Actually they are doing exactly that. "Licencing IPs so you will see them outside of classic videogames" / "being less protective with IPs". People here focus too much on the health thing. Iwata announced much more. You just have to read it. It´s all there.
I know what he said, but I'm not sure on what scale it will happen. Ideally, a large scale. But if all he means was more games like Hyrule Warriors, well thats not quite what I had in mind (Though its by no means a bad decision).
As for the second point, they will need to devote more resources to it otherwise it is a change in name only.
My reply to the above:
Did Iwata specifically say we'd see more Nintendo IP outside of videogames? I know he said he wanted to license them out, but I figured he meant exclusively videogame related content.
Anyways, my point was that that would be a better way to expand growth, at least based on the little we know so far.
You understand that the Wii U has a Game Pad primarily because Nintendo wanted to attract iPad users right? The gimmicks they use are all about roping in casual gamers - core gamers are more than content with a traditional experience.
What Nintendo is saying here is that rather than building a frankenstein console and a frankenstein portable that tries to satisfy all audiences - they are building a QOL platform with all those casual games. The amount of developers required for these games is small and they can hire and scale that business as revenues grow. The reverse is true - they want to focus their games devices more for gaming audiences. Rather than making everything appeal to everyone - they want to let the natural course of their platforms interact with one another to encourage cross-device adoption.
So, instead of trying to sell Wii U to Grandma so they can sell her Wii Fit U - they get her to buy the QOL device with some sensors and balance boards so she can enjoy playing Wii Fit or Brain Training and communicating with her grand kids on Miiverse. Her grandkids can send her their high scores in New Super Mario Brothers U and push her to play the game and compete with them for the highest score the next time she comes over. Miiverse will finally fulfill its potential as a platform for Nintendo users to share and communicate with each other.
You should be jumping for joy. This is exactly what I predicted Nintendo would do - because of the F2P issues that were destroying their handheld business and the loss of that casual audience on 3DS. This saves a bunch of IPs that sold tens of millions from going extinct, potentially generates subscription revenue going forward, and gives Nintendo a giant position in smartphones. They are effectively reclaiming territory that was stolen from them by sub par iPad apps.
For once Nintendo is actually following a predictable market strategy and their games business is actually going to thrive without the albatross of shoehorning casual games into them. I love Nintendo's efforts at getting my parents to play games - but a one-size console doesn't fit everyone - my parents now play on their iPad and I'm really looking forward to them playing Nintendo brain training games rather than knockoff games produced by the Silicon Valley firms that look to exploit little kids and the elderly one dollar at a time.
Some of their family-friendly tent pole titles can function across Nintendo's own QOL device, handheld, and console and everyone can join in on the fun.
The only thing disappointing about this whole announcement is that Iwata had to do it NOW, over a year before it comes out. It's unfortunate the financial results were so poor Nintendo had to reveal their plans this early. I imagine they would have preferred to have waited until later this Fall before drumming up hype.
I have no problem with that per se but if they are indeed making this platform to cater their devices to particular audiences, then I hope their next home console is for the enthusiast gamer.You won't be pleased when the casual shit outsells their next home console.
This is my concern. That it ends up with little change, or negative change to their home console line.Nintendo will possibly never make a "powerhouse machine" anymore to compete in this space with Sony/MS. Long term there is even speculation that this generation might be one of the last traditional hardware generations (with a future in cloud based terminals instead of powerful home consoles).
I also doubt they will take the "casual shit" away. They will make a seperate device for their "casual shit" at a low entry price - but also bring this software to their home/portable consoles if possible. Otherwise their unified account system they talked about doesn't make a lot of sense.
Now, the thing I do agree with here is that QoL is a great business venture for Nintendo if it's successful for them. The idea of getting "nongamers" to buy a device that isn't really about games and roping them into the Nintendo device ecosystem, all while selling them content that appeals to that market is great. The only problem is that I think that it's a huge gamble where the odds aren't in their favor. They're essentially competing against Apple and Google here, and Nintendo is going to have a difficult time doing well. They could potentially carve out their own niche in which they do succeed, but at this point I don't really trust that Nintendo will.
http://www.neogaf.com/forum/showpost.php?p=79505713&postcount=269<This is exactly the problem. Nintendo missed the boat, but the solution is not to try to catch the boat... is to look for the next boat.
Konami already makes money in this field. Honestly though, I think Nintendo's approach will be panels that you can put around the room. This will be aimed more at Japanese style apartments and smaller rooms/houses.
Here's the pitch for this tech. There will be a central hub/dome that communicates with the panels. Each of the panels is essentially a big, touch sensitive button with a small array of lights, a camera, and sensors in it. The central hub would be an upgradeable cube with the ability to talk to Nintendo panel capable devices.
Here is how the user experience would work for a normal Japanese home life.
You come home from work and take your shoes off at the door. Before you step into the main part of the house the panel detects your motion and lights up RED. Touch the panel with your palm and say "Hello." The panel records the immediate state of your hand, the rapidity of your voice, and responds with a response matching your heart rate, facial recognition. "Welcome home. The time is 1700. You seem stressed. Would you like to relax?" or "Welcome home. I trust your day was good?" or "Welcome home. Are you okay? Should I contact someone?" You respond with simple commands like Yes or No. Nothing particularly complex. The panel sends the information to your hub which sends out information to smart phones, PC apps, your Nintendo video game system, and other items. The information recorded is stored to keep track of your health or the health of other people. The hub would then make suggestions on your devices as to diet, exercise regime, sleep schedules, and so forth. It sounds complex but it's simple in nature. You just touch the panel.
You have a family. Your significant other and two kids. One of your kids comes home, touches the panel, and that information is sent to your smart phone and PC at work. So, you know they made it home from school, they seem okay, and the panel camera snapped a picture of them when they came home that you can now view. The panel detected that their temperature is slightly below normal. This means they are probably hungry. There's some food in the fridge. Send them a message to eat. The hub would then sound off: "There are snacks in the fridge, -insert child's name-. The estimated arrival home time for -insert your name- is 1930." The hub would also keep track of activity in your DVR or other devices. The hub would allow you to remotely set your DVR or settings for other items as well as make recommendations for food to order or purchase.
One item that would be excellent for Japanese apartments or individual rooms would be light wall projectors. These are wall mountable light/camera arrays that allow surface manipulation. Several E3's back, Nintendo had interactive Koi ponds in a section of their booth. When you stepped on the floor in this pond, it caused ripples and waves. You could sink stones in it or interact with the fish in the pond. An item like this projected onto an empty wall or other surface is one item you could activate. Example: You come home, touch the panel, and it notices that you are stressed. "Would you like to relax?" If you answer "Yes." The hub asks if you would like to use the wall. You could say yes and it would use the light projection to add interactive imagery to your walls and surroundings to help facilitate a relaxing mood. It might raise your thermostat slightly or lower it slightly. The panels would be in each room. You could also set them so that stepping into a room and touching the panel would turn on the lights for you or turn them off when it detects that you left.
Okay. All of that sounds ridiculously invasive. But we live in a world where people publish damn near everything on Facebook or Twitter. Why not have the panel automatically update your Facebook status to tell people that you've arrived at home too? Your health is fine, you seem a little stressed, maybe the hub would suggest that you order out and then display a set of suggestions on one of your walls. Just move your hand over the selection displayed on your wall and confirm an order. Feel like Pizza tonight?
I dunno.. the panel and hubs seem like that is what we would get. Oh, the panels synch with other devices. Are you diabetic? When you go home, your glucose meter automatically syncs with the panel. It would compile the times that you checked your blood sugar levels. "Welcome home! Please be sure to check your meter at 1600." "Welcome home! Your last account showed low blood sugar. Please check your meter." it would also talk to other fit meter like devices. "Welcome home! You have not met your walking quota today. Are you tired? If you are not tired, I have sent a recommended. grocery list to your phone along with highlighted sales at Lawsons." You could also sync it to your bank and bills. "Welcome home! You seem stressed. There are three pending bills due in three days. Would you like me to handle those? (Administer one time auto-pay)"
A lot of those features would be automatic and it wouldn't explicitly tell you what it was doing. You come in, the panel glows red until you touch it. When you touch the panel, it turns green or blue. For people who are color blind, you could set it to pulse rapidly when you come in and then stop glowing after you touch it. If you have vision problems, you could set it to make a small beeping noise until you touch it.
Please touch the panel. Just musing a bit.
Konami already makes money in this field. Honestly though, I think Nintendo's approach will be panels that you can put around the room. This will be aimed more at Japanese style apartments and smaller rooms/houses.
Here's the pitch for this tech. There will be a central hub/dome that communicates with the panels. Each of the panels is essentially a big, touch sensitive button with a small array of lights, a camera, and sensors in it. The central hub would be an upgradeable cube with the ability to talk to Nintendo panel capable devices.
Here is how the user experience would work for a normal Japanese home life.
You come home from work and take your shoes off at the door. Before you step into the main part of the house the panel detects your motion and lights up RED. Touch the panel with your palm and say "Hello." The panel records the immediate state of your hand, the rapidity of your voice, and responds with a response matching your heart rate, facial recognition. "Welcome home. The time is 1700. You seem stressed. Would you like to relax?" or "Welcome home. I trust your day was good?" or "Welcome home. Are you okay? Should I contact someone?" You respond with simple commands like Yes or No. Nothing particularly complex. The panel sends the information to your hub which sends out information to smart phones, PC apps, your Nintendo video game system, and other items. The information recorded is stored to keep track of your health or the health of other people. The hub would then make suggestions on your devices as to diet, exercise regime, sleep schedules, and so forth. It sounds complex but it's simple in nature. You just touch the panel.
You have a family. Your significant other and two kids. One of your kids comes home, touches the panel, and that information is sent to your smart phone and PC at work. So, you know they made it home from school, they seem okay, and the panel camera snapped a picture of them when they came home that you can now view. The panel detected that their temperature is slightly below normal. This means they are probably hungry. There's some food in the fridge. Send them a message to eat. The hub would then sound off: "There are snacks in the fridge, -insert child's name-. The estimated arrival home time for -insert your name- is 1930." The hub would also keep track of activity in your DVR or other devices. The hub would allow you to remotely set your DVR or settings for other items as well as make recommendations for food to order or purchase.
One item that would be excellent for Japanese apartments or individual rooms would be light wall projectors. These are wall mountable light/camera arrays that allow surface manipulation. Several E3's back, Nintendo had interactive Koi ponds in a section of their booth. When you stepped on the floor in this pond, it caused ripples and waves. You could sink stones in it or interact with the fish in the pond. An item like this projected onto an empty wall or other surface is one item you could activate. Example: You come home, touch the panel, and it notices that you are stressed. "Would you like to relax?" If you answer "Yes." The hub asks if you would like to use the wall. You could say yes and it would use the light projection to add interactive imagery to your walls and surroundings to help facilitate a relaxing mood. It might raise your thermostat slightly or lower it slightly. The panels would be in each room. You could also set them so that stepping into a room and touching the panel would turn on the lights for you or turn them off when it detects that you left.
Okay. All of that sounds ridiculously invasive. But we live in a world where people publish damn near everything on Facebook or Twitter. Why not have the panel automatically update your Facebook status to tell people that you've arrived at home too? Your health is fine, you seem a little stressed, maybe the hub would suggest that you order out and then display a set of suggestions on one of your walls. Just move your hand over the selection displayed on your wall and confirm an order. Feel like Pizza tonight?
I dunno.. the panel and hubs seem like that is what we would get. Oh, the panels synch with other devices. Are you diabetic? When you go home, your glucose meter automatically syncs with the panel. It would compile the times that you checked your blood sugar levels. "Welcome home! Please be sure to check your meter at 1600." "Welcome home! Your last account showed low blood sugar. Please check your meter." it would also talk to other fit meter like devices. "Welcome home! You have not met your walking quota today. Are you tired? If you are not tired, I have sent a recommended. grocery list to your phone along with highlighted sales at Lawsons." You could also sync it to your bank and bills. "Welcome home! You seem stressed. There are three pending bills due in three days. Would you like me to handle those? (Administer one time auto-pay)"
A lot of those features would be automatic and it wouldn't explicitly tell you what it was doing. You come in, the panel glows red until you touch it. When you touch the panel, it turns green or blue. For people who are color blind, you could set it to pulse rapidly when you come in and then stop glowing after you touch it. If you have vision problems, you could set it to make a small beeping noise until you touch it.
Please touch the panel. Just musing a bit.
Iwata was so vague yesterday that it's impossible to get anything concrete out of it other than the general shift in strategy that will happen in the near future.
He did the same thing with the DS and Wii. He outlined the general idea of Nintendo moving towards the "blue ocean" with new kind of hardware and software but didn't give away too much before the product reveal.
As usual this seems to be going way over a lot of hardcore gamers' heads. A lot of "wtf" and "this is the last thing they need" and then when it finds an expanded audience (or a traditionally nongamer audience) they'll say it was just a fluke. Tell me naysayers, didn't you also call for Nintendoom back when Nintendo revealed their last big forays into the Blue Ocean, Wii Sports and Wii Fit?
- The conspicuously absent Vitality Sensor **
** You stick your finger in it; you don't "wear" it
Nanites that enter your bloodstream and attach themselves to your hindbrain.I just keep thinking about something with all these quality of life things all united under a single OS and I keep coming back to wtf isn't this an iPad or ? Maybe this will be a cheap alternative that convergences QOL apps into a single platform, but I still don't know wtf a nonwearable is.
A start up doesn't stand a chance against the resources and marketing power of a giant like Facebook.A startup doesn't stand a chance against the resources and marketing power of a giant like Nintendo.
epic fail...
I'm probably gonna having Captain Falcon helping me work on my abbs before I get to play another F-Zero by this rate.
As usual this seems to be going way over a lot of hardcore gamers' heads. A lot of "wtf" and "this is the last thing they need" and then when it finds an expanded audience (or a traditionally nongamer audience) they'll say it was just a fluke. Tell me naysayers, didn't you also call for Nintendoom back when Nintendo revealed their last big forays into the Blue Ocean, Wii Sports and Wii Fit?
Lets say this new quality of life plattform takes off like the wii did, but separeted from their console offerings. What will then drive the masses from this ocean to their traditional plattforms and software?.
Lets say this new quality of life plattform takes off like the wii did, but separeted from their console offerings. What will then drive the masses from this ocean to their traditional plattforms and software?.
Lets say this new quality of life plattform takes off like the wii did, but separeted from their console offerings. What will then drive the masses from this ocean to their traditional plattforms and software?.
Lets say this new quality of life plattform takes off like the wii did, but separeted from their console offerings. What will then drive the masses from this ocean to their traditional plattforms and software?.
They'll do an Oculus rift like device you wear at home .. I.E not wearable in the sense of a pebble watch or google glasses
It really is bizarre. Under Iwata at least, Nintendo seems to want to avoid competition.I don't think it's a bad idea that Nintendo is doing this in an attempt to branch their business to work in multiple industries. However this is something they should have begun to invest and work towards at the height of the Wii's popularity (especially with titles like wii fit at the time being released and selling huge) in 08/09. They could have used the mind share that Nintendo had at the time to be able to effectively market this and have a popular and potentially sustainable brand/product.
Unfortunately to me this just reeks of Nintendo desperately trying to bring back those blue ocean consumers, and frankly I could see this flopping big time for them. I also think they have a terrible attitude in terms of competition. The fact is even if they find a new "blue ocean" market like they hope, they will always have to deal with competition. So when they find this new market, and those competitors release their own products, is Nintendo going to abandon that route and go towards a different market again? I mean what a bizarre business strategy or philosophy in general.
GAF should be ecstatic at this news.
Nintendo is finally saying that they want to take all the effort they put into attracting casuals with Wii Fit U, Brain Age, Touch generations, etc. and refocus those IPs on a new third platform that is also device-agnostic, and refocus their video game business on core content going forward.
Basically ( http://www.nintendo.com/games/touchgenerations ) will be sold as services on their third pillar - most likely a tablet with lots of add-on devices like the Balance Board, cameras to monitor heart-rate, etc. They will probably allow people to use their own smartphone as well instead of the tablet but preserve the best experience for people buying their own tablet hardware.
That frees up next-gen Nintendo gaming hardware to be more focused on games rather than casual stuff. They repeatedly emphasized that they are in this to keep building traditional platforms and packaged games. They categorically rejected F2P of their tentpole franchises.
The next Nintendo console will likely be more targeted to traditional gamers, while their handheld will continue to build on the kids market that has really kept the 3DS alive. With a single user ID they can try to cross-sell devices for different needs rather than having to do one-device fits all.
This is exactly what many people wanted Nintendo to do - build games for gamers - build QOL stuff for QOL-specific platform - rather than trying to mix the two and screwing up both at the same time.
The only people disappointed by all this news would be port beggars that desperately wanted Nintendo content for their console of choice. Really, if you are a Nintendo fan, you got everything you wanted in this Q&A - and it looks like Nintendo finally gets that they can't build the same device for every audience and wants to stop building things like the Wii U that target a casual to hardcore audience without satisfying any particular audience in question.
Now Nintendo needs to outfit the QOL device with a story/cartoon/game creation app based on Mario Paint that helps people learn how to code and make games that can be played on Nintendo gaming devices, market it to impressionable parents who want their kids to be able to code, and they should make billions of dollars.
But isnt the wii proof that the turnover rate from ocean to ocean is pretty much a useless agenda?.
Lets say this new quality of life plattform takes off like the wii did, but separeted from their console offerings. What will then drive the masses from this ocean to their traditional plattforms and software?.
It really is bizarre. Under Iwata at least, Nintendo seems to want to avoid competition.
I agree they should have done it earlier but you are missing the whole point. This isn't about when they should have released by the time to announcement to release.
Announcing something 16 months in advance is Steve Jobs of the Macintosh-era level stupid. Good design companies always wait <6 months before a product is announced otherwise they get copied to death and the market gets played out.
I'm sure Iwata would have preferred not to announce this until late this year - but his hand was forced.
That said, Nintendo hasn't really told us too much for clear reasons - they don't want to reveal their full hand but offer a glimpse of the future to appease investors.
Iwata really wants to capture that Wii Fit lightning in a bottle again basically, and he views the layer of videogame consoles as an obstacle to get there. Despite that being all theyre good at, and all their OS efforts are 10 years behind competition.
The elephant in the room once again being smartphones, tablets, fuel-bands, and wearable tech dominating the lifestyle gadget sect. Iwata wouldnt commit to what the fuck a non-wearable is so we're left wondering if its furniture of some kind, something you clip onto your bed or door-frame, and the whole thing just sounds like the vitality sensor reaching he was engaging in as the Wii started spiralling.
He's also bought himself a couple more years with this shit, so thats the big takeaway from it. "Let my QOL platform come out, then judge!!" Dark, dark times for Nintendo ahead.
I just want games
I never asked for this ?
Nintendo/World Marshall merger to be announced after the end of fiscal year 2013.
Wait...did they say "non-wearable"? Then...
Nintendo/World Marshall merger to be announced after the end of fiscal year 2013.
I'd like to see someone make that into a VR game.
As someone who's been working in the area for a couple of years, I can tell you that this is a typical Ambient Assisted Living (AAL) flowchart.
It's a real and expanding market targeted to an expanding demographic (>65 years old), and it's supposed to be the next boom in governmental investment of first-world countries. Also, a big proportion of a developed country's riches is in the 3rd age.
Japan is one of the countries with the oldest population and this is a very big concern for them. It's not a surprise that a big company exploring AAL is coming from there.
So far, most efforts for establishing a technological AAL ecossystem come mostly from several small companies (mostly startups) dedicated to developing health monitoring systems or small sensors. Everything is so spread and disorganized that there's been a real struggle to create and/or abide to standards that can assure the connectivity and ease-of-use between devices of single vendors -> and this is a market that is very dependent on ease-of-use because it's mostly directed to elders.
Nintendo is in a unique position for making this work very well for them:
1 - They're located in the country that has - by far - the largest dedication/awareness per-capita to AAL than anyone else,
2 - They have worldwide distribution channels.
3 - They have a brand recognition that has already reached all demographics through the Wii and its family-oriented games
4 - They're very good at designing ergonomic and easy-to-use devices.
Iwata wasn't wrong when he announced this as a "blue ocean" for them. I think it is.
This is very good news for investors, IMO.
Now.. for gamers, this is not good news. If their AAL system get good results, I don't see Nintendo coming back to the cut-throat console world ever again. I don't know what they would do with their IPs.
Perhaps they would sell off their game-development divisions along with the IPs in order to allow Mario/Zelda/Metroid games in a future without Nintendo as a console maker?
Or maybe they will just keep all the IPs to themselves we'll only see Mario in Wii Fit or Kinect Sports games for elders (sounds like such a waste..).
I also see this transition as yet another coward attitude from Nintendo -> which translates into weakness from their management, no matter how we look at it.
Looking at the past 10 years, I get the feeling they're unable to stand their own whenever they find competition, whatever the market is.
They find competition in the high-end console business, they run away and create a low-end console business (Wii). They keep going at the low-end console business hoping it might work forever (Wii U, 3DS) but they find competition from smartphones/tablets and it fails.
Then they run away and create a Health Console business.
Where will they run away to, when they find competition in the Health Console business?
They're showing that they're incapable of standing their ground, again and again.
You know what happened the last time there was a "third pillar"?
It killed off another one of the pillars.
An interesting post by a user over on Beyond3d:
http://forum.beyond3d.com/showpost.php?p=1824492&postcount=123
So it seems that this may be something different than the fitness products out there by the likes of Nike. I don't think we're talking hardcore intensive training here, but general "wellness" as was mentioned. And targeted primarily at an older demographic.
Also, I remembered reading a patent that Nintendo filed a while back that detailed various environmental sensors. This must be relevant to the QOL platform.
http://nintendoeverything.com/new-nintendo-patent-wii-environment-sensor-unit/?pid=22881
An interesting post by a user over on Beyond3d:
http://forum.beyond3d.com/showpost.php?p=1824492&postcount=123
So it seems that this may be something different than the fitness products out there by the likes of Nike. I don't think we're talking hardcore intensive training here, but general "wellness" as was mentioned. And targeted primarily at an older demographic.
Also, I remembered reading a patent that Nintendo filed a while back that detailed various environmental sensors. This must be relevant to the QOL platform.
http://nintendoeverything.com/new-nintendo-patent-wii-environment-sensor-unit/?pid=22881