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How is Nintendo hurt by not doing an E3 press conference?

Sandfox

Member
Banjo-Tooie
The Legend of Zelda: Majora's Mask
Conker's Bad Fur Day
Paper Mario
Mario Tennis
Pokemon Gold
Pokemon Silver
Resident Evil 0
and another tease of the GBA


Sony then out promoted the Dreamcast to the PS2 due to price and great tech, along with great games such as Tekken and MGS 2.

You keep saying that having a live conference correlates to sales and Nintendo's sales are falling of because of it rather than the other issues they are having, but you refuse to post real proof that proves your ridiculous assumption.
 
Public Perception:
smash3dfh5.png

What's this from?
 

Head.spawn

Junior Member
This is just such post hoc way of thinking. There's no hard proof or any at all that sales were affected by not having a 60 minute live conference.

At the same time I'm pretty sure Sonys sales were affected by having their live conference. They're still riding on that tidal-wave of goodwill and buzz they garnered from gamers at E3. They did all the right things at E3, I think Nintendo still has a chance to do the same thing.

To the topic, I don't think Nintendo has anything to lose by not having a conference, but they sure as hell aren't gaining anything by not having it. It's just especially weird for a company with a product that is in the position the WiiU is, Wii U needs all the good vibes it can get.
 

EhoaVash

Member
the gaming media gaf alike can be very toxic, que E3 2013 and it's xbox shenanigans

Nintendo Direct reaches Nintendo fans. Who already have a Nintendo console/handheld. So who are not interesting from a marketing perspective. E3 is about reaching EVERYONE.

why would someone that doesn't like Nintendo/has no interest to buy their software/hardware and the contents that they are already offering/ that have been already announced even watch their conference when they know the stuff won't interest them? yet the same no interest people complain about nintendo not having a proper conference.
 

udivision

Member
Public Perception:
smash3dfh5.png

Man... didn't freaking Hyrule Warriors trend on twitter, and also get mentioned on some local news channels (even though the anchorwoman thought Link was a girl)?

It's almost like the announcement > medium. If Nintendo announces Big Game, and every game starts talking about Big Game, and every news site posts about Big Game, then it doesn't matter how Big Game was announced.

At the same time I'm pretty sure Sonys sales were affected by having their live conference. They're still riding on that tidal-wave of goodwill and buzz they garnered from gamers at E3. They did all the right things at E3, I think Nintendo still has a chance to do the same thing.

I'm willing to bet it was the content of the conference (great price, good looking games) and not the fact that it happened on stage.
 
At the same time I'm pretty sure Sonys sales were affected by having their live conference. They're still riding on that tidal-wave of goodwill and buzz they garnered from gamers at E3.

To the topic, I don't think Nintendo has anything to lose by not having a conference, but they sure as hell aren't gaining anything by not having it. It's just especially weird for a company with a product that is in the position the WiiU is, Wii U needs all the good vibes it can get.

The sony press conference last year can hardly be called typical because it helped calm fears regarding an extremely controversial trend in modern gaming that had tons of people upset. Not to mention the reason they're remembered is because of all the bad press microsoft garnered. Can you honestly claim that Sony benefitted anywhere near as much from any other press conference they've ever done?
 
I still don't get why everyone is ignoring demographics. The biggest demographics for stuff like Mario and Zelda probably don't even know what e3 is because they're kids. To top this off, the other people who'd matter when you're targeting kids are parents and they're also not watching e3. The majority of the e3 crowd is going to be teenagers through young adults, but the more casual console gamers in that age group aren't part of Nintendo's target demographics. Marketing is important, but you can't ignore who they're marketing too. Marketing through an e3 press conference won't help Nintendo anywhere near as much as marketing through advertisements and endorsements through kids TV stations even if you throw more money into the e3 thing because the demographic is wrong
For what little it means i am reading your posts.

Yes, some of us here are ignoring a lot of facts and coming with very dubious conclusions. It's gone to the point that we act as if Nintendo wasn't at E3 2013 because they didn't have a live conference. When it has been adressed by some posters already that Nintendo in 2013 adressed all type of gaming enthusisats with different events, even on store E3 demos for the general audience.

But is better to just ignore facts and stick to our favorite agenda.
 

LOCK

Member
For the casual Joe, E3 really doesn't matter. Really it doesn't, no matter how much we all like to think it does. An announcement of any kind at any time can blow up the inter webs if done correctly, which is what Nintendo is doing with their viral take on their digital/interactive format.
 

DNAbro

Member
Man... didn't freaking Hyrule Warriors trend on twitter, and also get mentioned on some local news channels (even though the anchorwoman thought Link was a girl)?

It's almost like the announcement > medium. If Nintendo announces Big Game, and every game starts talking about Big Game, and every news site posts about Big Game, then it doesn't matter how Big Game was announced.

Nah it's obviously just the venue that is important. It's not like any of the actual products matter, only the way they are announced.
 

EulaCapra

Member
Props to OP for all those links.

I'm fine with E3 Directs, but I understand the Press would ignore it more since they'll just be rehashing details from an online stream where anyone with a browser could just do versus a press conference only a few can go or be allowed to televised. And stage presence and venue crowd reaction is a big thing they're missing out too. It's what sets off those memorable E3 moments people will look back on and remember.
 

Basketball

Member
I feel they're not even taken seriously as the other 2 anymore, seems like a general reluctance to stand anywhere near the two that a perception is forming of being "the other" company but not within the same league as Sony/MS. This is completely down to Iwata passive uncompetitive philosophy. He's awful.


This is why lots of folks don't put a lot value in their stuff.

In those how much would you spend for a Wii u threads a lot people on gaf and throughout the interwebs would only spend 100 or less
 

213372bu

Banned
You keep saying that having a live conference correlates to sales and Nintendo's sales are falling of because of it rather than the other issues they are having, but you refuse to post real proof that proves your ridiculous assumption.

I have actually said the opposite and said that conferences are a part of marketing which is one of Nintendo's plethora of problems.

If you don't believe this then I don't know what to tell you. Look at Sony's and Microsoft's bold and strong marketing and how it helps boost their sales? Look at sales during times of marketing campaigns?

My proof being their ever-dwindling sales on software and hardware as they continue to double-down on their actions.

What's not hard to get.
 
Lets be honest. The only thing people remember about e3 after a period of time are the terrible moments that are turned into memes.

Honestly it feels like every MS and Sony conference in the past 10 years have been brogames. All I remember is a blur of Assassins and Calls of Duties and Haloes and Uncharteds.

And on the Nintendo side, a blur of Mario and Link and Miis.

The console announcements stick out, and the mistakes and memes stick out. Not much else.
 

Huff

Banned
Live conference or taped doesn't matter.

Nintendo currently doesn't have material that appeals to anyone outside of the diehard fan
 

one_kill

Member
I have actually said the opposite and said that conferences are a part of marketing which is one of Nintendo's plethora of problems.

If you don't believe this then I don't know what to tell you. Look at Sony's and Microsoft's bold and strong marketing and how it helps boost their sales? Look at sales during times of marketing campaigns?

My proof being their ever-dwindling sales on software and hardware as they continue to double-down on their actions.

What's not hard to get.
Conferences are but one marketing option. It's a very niche option too since only enthusiasts dedicated a time and place to watch them. E3 is for gamers, not for the masses.

Wii U sales aren't going down because of conferences, it's just poor marketing, branding, and whatever else.
 
It's not like them trying to get a cupcake and getting shocked. It's more like them trying to give cupcakes to people by renting a theater and then having a third party distribute those cupcakes. Then they realize that they can just cut out the middle man and give the cupcakes directly to people more efficiently but then the third party goes nuts and starts spreading awful rumors about the cupcakes.

I think your analogy falls down at the "more efficiently" part (unless perhaps you mean "reaching fewer people"). People are not, by and large, excited about Nintendo's products. I would argue that's because they're bad products, but the marketing is also poor.

If Nintendo wants to do their own thing, obviously that's their decision, but I don't think it can be reasonably argued that they're doing it better. What they're doing now is not better than what they used to, nor is it better than the competition. It seems to be a change for the sake of being different.
 
Lets be honest. The only thing people remember about e3 after a period of time are the terrible moments that are turned into memes.
I don't know, I remember the Twilight Princess reveal. I wish something like that could have happened this year (if Nintendo has something at that level in up their sleeve).
 

Jado

Banned
Another huge mistake on Nintendo's part. We can mince words about this all day about how the press is evil or unfair and how Nintendo's approach is purer than the flashiness of the stage shows, but we all know what the end result will be. For that reason, it's very easy and correct to conclude that Nintendo will inevitably get less overall coverage and more negative "no-show" press in 2014. The overall sentiment will be no-show, retreating, insular, non-inclusive, focused on its shrinking hardcore fanbase, boring, unexciting.

Going back to the OP's data gathering, Google Images returns a plethora of contextually clear images of the live stage presentations for "Sony E3 2013" and "Microsoft E3 2013," and almost nothing discernable for "Nintendo E3 2013" (Iwata holding bananas? 2012 photos? Weird Nintendo meme images?). This is bad.
 
I'm laughing at the e3 is for everyone comment because that's patently untrue. I'm sure if you got actual demographics data you'd find the vast majority of people watching E3 fall into a very specific category, Namely 15-30 year old males. This is not the major target demographic for most of Nintendo's games (and since 3rd party aren't interested in Nintendo at the moment, Nintendo can only appeal to the people who fall in their target demographics for now), so it's not all that relevant how that group perceives Nintendo right now. You can argue Nintendo should try to appeal more to those groups, and it'd be a valid arguement. But that said, there are a ton of issues Nintendo would have to deal with before they could start to address those groups at e3. It's not as simple as just having Nintendo's existing studios work on dudebro games, because that's not where they're strengths lie. And moneyhatting third parties is most likely not a viable option for the wii u right now. It would take a lot of acquiring or starting new studios in order to gain headway into that audience, and that takes a lot of time and effort. If they have nothing on the table to appeal to those audiences, than marketing to them is worthless no matter how much money is thrown around
 
I don't know, I remember the Twilight Princess reveal. I wish something like that could have happened this year (if Nintendo has something at that level in up their sleeve).

I also remember when NintendoLand was their big impressive finisher. The palpable disappointment from everyone is what made them stop live events in the first place.
 
Conferences are but one marketing option. It's a very niche option too since only enthusiasts dedicated a time and place to watch them.

Are we talking about the same E3 conferences? E3 is literally the only time the mainstream press covers video games outside of controversies or the occasional large event like a system launch, or extremely high-profile game launch.
 

Kimawolf

Member
Actually you are wrong. Why do you think the E3 for all event was attempted a few years back?

Journalists were getting pissed with fans clogging up the event. If anything Nintendo holding a fucking tournament at E3 is an even bigger reversal in various professionals attempts to keep the riff raft out.



I want to address this post in 2 parts, one for intent and the other for effectiveness.

My link research wasn't meant to be comprehensive. I wanted to make an OP with some substance to it instead of just offering an opinion and declaring it correct. It also helped that in my effort to support my opinion I've been given enough reason to think I was partially wrong in certain ways. I'm looking for answers and any little bit helps.


As for my methodology it isn't 100% bull shit. Google ranks links based on previous traffic results. So going further back in page results is just looking at press info that didn't reach potential consumers as strongly. It's a decent start at looking at this objectively.




I can't believe the cognitive dissonance in this post.

It's fine if you like live press conferences. It's ok to hate how Nintendo botched the quality of their Direct stream but don't act as if NIntendo wasn't there.

Journalists flat out said Nintendo had booths there. Nintendo had a stream that you could view from the comfort of home. The only thing Nintendo did that can be construed as not being there is not having their stream aired on Spike TV.

I posted a ton of links that says Nintendo's message went beyond "Nintendo channels".

I love your complaint about wanting devs unfiltered. Do you get such things at live press conferences? Usually the answer is no. Yet this year Nintendo with their tree house intend to give you exactly that.

So what "businessman" are you if you can't appreciate when Nintendo is cater to you?

Wow so who is the "riff raff"? gamers? the people the press reports to? Give me a break. That's nuts to think. Bottom line is this is what gaming should be about, the people who buy the games and devour them thats what it should be about.

It used to be a time in gaming when pc gamers had tournaments as well during live events, but it seems those days are over for the most part. I think Nintendo is doing something new and good and I hope MS does the same with a Halo tournament and Sony does it with whatever game they have.

Games are for fans, game events that are NOT developer focused and on technology should be available to the fans, rather they "clog it up? or not.

As for this hurting them? I actually don't think it will. But then again I think they learned a lesson and I believe they also will put on a damn good show.
 
Are we talking about the same E3 conferences? E3 is literally the only time the mainstream press covers video games outside of controversies or the occasional large event like a system launch, or extremely high-profile game launch.
GIve me a few examples of the mainstream media giving e3 more than a article tucked away in the corner of their entertainment sections that isn't related to a new piece of hardware being announced

And again, the demographics who are reached by any of this aren't the ones Nintendo's current lineup and style appeals to
 
What was Sony's Press Conference like last year?
What was Microsofts Press Conference like last year?

I bet you have a clear idea of what happened and what was shown at both in your head, even a year later.

What happened at the E3 Nintendo Direct? No one has any idea. It wasnt special.

That is the problem.

Yeah, pretty much. I watched all of the press conferences and the Nintendo Direct; I remember a lot of stuff from the pressers, and jack shit from the Direct.

I am not the only one.
 

axisofweevils

Holy crap! Today's real megaton is that more than two people can have the same first name.
I don't know, I remember the Twilight Princess reveal. I wish something like that could have happened this year (if Nintendo has something at that level in up their sleeve).

Sadly, I don't think that could happen again. I'm pretty sure that back then, the general public were allowed to attend, hence the amazing reaction. These days, its only the press.
 

one_kill

Member
Are we talking about the same E3 conferences? E3 is literally the only time the mainstream press covers video games outside of controversies or the occasional large event like a system launch, or extremely high-profile game launch.
Apart from Applie conferences (ones that announce a new iPad and iPhone), there are hardly any mainstream reports of E3 where I live. The only one I remember the news highlighting was Paul and Ringo's appearance in Microsoft's 09 conference.

It's not as mainstream as you think.
 

llehuty

Member
People do actually think that, for example, if last year Sony and Microsoft didn't had a press conference and nintendo did, the three big companies would be in a different situation right now?
 

AniHawk

Member
I really doubt they it after what happened to MS.

no see because the wii u was already out and nintendo didn't have to make a statement because used games was already a thing they did. because it's sort of an expected thing. sony took something that's pretty common and turned it into console war ammo bullshit.
 

RagnarokX

Member
I think your analogy falls down at the "more efficiently" part (unless perhaps you mean "reaching fewer people"). People are not, by and large, excited about Nintendo's products. I would argue that's because they're bad products, but the marketing is also poor.

If Nintendo wants to do their own thing, obviously that's their decision, but I don't think it can be reasonably argued that they're doing it better. What they're doing now is not better than what they used to, nor is it better than the competition. It seems to be a change for the sake of being different.

The same people who would watch a Nintendo live conference can easily watch a Nintendo pre-recorded conference. They aren't reaching fewer people. Wider audiences are reached by the mainstream press reporting on the events, which nothing about the way they handled E3 last year prevented from happening. The only thing that caused problems was the press getting pissed off because they wanted to stream a live conference themselves and refusing to report facts; even downright reporting falsehoods like "Nintendo skips E3". How is the press not doing their jobs Nintendo's fault?
 
I think it's a bad idea just because they need Zelda to get some attention, if not for the sake of the Wii U at least for the sake of the future of the franchise. I assume Zelda U is being revealed around E3 and that it will be spectacular. Its not 2004 where the mere announcement of a Zelda game would generate its own hype and marketing. There are a lot of gamers out there that just don't have the same attachment to the franchise as older gamers and they'd need to see something to get hyped about. Nintendo directs are just preaching to the faithful. By missing a big stage demo at E3, Nintendo's going to miss out on a lot of mainstream media coverage and the new Zelda, no matter how amazing will just end up being drowned out by the attention given to the games demoed on stage for rival platforms.
 

Riki

Member
no see because the wii u was already out and nintendo didn't have to make a statement because used games was already a thing they did. because it's sort of an expected thing. sony took something that's pretty common and turned it into console war ammo bullshit.

I always found it amazing that the thing people remember the most from E3 last year was Sony saying "Hey guys! We're maintaining the status quo!" and then immediately telling us they're charging for online play.

Gamers are so easily manipulated.
 

one_kill

Member
I think it's a bad idea just because they need Zelda to get some attention, if not for the sake of the Wii U at least for the sake of the future of the franchise. I assume Zelda U is being revealed around E3 and that it will be spectacular. Its not 2004 where the mere announcement of a Zelda game would generate its own hype and marketing. There are a lot of gamers out there that just don't have the same attachment to the franchise as older gamers and they'd need to see something to get hyped about. Nintendo directs are just preaching to the faithful. By missing a big stage demo at E3, Nintendo's going to miss out on a lot of mainstream media coverage and the new Zelda, no matter how amazing will just end up being drowned out by the attention given to the games demoed on stage for rival platforms.
Zelda will get attention, conference or not.
 

213372bu

Banned
People do actually think that, for example, if last year Sony and Microsoft didn't had a press conference and nintendo did, the three big companies would be in a different situation right now?

Sony and Microsoft's sales would be slightly impacted, yes. The conference was a definite determiner of who got what system, as it did affect my decision and many of those on GAF.

Nintendo would also be seen as the only one marketing to the "target market" and games they present would be selling more.
 
Are we talking about the same E3 conferences? E3 is literally the only time the mainstream press covers video games outside of controversies or the occasional large event like a system launch, or extremely high-profile game launch.

And that mainstream press didn't cover Nintendo last year, right?
 
People do actually think that, for example, if last year Sony and Microsoft didn't had a press conference and nintendo did, the three big companies would be in a different situation right now?
Some people? Yes. A bunch of posters are relating having a live conference to market sales performance.

And all of us in here are crazy enough to consider the claim worth of debate XD
no see because the wii u was already out and nintendo didn't have to make a statement because used games was already a thing they did. because it's sort of an expected thing. sony took something that's pretty common and turned it into console war ammo bullshit.
A tangible testment of stupidity.

One of the main console manufacturers had a console out that already avoided the used game sales controversy, yet one gets all the praise while passing the dubious "pay to play" practice under the rug. While everyone us applauded their courage.

A brilliant E3 moment XD
 
But this isn't "same old Nintendo".
They're trying new things and even giving gamers more of what they want at E3.

I don't think the conference format is exactly what Nintendo needed to change... But it is kind of cool they're having some demos in Best Buys during E3. Having them be downloadable would be more awesome though.

And your post sounded like really bad pr.
 
If Nintendo has an issue, it's that their largest target demographics are moving away from console gaming altogether. Mario and games like that are going to sell more to kids than any other group. That's the danger Nintendo needs to be wary of. So I posit again: Which of the games that Nintendo has in the pipeline would have large mainstream appeal among the Microsoft and Sony audiences? Because I'd say: None of them. I keep hearing people who say Nintendo games would sell tons on the other systems, but all evidence points elsewhere since no comparable games have sold that well on the ps3 or 360. So lets ask this question: What does Nintendo stand to gain by trying to market to a crowd of people who are fundementally not interested in their games? The people who are aware of E3 who would get confused by this are by and large completely uninterested in stuff like Mario. No matter how great a Mario game is, they won't care. So how does letting them be aware of Mario help Nintendo if said awareness won't lead to sales
 
I always found it amazing that the thing people remember the most from E3 last year was Sony saying "Hey guys! We're maintaining the status quo!" and then immediately telling us they're charging for online play.

Gamers are so easily manipulated.

Shows the value of showmanship though...
 
Yeah, pretty much. I watched all of the press conferences and the Nintendo Direct; I remember a lot of stuff from the pressers, and jack shit from the Direct.

I am not the only one.

You remember them because they were showing off new consoles and all of GAF was holding its breath for how used games would be handled on both sides.
 

joedick

Member
Live Nintendo E3 Conference = me sitting in front of a computer watching

Pre-recorded Nintendo Direct = me sitting in front of a computer watching

So who cares? The directs are becoming more playful and fun, way better than watching some nervous executive stammer his way through a public speech. The internet is overreacting.
 

Codeblue

Member
Sony and Microsoft's sales would be slightly impacted, yes. The conference was a definite determiner of who got what system, as it did affect my decision and many of those on GAF.

Nintendo would also be seen as the only one marketing to the "target market" and games they present would be selling more.

This is one in a long list of claims you've made that you absolutely can't support because you have no data.
 
Zelda will get attention, conference or not.

Compared to Halo, Uncharted, Mass Effect, Assassins Creed, GTA V and whatever else is announced/demoed that day not a chance. I'm sure Nintendo focused media will cover it well for Nintendo fans and hype them up but compared to the attention a big E3 stage demo would get them from people not within the Nintendo bubble it isn't close to being the same thing. Nobody's asking them for a 2 hr long Sony style epic but a small 30 minute demo just for Zelda would be a lot better.
 
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