
EU: 700K

As I said in the last NPD thread, I have no idea what Sony does at this point. Waiting until they can make a graceful exit is simply too painful to contemplate. Trying to cut the price and competing at the level the market would accept (if it would accept it!) would hurt their bottom line tremendously. Simply killing it would be extremely embarrassing, and ironically would bring the system more notice from the wider public. Best solution I have is to retreat from all other regions except Japan, and keep it a system they nurture in their home territory. Let the hardcore import it if they want it.

One last hurrah this holiday season and if that doesn't maintain a boost in sales, it'll be naturally phased out.

 

[Gemüsepizza]

So basically, in very round numbers:

Japan: 850K
U.S.: 700K
EU: 700K

As I said in the last NPD thread, I have no idea what Sony does at this point. Waiting until they can make a graceful exit is simply too painful to contemplate. Trying to cut the price and competing at the level the market would accept (if it would accept it!) would hurt their bottom line tremendously. Simply killing it would be extremely embarrassing, and ironically would bring the system more notice from the wider public. Best solution I have is to retreat from all other regions except Japan, and keep it a system they nurture in their home territory. Let the hardcore import it if they want it.

Can you back up your "solution" with financial data? You act like Sony is losing right now a ton of money on every Vita sold. I doubt that's even remotely true. Because that would be the only reason to stop such a project.

 

[Miles X]

Any chance the 2.2 is shipped from end of June?

 

[thehypocrite]

Not bad.

 

[Currygan]

they really need a price cut. A massive one. No way they're gonna penetrate the market without it, or with a small one. Situation is desperate

Simply the most desirable handheld yet

it's because people don't want to break the dream

 

[TheDanger]

I translated it:


For the first time Sony admitted to have made mistakes with the marketing of the Playstation Vita through Sony Playstation Deutschland's (Germany's) boss Uwe Bassendowski at gamescom.

Especially not paying much attention to the younger audience was a mistake they want to acquit for. According to Bassendowski the Vita commercials will be remade to appeal to the younger crowd and they also should have a stronger place in the corresponding media.

Bassendowski confirms that 2.2 million units have been sold worldwide, but there aren't any specific numbers for Germany.

 

[metalslimer]

Can you back up your "solution" with financial data? You act like Sony is losing right now a ton of money on every Vita sold. I doubt that's even remotely true. Because that would be the only reason to stop such a project.

Sony has to split their resources away from the PS4 for Vita. It's not whether they are losing a lot of money. It's whether that money can be spent on investments that will actually bring in a lot of money.

Not bad.

lol

 

[Hiro_Kunimi_80]

Any chance the 2.2 is shipped from end of June?

so 2.3 shipped @ middle of august ?

it doesn't change much...

 

[Y2Kev]

Especially if the PS4 is expected next year(I still believe 2014). If things don't get better come the end of this year then how do they go forward supporting a PS3, Vita and PS4 because focus will be shifted away from the Vita for the arrival if 2013 is when the PS3 is expected.

It could give them cover to ditch the thing.

One last hurrah this holiday season and if that doesn't maintain a boost in sales, it'll be naturally phased out.

I agree. One holiday to see if they get any kick at all with some bigger games out (CoD, AC) and then push it out to sea.

 

[jvm]

Can you back up your "solution" with financial data? You act like Sony is losing right now a ton of money on every Vita sold. I doubt that's even remotely true. Because that would be the only reason to stop such a project.

Sony may not be losing money on each PSV system, and in fact may be making money. Good for them! But every GameStop in the U.S. has section of wall space that is effectively dead weight. Same for Target and Wal-mart and Best Buy and every other retailer. With sales under 50K per month right now in the U.S., that's not a business that those partners are going to support for long.

So, sure, maybe each unit is profitable. That's not really the point, though. It may not be profitable enough for everyone involved.

 

[Nirolak]

I agree. One holiday to see if they get any kick at all with some bigger games out (CoD, AC) and then push it out to sea.

If they can't get any kick this holiday, I don't see how they can get any continuing software support.

Sony can't carry the system on their own.

They can convert their Vita teams over to digital and PlayStation Mobile though, which is what I imagine will happen if things come to worst.

 

[Ryoku]

You guys remember this?

No self-respecting twentysomething is going to be sitting on an airplane with one of those. He's too old for that.

http://news.cnet.com/8301-17938_105-20052833-1/playstation-boss-nintendo-3ds-a-babysitting-tool/

 

[metalslimer]

If they can't get any kick this holiday, I don't see how they can get any continuing software support.

Sony can't carry the system on their own.

This is assuming developers aren't quietly canning products right now. If they have any the system even gets a meager boost this holiday it would take another year at least to see the fruits of that development.

 

[aeolist]

Can't wait for the end of life fire sale

I missed the HP Touchpad, don't want to miss this one

 

[Taurus]

You guys remember this?



http://news.cnet.com/8301-17938_105-20052833-1/playstation-boss-nintendo-3ds-a-babysitting-tool/

Holy. Shit.

 

[yon61]

Sony may not be losing money on each PSV system, and in fact may be making money. Good for them! But every GameStop in the U.S. has section of wall space that is effectively dead weight. Same for Target and Wal-mart and Best Buy and every other retailer. With sales under 50K per month right now in the U.S., that's not a business that those partners are going to support for long.

So, sure, maybe each unit is profitable. That's not really the point, though. It may not be profitable enough for everyone involved.

I really don't see how Sony could be making money on the Vita, things just don't add up. No price cut, extortionate memory card prices, the fact that Nintendo have only just started making a profit on the 3DS despite its much less expensive hardware...

 

[jeremy1456]

Just out of curiosity, how is the Vita performing in Japan as compared to the Wonderswan/Color?

How about worldwide compared to the Neo Geo Pocket?

 

[GraveRobberX]

I'm losing my mind here

This company deserves to be ridiculed on the Vita handling

Now they go, oh it didn't sell because we didn't target the younger audience sector... WAT?!?

No, you fucking ass clowns, you get goodwill from gamers for a great starting price for the Vita at $249.99
Then you turn around and lose all that due to proprietary memory cards with exorbitant prices, fucking 4GB for $14.99-$19.99, come the fuck on, 1 Uncharted Demo, you eat up close to 3GB+
Then you take PS3 titles, shrink them down and ask for $40 for titles
Some PSN titles transform into retail titles and get marked up $27 (Hi2u Dungeon Hunter)

You say you've learned from the mistakes from the PSP, yet you are still doing the same things and even worse... How is that even fucking possible?
The online store where content needs to delivered at a constant rate is worse than the PSP/PS2/PSX output... fucking ridiculous
You announce shit, make broken promises, and everything that will make the Vita stand out is TBA/TBD in the future

I'm getting tired

 

[MYE]

they really need a price cut. A massive one. No way they're gonna penetrate the market without it, or with a small one. Situation is desperate

They need proper handheld games by talented handheld-experienced dev teams. Not shitty ports of home console games, half-assed entries of big screen series like Call of Duty and yearly entries of Madden, FIFA or whatever as system sellers.

And Nintendo still has the main 3DS Pokemon card up their sleeves. Christ they are trully FUCKED.

 

[jvm]

I'm losing my mind here

Cool down there, Hoss. We know how you feel. Just keep it cool.

 

[Darko]

No. Vita needs exclusive, original games.

cant we have both?

 

[V_Ben]

I love my Vita, but it might be one of the worst cases of "a launch out of time" I've ever experienced. It'll keep seeing first party games for at least one more year, but that and playing PS1/PSP games will be all its good for. At least if PS Mobile does decently it'll still see smaller games. It'll become my Super Crate Box machine.

 

[Kacho]

I really hope the Vita makes it through somehow. It's such a nice piece of hardware.

 

[Ryoku]

Sony may not be losing money on each PSV system, and in fact may be making money. Good for them! But every GameStop in the U.S. has section of wall space that is effectively dead weight. Same for Target and Wal-mart and Best Buy and every other retailer. With sales under 50K per month right now in the U.S., that's not a business that those partners are going to support for long.

So, sure, maybe each unit is profitable. That's not really the point, though. It may not be profitable enough for everyone involved.

Sony planned to take a loss for three years with the Vita. They may be making money off of accessories and memory cards, but I don't know if they're profiting from that, overall.

 

[perryfarrell]

2 million too many

It's just an ill-conceived product and goes counter to every development in the market.

 

[itxaka]

You guys remember this?



http://news.cnet.com/8301-17938_105-20052833-1/playstation-boss-nintendo-3ds-a-babysitting-tool/

Good no-so-old Sony.

 

[PAULINK]

Yikes, this hurt to hear. The vita is a marvelous piece of hardware but none of my friends were as excited as I was to pick it up day one. Actually, they are pretty content with their psp and 3DS which saddens me. I guess i'm the kind of guy to get all the consoles but I genuinely enjoyed the vita at launch when they launched a ton of games. Now, releases are trickling down, but hopefully Hatsune miku can turn around the eastern market momentarily?

 

[alr1ght]

incoming model with shitty LCD screen.

 

[DonMigs85]

I agree with GraveRobber, they bungled up bad.
They're going the old Microsoft route of overcharging on the peripherals. Thank god they kinda learned to stop after the 360S came out.

 

[Raonak]

such a fantastic device. its annoying it cant seem to find a market.

 

[Miles X]

so 2.3 shipped @ middle of august ?

it doesn't change much...

I guess not, what did they ship end of March?

 

[antonz]

I visited my local game store today and every single employee was wearing a PS Vita T-Shirt. They even move the whole section (with a demo station) to the front, I don't know what's the strategy for the next holidays but it seems that they're going to rely a lot on Madden, AC and Call of Duty.

Yeah I dont buy the people dont know it exists stuff. Its pretty front and center in alot of stores game departments. The truth is people just dont care. Its not as if the original was super successful in the west anyways.