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[Ostinatto]

FFXIV (PS4) is going to launch that day too?

 

[Theonik]

"Look at all those people playing the PS4 before you guys"

 

[djplaeskool]

FFXV (PS4) is going to launch that day too?

XIV PS4 Beta kicks off

 

[Elvick]

You just need to purchase an accessory that is equivalent priced as a game.

It's still on every console.

So what games are they going to try to sell them? The fact that this commercial is light on games makes it obvious that they won't focus on Japanese games for now.

Dynasty Warriors 8; subtitle here
Final Fantasy XIV beta?
Idolmaster

There are some, but this is an early 'get hype' ad. Not a 'look what we got!' ad.

 

[Roshin]

I don't know how the Japanese will respond but I don't know if I would appreciate them demonstrating how we went from first to last.

The glass is really half-full in here, isn't it? I get a "C'mon, join the party" vibe from the commercial myself.

 

[Coxy]

not a great ad but surely also not the only ad they'll have. Give me one with Ishin, Natural Doctrine, ARR etc and have an event on launch day to announce something

 

[Into]

Get Flair to advertise it in Japan, he is respected in Japan, probably get Jim Ross fired again, wherever he works. WOOOO

 

[BadWolf]

C'mon JP devs, please return to your former glory.

 

[Astery]

1. It doesn't highlight any Japanese games. Why not at least put in something like the Mosou game they're getting?
2. It doesn't have any Japanese people in it.
3. The music in the background is not Japanese.
4. All of the quick cuts is really a very Western-style of editing.

It doesn't have to be wacky or animu in order to be catering to the Japanese audience. But this looks more like a post-launch brag reel for the international audience up until the very end. Hell you could still edit this commercial and use it for the US or Europe.

I agree. It is a very international style ad, and pretty empty (games wise) in context.

 

[Ostinatto]

XIV PS4 Beta kicks off

this game will have a monthly subscription or something?

 

[twentytwo22]

It's a seven-day-only ad with a focus on making sure Japanese gamers see the hype and know the release date. That is all.

The next ads will surely feature Japanese gameplay.

Also, not all Japanese commercials are like the ones you see on YouTube.

 

[Atomski]

Felt like a commercial showing how the system is made for the western world..

Which it is.

 

[qa_engineer]

Pure hype. Get it, Japan.

 

[jakncoke]

Noticed the neogaf user in there would of been funny if it was the banderas part

 

[SmugFox]

Great job Sony, Japanese gamers love seeing a bunch of foreigners getting excited about Killzone and Knack...

 

[Koppai]

I honestly liked the commercial but it's more like a teaser trailer.

 

[illmatic22]

You'll just buy it anyway nippon

 

[Aizu_Itsuko]

"Look at all the people that got the system before you in this western commercial that doesn't relate to you in any sense."

Great.

 

[Koppai]

Lol I'm a Japanophile but no reason to get offended fellow Japanophiles. I actually wish we had Japanese games to start with in the US...

 

[Zafir]

"The whole world had lots of fun before you."

This is pretty much what I got out of it. Did they really think that was a good way to go about advertising in Japan?

 

[orioto]

This is pretty much what I got out of it. Did they really think that was a good way to go about advertising in Japan?

Same here, although this is funny how the end almost feels like a "at last, the real deal!", but i 'm really curious how japan will taste that..

 

[Shikoro]

Hmmm, so just phonetically "Playstation" after all?

No? They still say it the usual way. If you don't speak Japanese, no wonder you hear the difference.

Also, "We're playing before you, lol"

 

[MikeJAMoran]

Really like the song. Anyone know it?

 

[pharmboy044]

Great commercial. It really brings the hype.

 

[Anteater]

Japan can finally play killzone with the rest of the world in feb, there's also knack too, greatness awaits

 

[h0mebas3]

This ad is for Japan? If anything the vibe I got from this ad is very anti-Japan. It basically says that we have the world so fuck you Japan get on board or get out.

Please don't make comments like this because after reading it I laughed out loud at work and now people are looking at me like I'm crazy.

 

[Shmuely Bully]

I don't know about advertising strategies in particular, but Japan isn't universally opposed to western products or products with a western vibe or anything, so I don't think the negativity is necessarily warranted.

 

[psrock]

Japan can finally play killzone with the rest of the world in feb, there's also knack too, greatness awaits

Well, why fix what's not broken?

 

[Chaplain]

Get hyped, you're last!

lol

 

[silver.tongue]

Wait... they changed the voice that does "Praystation"at the end?

WHAT!?

 

[Banjo-Kazooie]

Pretyt much just, "hey guys, look at all the people who got their system 4 months before you!!! Look at how happy they are, don't you wish you were them?? Get hyped!"

 

[DragonSworne]

2.22.2014 - The day Japan gets laser blasted by the whole world at once.

 

[S¡mon]

Really like the song. Anyone know it?

I also really like it, but no one here seems to know.

And I was thinking that the community here were great detectives... I guess I'm wrong. Yes, that's a challenge for anyone reading this message.

 

[Graphics Horse]

"Look at all the people that got the system before you in this western commercial that doesn't relate to you in any sense."

Great.

Should have shown the Chinese and South Korean launches.

 

[Kysen]

Looks like the video was made by the same 4theplayers team. Doesn't look like they got the audience right for this.

 

[Dead Prince]

Japan can finally play killzone with the rest of the world in feb, there's also knack too, greatness awaits

i'm counting down the days when Knack outsell Mario 3D in japan. so far UK hasn't let me down

 

[Graphics Horse]

i'm counting down the days when Knack outsell Mario 3D in japan. so far UK hasn't let me down

Not happening unless it's bundled in every box.

 

[Majine]

"Wish you were here, Japan"

 

[140.85]

It's a smart ad. Let hype build hype. Doesn't let the positive global response to PS4 go to waste. Makes you think you might be missing out on something.

As far as Japanese games go, I'm pretty sure the reaction was quite positive when they previewed the 2014 lineup a few months back wasn't it?

 

[Chobel]

Not happening unless it's bundled in every box.

Knack is bundled in every box.

 

[Anteater]

i'm counting down the days when Knack outsell Mario 3D in japan. so far UK hasn't let me down

well people say the launch lineup from the west won't really be that appealing in japan, it's why it's launching later, so it will be interesting to see how those games(and the console) perform, since those were the only games shown in the commercial.

 

[AmyS]

No Ridge Racer 8

 

[BadWolf]

i'm counting down the days when Knack outsell Mario 3D in japan. so far UK hasn't let me down

Isn't Japan getting Knack for free as an apology for the late launch?

 

[Elvick]

well people say the launch lineup from the west won't really be that appealing in japan, it's why it's launching later, so it will be interesting to see how those games perform, since those were the only games shown in the commercial.

It's footage of gamers outside of Japan playing games... that are (or at the time will soon be) released in that region... you're surprised they weren't playing things that'll come out in the Japanese launch?

What?

And this, in theory, won't be the only commercial they do in Japan. And we already know the few games shown being played there, aren't the only ones launching with PS4 in Japan.

 

[Graphics Horse]

Knack is bundled in every box.

Oh?! Well ok then..

 

[T.O.P]

I need the name of this song. It's amazing.

Damn you, Shazam, for not giving back a result.

Update if you find anything lol

Dead end for both this and the X1 game trailer remix music :/



Cool commercial, love it

 

[Gonzo The Great]

This is the worst commercial I've seen in my entire life. Thank fuck for games like Final Fantasy XV and Kingdom Hearts III.

 

[Interceptor]

This is waiting - The commercial.

 

[Anteater]

It's footage of gamers outside of Japan playing games... that are (or at the time will soon be) released in that region... you're surprised they weren't playing things that'll come out in the Japanese launch?

What?

And this, in theory, won't be the only commercial they do in Japan. And we already know the few games shown being played there, aren't the only ones launching with PS4 in Japan.

yea but i was questioning why they're showing a video of people playing games that won't theoretically appeal to them especially said console has been out for the last few months in the rest of the world. That they can play killzone with everyone else now?

Though I guess it makes sense if this is more of a teaser

 

[phosphor112]

"The whole world had lots of fun before you."

That's what I was thinking.