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Sonic Forces × Hooters collaboration announced

I'm...deeply confused here. Sonic and...Hooters? Of all cross-promotions, you pick...that SEGA?

Um...okay, good for you I suppose...man, this really doesn't fit well :l.

Yeah, its weird.

I drew a funny stream picture, So I got some art out of it I guess. Silver linings
 
Is this Sonic's answer to Mario x Rabbits?

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Wouldnt be the first time they teamed up.

The guy in the back is the best.
 
What is the cross promotion exactly?

DLC? A discount? Sonic themed specials at Hooters?

Can I go to the Shinjuku Hooters and get a giant Sonic Special Stage Giant Onion Ring or not?

I've skimmed through the thread, checked hooters.co.jp but still don't know what it is.
 
Does anyone else feel like someday Sega will be remembered as the company that put the 90s in the 90s and then got amensia and kept spending on edgy marketing campaigns that actually ruined its products?
 
I wouldn’t be surprised if this promotion was from the same man that thought it’d be cool for Sonic have a Hunan girlfriend in ‘06
 
I wouldn’t be surprised if this promotion was from the same man that thought it’d be cool for Sonic have a Hunan girlfriend in ‘06

Sonic Forces is written by the same guy as Sonic '06, Shun Nakamura. He hasn't written any other Sonic games as far as I know.
 
Yet more evidence that the pure awesomeness that was Mania is Sega's way of trying to shame the modern Sonic fanbase out of buying the 3D games, by demonstrating just how corrupted and wrong both said fanbase and Sonic as a franchise has become since the Megadrive days.
 
Who is Sonic for, their audience for stuff like Forces seems like it appeals to 7 - 10 year olds but then they come out with this kind of stuff? So weird.
 
Isnt really that weird to see this crossover, sega is aiming at all those adults that were kids during the megadrive era so they could remember that sonic exists
 
You would think out of all the choices they would go with, you know, Sonic Drive Thru.

Like they literally serve chili dogs there. Where is the Sonic x Sonic partnership?
 
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