BruiserBear
Banned
Pretty naive if you think MS/EA aren't trying their absolute hardest to turn this game into the next Halo/CoD. They're not waiting around for the next big thing to happen, they're making it happen on their time.
My point was you can't make something the next big thing. The game unveiling got people excited at E3. My reaction to that had nothing to do with EA or Microsoft. When the press got their hands on it at events later in the year, they also liked what they played. When they offers up an open beta a month ago, and 2 million people played it, most of those people liked it a lot.
Just as it was with Modern Warfare in 2007, the game being awesome made it the next big thing. Unfortunately that doesn't fit with the narrative that some people want to spin for this game, so they use silly words like "manufactured hype" to explain it.
Every publisher thinks there new up could be the next big thing, but few become that. Ultimately the game sells itself.