Just for funzies.
Ok so you've got physical right? Physical pc games as of now can't be traded to your friends, can't be sold to whomever, lent or borrowed to whomever, etc.
Valve and every other PC publisher already restricted this, a negative, yet no one really cares.
Microsoft is taking digital copies, which are currently more restrictive and are making them more flexible, which is positive, yet everyone still finds a way to complain about it.
Valve is doing the same thing and people are in love with it.
People should love both options for digital games.
Does that make more sense?