ShockingAlberto said:
No one said marketing doesn't work. I was disagreeing with your assessment of whether the short-lived negative talk about MW2's dedicated servers was in fact marketing.
Then you start flinging insults.
You're a poor debater even by GAF standards.
While I don't think I have the credentials of your totally anonymous and I am sure completely existent market analyst lecturer who said something kind of vague, you still have not proven that the dedicated servers issue with Modern Warfare 2 lead to an increase of sales for that game.
Insults? Just called out Discotheque out for his trolling. Wasn't aimed at you.
And the reason why the dedicated server shit works: MWII crossed even the usual videogame hype. The game was in normal news because of that. The name Modern Warfare II was imprinted in peoples minds. Even people who normally are left out from the videogame marketing. Parents.
And when those people finally were at the stores picking up games to their kids, the name Modern Warfare II
rang a bell. It didn't matter what context it was initially brought up with. They knew this game from the grey mass of other shooters.
The same thing happened twice, because the civilian massacre level was in the news too. And both events were carefully planned by Activision.
It was free, global mass marketing.