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RIP 60Gb PS3 -- Now confirmed by Kaz

5y9aj9k.jpg
 
a Master Ninja said:
[IG]http://i12.tinypic.com/5y9aj9k.jpg[/IMG]

You know, after Sony's E3 conference I deleted that picture from my stash, figuring they had wised up. Took me a good few minutes to search GAF to find that thread again, :lol
 
maynerd said:
So what the hell guys...do I buy a PS3 or wait?

I'd say it depends on which SKU you think is superior. If you think the 60 GB is superior, then get that.

If you think the 80 GB is superior, then wait. There's a good chance the 80 will drop to $500.
 
http://www.next-gen.biz/index.php?option=com_content&task=view&id=6430&Itemid=2

"The 60GB PS3 will be available in North America for $499 until supplies of that unit are depleted. We have ample inventory to meet the immediate needs of consumers in this territory for several months to come. We won't be making any further announcements regarding our PS3 model hardware strategy in North America until the 60GB model is exhausted and market conditions are evaluated."
 
joshcryer said:
THE PRICE OF THE LOWEST END PS3 WILL NOT GO UP AGAIN GET THIS THROUGH YOUR THICK HEADS, OMG I CANNOT BELIEVE THIS THREAD IS STILL GOING! :lol :lol :lol
Why do you say this when they've already done that once before by discontinuing the cheaper $499 system?

I think a lot of you are going to be really disappointed when the 60GB runs out and the price doesn't change on this bundle.
 
Hold on guys, I think I've got this whole mess figured out. So Sony told everyone that the price drop would double sales. Well, when they realized that wasn't going to happen, they announced a price INCREASE for August in order to spur sales in the meantime and get the numbers they were looking for, if only for a month or two. Make sense?
 
They're making money on the hardware selling it at this price without an EE. Why wouldn't they shaft the consumer by selling them a higher priced system (which lacks the EE) with a "bundle"? The "bundle" is only costing them $20 or something more than the 60GB, if that, considering the savings they're making on the removal of the EE.

As a consumer your best bet is NOT buying the bundle, which is what MOST consumers will be doing anyway.
 
Gary Whitta said:
Thank you all for posting that pic and reminding everyone (including myself) what a stud I am.

And congrats Sony for throwing a huge chunk of your potential consumer base into purchasing limbo!

Did they really though? Anyone who was on the fence that ran out to buy when the 60GB went to $499 are no longer part of the potential consumer base, they're PS3 owners now. Mission accomplished. Only thing left is to sell them on games. The point of the drop was to move units and clear stock to make way for the $599 bundle. Even though it's $599 it does have perceived value -- 20 more GB of storage, game included (not true w/360), wifi out of the box, high-def format, don't have to pay for online gaming, more backwardly compatible than the 360. There is a perceived value that they can (and will) push. And retail will push it too so they can sell Blu-ray discs / cables / TVs. Just as Microsoft replaced their core Xbox 1 with the system that had...Forza or Rallisport (can't remember), upped the price and then never shipped the core unit again.

Yes it's deceptive, yes it seems counterproductive to most of "us," but the general consumer base that isn't on message boards won't see it that way. Just like no one really complained when the 20GB went away. It gives Sony the mid-summer sales bump and batch of good news they desperately need -- then the games of the fall and holidays plus that pack will (maybe) even out sales of the platform.

Personally I hope it backfires on them and doesn't work but they needed to do something, and this is their fix.
 
Dave Long said:
Why do you say this when they've already done that once before by discontinuing the cheaper $499 system?

I think a lot of you are going to be really disappointed when the 60GB runs out and the price doesn't change on this bundle.

The price of the bundle isn't changing, they're phasing out the 60GB to replace it with the 80GB. They'll release a "non-bundled" 80GB for the same price of the 60GB now. This has been well established freaking 500 posts ago. Why people CONTINUE to post this non-sense is beyond me!
 
GavinGT said:
Hold on guys, I think I've got this whole mess figured out. So Sony told everyone that the price drop would double sales. Well, when they realized that wasn't going to happen, they announced a price INCREASE for August in order to spur sales in the meantime and get the numbers they were looking for, if only for a month or two. Make sense?

no, actually. and I do understand what you're saying, it just makes no sense.
 
Sony is keeping gamers in a perpetual state of waiting with all this crap. They priced it too high to stand firm and now they are jumping through hoops to find an adequate set-up all the while hoping gamers will pick one sku up. I'm waiting until Sony starts an " SKU of the Month" club.
 
So to sum up Sony's thought process, it's $499, no wait, it's $599. No, let's make it $499 again. Wait, I think $599 is better. The gaming public is confused? Alright, let's drop the price back down to $499, but deny it and say it's really gonna be $599. Genius!
 
joshcryer said:
The price of the bundle isn't changing, they're phasing out the 60GB to replace it with the 80GB. They'll release a "non-bundled" 80GB for the same price of the 60GB now. This has been well established freaking 500 posts ago. Why people CONTINUE to post this non-sense is beyond me!
Established by who? A bunch of forum posters?

You don't know that they will do that any more than I think they will leave it at $599 with those items bundled. Given what they've said, it seems more likely that the price will remain $599.

I love it how this board will think something up and immediately proclaim it fact without any proof. There's still debate here because NO ONE KNOWS WHAT WILL HAPPEN ONCE THE 60GB IS SOLD OUT.
 
GuessWho said:
sony is making some pretty dumb moves. First the 20 now the 60. This is on par with MS sku strategy.


Yeah, if the Core & Premium were set and their respective prices simply so the Elite could stand alone @ $479 this holiday season.
 
Agent X said:
I understand why they're doing this...but they would be better served to just "play dumb" and act as though they're sticking with two tiers, wait for the 60 GB model to finally sell out, then spring a "pleasant surprise" by dropping the 80 GB model to $499 when the 60 GB model is finally gone. By that time, everyone will understand what is happening and no one will feel bad about it. But until then don't comment on your long term strategy. Don't say you're keeping it at $599; don't say you're dropping it to $499. Plain and simple...NO COMMENT.

nah, its better this way cause you know what to do if you want the EE so I don't see what the big deal is
 
ElectricBlue187 said:
no, actually. and I do understand what you're saying, it just makes no sense.

Exactly. I'm on Vicadin, and I still can't make sense of it. Why else would a company create such utter confusion for the masses?
 
fatty said:
What does GS stand for?

Graphics Synthesizer, which is part of the EE chip that is in the PS3. It's just one chip as far as I understand (because the slim PS2 design consolidated the EE+GS on one chip).
 
chriskzoo said:
I love how everyone is like "Well, it's back up to $599 again!" :lol

"Everyone" is like that because the SCEE/SCEA/SCEI brass are clearly not on the same page and keep giving conflicting reports to the media. Last I heard, Kaz Hirai himself said (as seen in this GameSpot article):

Kaz Hirai said:
"From a hardware perspective, the $499 price adjustment we did for the 60GB version for the American market, we're no longer in production for that product," he said in an unedited on-camera interview. "Once that product is gone from the retailer shelves, then we're back to a $599 SKU only, so it's not like we have a two-price strategy in the US market. We found out very early on how consumers react to having just one SKU as opposed to two."

Kaz is usually on his game, but he clearly got thrown off here. Again, the correct strategy is simple: NO COMMENT.

kevm3 said:
Here's what I'd do if I was Sony....

Keep the 60 at 499.

Offer a standalone 80 at 549

and have the bundle at 599.

When the majority of 60s are sold, move the remaining 60s at 449, offer the standalone 80 at 499, and get rid of the bundle all together. That'd be a rather smooth transition. People will NOT buy ps3s in reasonable numbers for 599, so making that a standard sku again is beyond stupid... and I'm sure after Sony sees the reaction they are getting from that news, they won't even consider it.

If Sony all of a sudden drops the price of a standalone 80 to 499 before Christmas, that was essentially asking gamers to pay $100 for Motorstorm.

That's a great idea, although I'd change it a bit by rolling in the 80 GB standalone at $549 and not offering a $599 bundle with MotorStorm at all. I think MotorStorm's a great game, but there's no need for three packages if the ultimate goal is to sell it unbundled without a game anyway. If anything, with only a $50 gap, I'd consider throwing a free first-party game into the 60 GB package (likely as a mail-in offer) to encourage those units to fly off the shelves a little more quickly.
 
joshcryer said:
The price of the bundle isn't changing, they're phasing out the 60GB to replace it with the 80GB. They'll release a "non-bundled" 80GB for the same price of the 60GB now. This has been well established freaking 500 posts ago. Why people CONTINUE to post this non-sense is beyond me!

There will still be a time gap though between when the first areas run out of 60's, and they have to wait for all other areas to run out before the new 80 (although talk of an unbundled 80 is still speculation at this point, however likely it is.)

I wonder how long that gap would be. A few months? How long did it take the 20 GB to disappear from one area, to disappearing from everywhere?
 
I think if Sony wanted to completely obliterate this PR disaster they could immediately drop the 60GB to $450 and and drop the 80GB to $500. That might cost them too much though.
 
ComputerNerd said:
There will still be a time gap though between when the first areas run out of 60's, and they have to wait for all other areas to run out before the new 80 (although talk of an unbundled 80 is still speculation at this point, however likely it is.)

I wonder how long that gap would be. A few months? How long did it take the 20 GB to disappear from one area, to disappearing from everywhere?

Why does there need to be a gap? People are stupid, they'll pay $100 for a "game bundle" with one game that's worth $50 less than that. The bundle stays around, and the 80GB sells for the price of the 60GB.

Sony would be stupid to pull a "clearance" sale and the reaosn they're not admitting that the 60GB is being phased out for the 80GB is that they don't want the consumer to realize that they're being shafted. The 80GB is far cheaper to make and manufacture than the 60GB believe it or not.
 
I dont' like this. Most of us agreed that despite how the drop was percieved, that they should've cast the $599 price-point into the abyss and never spoken of it again. Instead, its once again going to be the primary price-point for the system. Honestly, will a game and 20gigs of HD capacity really convince people who weren't sold at the $599 PS3 before to buy one now?

$499 60gig version w/ a game as their one and only sku would been a lot smarter strategy for the holiday season.
 
I love how everyone is saying that they will only have an 80 gig sku lest we forget they went 20,60,80 who really thinks they will not go 120 to still get 599$ thats sonys whole gameplan sell the most expensive machine for how ever long they can get away with it. I lets say the sell out the 60 then start selling the 80 also at 599$ then after 5 months or so its becomes cheaper to produce 120 gig machines low and behold he 80 drops to 499 till they are gone then Bam the the 120 now become the 599$ system. They are going to sell the 599 till a lot of you get smart and Say NO they tested the waters and found 4 million that said yes so they now if they cane make you think the machine is worth 599 your gonna bend over and say thank you.
 
Who's to say Sony really COULDN'T afford the announced price drop and so they decided to go back to $599 just so they wouldn't lose so much damn money?

Just like they couldn't afford the 20GB SKU, hence the reason they made so few and pulled the product just months after launch.
 
maynerd said:
So what the hell guys...do I buy a PS3 or wait?

I wanna know too.

Is the Emotion Engine that important? Or is Sony still actively improving the software emulation? Just Googled incompatible games and a few do stick out.

Freakin' Sony... other than the larger HD, are there any other improvements being made?
 
bc226 said:
I love how everyone is saying that they will only have an 80 gig sku lest we forget they went 20,60,80 who really thinks they will not go 120 to still get 599$ thats sonys whole gameplan sell the most expensive machine for how ever long they can get away with it. I lets say the sell out the 60 then start selling the 80 also at 599$ then after 5 months or so its becomes cheaper to produce 120 gig machines low and behold he 80 drops to 499 till they are gone then Bam the the 120 now become the 599$ system. They are going to sell the 599 till a lot of you get smart and Say NO they tested the waters and found 4 million that said yes so they now if they cane make you think the machine is worth 599 your gonna bend over and say thank you.
Yes, they are clearly drunk with success right now.
 
Can't they just ship all their 60GB stock to Japan or Europe and let only the PS3s on US shelves, right now, today, dwindle by the end of August?

If they've been making these 80GB models for awhile, it's quite possible the PS3 will only be available in the $599 flavor by the end of July/August just like Reeves said.
 
Karma Kramer said:
So doesn't that confirm that the price is now basically back up to $599?
Not according to a lot of wishful thinkers who would have you believe it's a fact the 80GB model will immediately drop to $499 after the 60GB sells out.
 
Dave Long said:
Not according to a lot of wishful thinkers who would have you believe it's a fact the 80GB model will immediately drop to $499 after the 60GB sells out.

But how will they know when it sells out? Isn't that figure hard to determine? I mean what if some stores sell out faster than others ect...
 
What are you guys all worried about?

The PS3 hardly sold any units the last few months... and the factory has produced at fullspeed, so Sony has got literally, no joke, millions of 60gig PS3s in stock (or on the shops floors).
 
Karma Kramer said:
But how will they know when it sells out? Isn't that figure hard to determine? I mean what if some stores sell out faster than others ect...
I dunno dude, ask these amateur Sherlock Holmes' that believe it.

What we know right now is that the 60GB is on clearance at $499.99 and the PS3 bundle with MotorStorm and an 80GB hard drive will retail for $599.99 when it ships.

* We also have Kaz Hirai's statement that they only have one SKU and it's $599.99.

* We also have Reeves' assertion that the reason the US bundle has an 80GB drive and MotorStorm is to placate those who would've been angry at the removal of the Emotion Engine from PS3 hardware if it had remained 60GB at $599.99 (thus making all PSX and PS2 games run through emulation).

* SCEA has confirmed that the 60GB model is on clearance and they won't comment on pricing when that model sells out.
 
Dave Long said:
Not according to a lot of wishful thinkers who would have you believe it's a fact the 80GB model will immediately drop to $499 after the 60GB sells out.

You need to have a rather analytical look at things to understand how the markets work. They don't need to have the 80GB without EE+GS model at $599, and they won't have that model at $599. This is a common practice in all areas. Look at Apple, they keep their pricing model quite secretive because if people knew "oh I just have to wait a few months and I can get 20 more GB for the same price" then they would go ahead and wait that few months. The markets have to take into account smart consumers, the ones who listen to what corporations say, so corporations cannot divulge pricing information for this reason.
 
Segata Sanshiro said:
Yes, they are clearly drunk with success right now.

In Sony eyes they were damn successful. They proved They can sell a 600$ machine to a few gullible folks. And that they could use the PS brand to push a format.
 
Dave Long said:
Not according to a lot of wishful thinkers who would have you believe it's a fact the 80GB model will immediately drop to $499 after the 60GB sells out.

Which is VERY wishful thinking. Why would they even announce the 80GB model when they did if they knew they would have to play these games with the price just to push the remaining 60GB PS3's? If they plan to sell the 80GB model at $499 (as so many of you claim), the best route would have been to simply allow the 60GB stock to run out, then announce that they'll be offering the added value of an 80GB HDD but at the exact same price point. Sorry, but I think $599 is here to stay, at least for this holiday.

joshcryer said:
You need to have a rather analytical look at things to understand how the markets work. They don't need to have the 80GB without EE+GS model at $599, and they won't have that model at $599. This is a common practice in all areas. Look at Apple, they keep their pricing model quite secretive because if people knew "oh I just have to wait a few months and I can get 20 more GB for the same price" then they would go ahead and wait that few months. The markets have to take into account smart consumers, the ones who listen to what corporations say, so corporations cannot divulge pricing information for this reason.

Again, if they really intend to drop the 80GB price down to $499, why announce it at the $599 price point at all?
 
I guess people can continue waiting for the real permanent price drop. Way to destroy all that good will Sony. As much as I love my PS3 it just blows my mind how asinine this is.
 
GavinGT said:
Which is VERY wishful thinking. Why would they even announce the 80GB model when they did if they knew they would have to play these games with the price just to push the remaining 60GB PS3's? If they plan to sell the 80GB model at $499 (as so many of you claim), the best route would have been to simply allow the 60GB stock to run out, then announce that they'll be offering the added value of an 80GB HDD but at the exact same price point. Sorry, but I think $599 is here to stay, at least for this holiday.

Why do that when they can overcharge the consumer for a device and recoup some losses that they had? It's common sense. You release a clearly cheaper model for a higher price, throw some 'incentive' in there (the bundle may not even be costing them anything with the cost reductions) and you basically get more models sold without losing anything. I don't see how this is so hard for people to comprehend.

BOOKMARK THIS POST. I WILL BET MY ACCOUNT TO BE BANNED FOR ONE MONTH IF THEY DON'T KEEP THE $499 PRICE POINT AVAILABLE.
 
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