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McDonald's announces Happy Goggles (A VR headset made out of a Happy Meal box)

ekim

Member
https://www.youtube.com/watch?v=bnYg752URcE

happy-goggles-hed-2016.jpg


http://happygoggles.se/
via http://www.adweek.com/adfreak/mcdon...al-boxes-turn-virtual-reality-headsets-169907

McDonald's Sweden is launching a promotion that invites kids to turn Happy Meal boxes into virtual-reality viewers. Dubbed Happy Goggles, some 3,500 of them will be made available at 14 restaurants over the weekends of March 5 and March 12. The price is about $4.10.

The push is tied to the Swedish "Sportlov" recreational holiday, during which many families go skiing. With this in mind, McD's created a ski-themed VR game, "Slope Stars," for use with the oggles (though they work just as well with any mobile VR experience). The game can also be played in a less immersive fashion without them.

To turn the iconic red boxes into Happy Goggles, just tear along some perforated lines and fold, inserting the VR lenses (included) and a smartphone (bring your own).


(First trial run in Sweden)

This is the game that comes with it (Smartphone)
http://happygoggles.se/wp-content/uploads/2016/02/sidanloop3.mp4
 

pizzacat

Banned
lmao that's fucking weird everything about this is weird, stop


Also wtf is this happy meal box on, that shit is nightmare inducing as is

822719d0137f6a6c607bbdf97243ced0.jpg
 

Nzyme32

Member
Gonna make your face stink a bit though... Which in turn might make you perpetually hungry.... Oh I get it now
 

Zaptruder

Banned
Google Cardboard is a great toy like experience.

Even as your first and only way to experience VR, it's still a pretty compelling experience.

Best is to jump into Google Streetview and tour the world via Google's extensive 360 streetview panoramas.

It's not serious enough to really be proper VR... but it's still pretty interesting and compelling in its own right!
 

Jellzy

Neo Member
lmao that's fucking weird everything about this is weird, stop


Also wtf is this happy meal box on, that shit is nightmare inducing as is

822719d0137f6a6c607bbdf97243ced0.jpg

It's the European McDonald's mascot thingmy... Creepy. Strangely not used in the UK for marketing.
 

Armaly

Member
It's like that time where everybody was making their own pc. I love it. Time to start collecting and become a vr historian in like 20 years.
 

coughlanio

Member
I never really understood the hatred for McDonalds? It's almost like Supersize Me came out and everyone jumped on the bandwagon.
 

PtM

Banned
lmao that's fucking weird everything about this is weird, stop


Also wtf is this happy meal box on, that shit is nightmare inducing as is

822719d0137f6a6c607bbdf97243ced0.jpg
There was an exclusive Spotpass Puzzle with Mario and this mofo in Germany. Luckily I was able to delete the respective files from my SD card when I had catched this disease.
 

CDV13

Member
I never really understood the hatred for McDonalds? It's almost like Supersize Me came out and everyone jumped on the bandwagon.

I have always liked McDonalds....I will stop there if I am feeling lazy on the way home from work and need something quick. The first post mentioning throwing up the food, although probably just trying to be funny, had me kind of baffled as well. I don't actually know anyone who says their food is gross. Most people I know say it is a guilty pleasure.

The VR thing is pretty cool. I thought Google Cardboard was a great way to show people some cool stuff you could do, this could be interesting as well.
 
More ways to get you to get them phones close to your head! when you should be using them briefly. Cancer generation her we go.
 
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