Hayter's career as a Kickstarter desperation tier is a notable step down from his previous standing in the industry.
Asking for half, this time pledging a full game. I am perhaps more than a little skeptical of how that mathmagic plays out in reality.
Again, read how it says they have received external funding. They hinted at "cool things having happened" for one of the reasons why they relaunched this thing. Having gotten a dose of extra cash and thus needing to ask for less money would fit right into that, wouldn't it?
But I guess the conspiracy theory is more exciting.