mayham2199
Member
They are based in Denmark so I think the dev cost should be reasonable.
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First Light sells over 1.5 million copies in first 24 hours
- Thread starter cormack12
- Start date
Tobimacoss
Member
So the game reportedly has a budget of $200 million for development and marketing. And is IO Interactive's most expensive project.
They need to sell 4 million copies at full price of $70 to break even.
$70 x 4 million = $280 million, with platform holder store cuts roughly $75-80 million.
So any sales beyond the 4 million mark is profits. Being a James Bond IP at 89 metacritic/opencritic score, the game should reach 10 million sales easy.
Enough to fully fund a sequel or two, they already have the assets, and experience.
IO can rotate between a Bond and Hitman game for the next decade.
They need to sell 4 million copies at full price of $70 to break even.
$70 x 4 million = $280 million, with platform holder store cuts roughly $75-80 million.
So any sales beyond the 4 million mark is profits. Being a James Bond IP at 89 metacritic/opencritic score, the game should reach 10 million sales easy.
Enough to fully fund a sequel or two, they already have the assets, and experience.
IO can rotate between a Bond and Hitman game for the next decade.
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![L*][*N*K](/data/avatars/m/842/842515.jpg?1779351226){kind=avatar}
L*][*N*K
Member
If only Bungie added some tit pics to Marathon, eh?
calico
Member
Hard to say without knowing the arrangements in place, but what I mean is 'shipped' (which this may or may not be) is not a very useful indicator of success early on because it's effectively a guess at how well a game is going to do. Those units could all be sold (to customers) on day one or most of them could still be unsold a month later, which would be two very different levels of success in reality.
Because even if we assume for sake of argument that is true for sell-through, it can be a significantly lower % if we are only considering the first 24 hours and including all physical copies shipped to retailers.
eg.
900k digital sales
600k physical shipped (100k of those sold in 24h)
Would get you to a 1.5m shipped announcement, and meet the 90% digital (sell through) rule we have arbitrarily applied, but would only be 1m sold-through in 24h.
This would be a meaningfully different performance level to eg.
1350k digital sales
150k physical sold through
Ass of Can Whooping
Gold Member
This isn't the Yoshi thread go find your mommy
MrCunningham
Member
$200 million is not so bad for a triple AAA game in 2026. That seems about right. 1.5 million is really encouraging too. Plus lots of positive reviews overall.
Woopah
Member
Its not as useful as sell through, but ultimately it means that the publisher has received money for 1.5 million copies. How many of those copies have already sold through is probably not something the publisher would know in the first 24 hours.
Black_Stride
do not tempt fate do not contrain Wonder Woman's thighs do not do not
Go Woke Go.......ohhhh wait.
calico
Member
We get them both ways in 24h, but it's usually specified. How this game is performing is potentially very different depending on which it is in this case.
We should have a better idea if/when more announcements are made.
balls of snow
Member
Nice nod.
mckmas8808
Mckmaster uses MasterCard to buy Slave drives
Wilhelm_85
Gold Member
Nice to see it's off to a good start. Looking forward to jumping in sometime later this year.