Nightengale
Member
Game isn't marketed out of fear that it won't sell. Fewer people end up even hearing about it because it isn't marketed.
Self fulfilling prophecy.
If a game's core diehard fanbase cannot rally a game to an awareness that moves it, then a larger corporation will simply go by raw numbers and not respond accordingly.
Last year, I made a thread called Gravity Rush 2 & SCEA : What's Going On? what many consider to be a hyperbolic over-reaction to GR PS4's lack of marketing attention from SCEA and how it will very likely be reflected with GR2 as well.
The main reason I made that thread was because I wanted to rally the GR-fanbase here to showcase to the suits over at Sony America that there is a potential for GR2 to be more than what it is, and we, the core fanbase can prove it. And you know what? Everything I wrote there turned out to be exactly the way I predicted it. GR2 will get a retail release, but lol at the idea of it getting any sort of major marketing spot.
Another reason why I made that thread last year instead of waiting till 2016 was because I knew that if there was a time to shift SCEA's perception of the GR brand to something they would look more favourably and give bigger attention with GR2, it needs to be communicated and made clear to them with the Remaster, not during E3 2016 where they probably already finalised a lot of their marketing budget and plans for all their games into 2016.
Whatever was done, it wasn't enough. Whatever we did or the rest of Twitter did, it only caused them to do the bare minimum of releasing GR : Remastered on retail via Amazon.
At that point, I pretty much realised that this was the fate of the Gravity Rush franchise perception from SCEA. It will be supported and given a retail release, but it'll be treated at the same level as something like Until Dawn or Tearaway, which is it'll be released, but will have to market itself on word-of-mouth, reviews and minimal marketing.
This is why, I, who I consider to be a huge GR fan, is being somewhat a corporate apologist about this whole thing. Because just like the Yakuza fanbase... we weren't enough.