We asked Albert Penello, the senior director who leads marketing for Xbox consoles globally, at an Xbox One X centred event yesterday in London.
"We care a lot about compatibility, we have a huge effort around compatibility, and that's not just backwards compatibility," he answered.
"I don't know what the future holds, but I do know that we care a lot about compatibility and in this day and age people have shifted to caring more about their community and their apps, than caring about the piece of hardware that they're on, and we have just moved with that," he continued, equating the Xbox platform to the platform strategy of mobile devices.
Although, he did distance the brand from an iPhone-like rollout strategy: "I'm certainly not an advocate of 'we're going to do a new console every year', but consumers are more used to this idea that they can buy devices with different performance levels, when a new generation of hardware comes out, their old stuff still works."
He also pointed out that no one does compatibility like Microsoft does compatibility: "Some might say that Windows is the ultimate compatibility platform, Windows is backward compatible all the way back to the very beginning in many cases."