between them offering terrible trade in prices before price match is a downer which puts off going there, its because their trade offers are alot lower it shows right away their intentions,
add in the fact that everything is like £50 or £40 pre owned then it makes you just wanna turn away even more.
they are trying to add in new things without not goal,
they have added an overlockers pc section to select shops selling high range pcs and components. considering just a few months before that they entirely condensed their pc sections and barely sell pc games in shops anymore it seems pointless.
with them also trying to use retailer pull in the industry people will just look elswhere too, its not like before where shit went un noticed people talk alot more, everything goees online,
if your pulling shit like making nuketown on black ops 3 exclusive to game only people will talk and tell you to fuck yourself and your prices.
considering this was meant to be an early pre order bonus of the game from anywhere it was a pretty severe tactic which didnt start unfolding till few days before games release either.
It's a business at the end of the day they clearly state that they will price match which is a sign of good faith really as lets be honest usually the prices from CEX are crazy high, like usually higher than what you would buy it for on ebay etc etc.
If you're part exchanging your games and buying technically you're not actually paying the 50/40 you'd be paying -
the previous game bringing it in line with amazon prices (almost) with the chance to further offset that vs your next purchase if you're into using that form of system of more rental than owning.
Again they're a business, I mean why shouldn't they offer people the chance to buy a high end PC,
it's all about giving the consumer options. Physical PC game sales are straight up awful, why waste money on it?
I'm sure if you pre ordered you could buy the games you want, but for all else grab a steam card and buy it that way,
Pre order bonuses and exclusives are actually a companies way of getting the company IE game to buy more initial units of a product they will offer them say an exclusive Map or something and a lower price per unit,
it's a whole very long and boring topic which I know a fair amount about but simply put,
it may look like it's the customer getting dicked about, but at the same time the companies all do get dicked about with this too
as sales will be affected by what pre order bonus they have, it's more culture not company.
Dats capitalism.
I think it's more pro-business than anti-consumer.
When I trade something in at GAME and price match it wil CEX I'm often getting close to what I paid for it online. I'm essentially contributing towards their downfall.
They aren't going to do that by default, it would literally be commercial suicide.
Someone gets it at least.