Considering this is the track list for her next album:
I'd say she isn't afraid to experiment and take risks. And I am grouping her into the a-typical umbrella of popstars that people usually think of, like taylor swift and katy perry. She is far more experimental with her sound than they are, imo, kanye.
I just listened to a bunch of clips on youtube, you need to link to something that doesn't sound like over-produced top-40, because this woman sounds like the antithesis of risk taking and experimentation. Swift, Perry, and Yeezy aren't really in the conversation as benchmarks for risk taking experimental artists either. I need MF Doom, Bjork, or better.
I guess I'm not much of a "pop" guy, but when I heard Ariana I really couldn't place her as someone unique among a crowd of voices. She sounds like every r&b hook since 1998.