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[Mama Robotnik]

I don't like "Vita". Then again, I initially didn't like "Wii" either, so my immediate response is certainly no barometer of success.

 

[dallow_bg]

Lovely name.

 

[gofreak]

You'd think that now we know the name it would be like pulling a thread - with a whole load of other stuff unraveling early via detective work etc. But nothing I guess there's plenty of time for more to emerge this week though...

 

[V_Ben]

You'd think that now we know the name it would be like pulling a thread - with a whole load of other stuff unraveling early via detective work etc. But nothing I guess there's plenty of time for more to emerge this week though...

Well, we're getting more details on Uncharted NGP this week, so we're bound to see something this week

 

[Jinfash]

You'd think that now we know the name it would be like pulling a thread - with a whole load of other stuff unraveling early via detective work etc. But nothing I guess there's plenty of time for more to emerge this week though...

With the name all but confirmed now, I hope Sony follow Nintendo's suit and officially reveals the name through a press release before the conference, just to get it out of the way.

 

[KAL2006]

OK this is off topic but I read somewhere that Uncharted NGP is called

Uncharted: Golden Abyss

 

[gofreak]

Well, we're getting more details on Uncharted NGP this week, so we're bound to see something this week

Stuff we're not meant to see, though. Always more exciting

 

[snoopeasystreet]

Haven't heard it said out loud yet. Are we pronouncing it v-eye-ta or veeta? I presume the former because it sounds better.

 

[Kabuki Quantum Lover]

Lovely Vita PSP,
Nothing can come between us...

 

[Gamecocks625]

Sony Vita isn't NGP, it's the new term referring to the Playstation ecosystem.

Spoiler

waits to see if Kotaku runs with this

 

[onQ123]

Cool name but it doesn't sounds like a console name.

Who cares anyway.

that might be the point.


if you had a device that does all these different tasks would you want people to see it as just a video game console?

 

[Krev]

Cool name but it doesn't sounds like a console name.

Who cares anyway.

I'm guessing that's the point.

EDIT: Damn, beaten by seconds.

I actually thought that Sony would go with something non sensical like PSP-HD but PSP Vita sounds okay to me. In fact if you look at the potential portfolio of Playstation products Sony are offering it actually makes sense.

It might actually just show what Sony is thinking regarding naming future consoles ie no number 4 on the next PS home console?

B...but the PS9!

Hopefully they go back to numbered consoles by 2078.

 

[Nirolak]

You'd think that now we know the name it would be like pulling a thread - with a whole load of other stuff unraveling early via detective work etc. But nothing I guess there's plenty of time for more to emerge this week though...

Well, we know a lot of Sony's titles already, and almost no one wants to leak their own games, so we're unlikely to hear anything until GTTV's preview and E3 at this point.

 

[onQ123]

Haven't heard it said out loud yet. Are we pronouncing it v-eye-ta or veeta? I presume the former because it sounds better.

Vita Vita Vita



my guess it will sound like this

 

[SolarPowered]

It sounds like bottled water, but it's not the worst name. I also think the name would be a hit in Europe and Japan for some unexplainable reason.

 

[BadWolf]

If true then I don't mind it, beats PSP2 by a mile for me.

With this new name and the new UI (love it or hate it it looks completely different from the original) there will definitely be far less of a chance of ppl mistaking it for a revision of the psp ala DS and 3DS (eventhough the system design itself is quite similar).

Really can't wait for this little beast to launch, been a while since I've had such high hopes for a system.

 

[cw_sasuke]

The name doesnt suite a main Sony gaming plattform, imo. If it was a add-on or some weird 3rd pillar nintendo console.... but for a psp2/ngp ? hmmm....

 

[onQ123]

the Game Informer part in the title is just a waste of internet space

 

[Jinfash]

I guess I'm so used to Sony's often predictable naming conventions for its gaming systems that any name other than PSP2 would surprise me.

 

[Ashler]

Quite honestly at this point I would prefer they just kept the NGP name. We've all gotten used to it and it sounds a heck lot better than 'Vita'.

 

[Krev]

The name doesnt suite a main Sony gaming plattform, imo. If it was a add-on or some weird 3rd pillar nintendo console.... but for a psp2/ngp ? hmmm....

Sony aren't the world conquerers they used to be. I think branching out and trying to appeal to people that aren't Playstation fans is a good strategy.

Also, 3rd pillar consoles don't really exist.

Quite honestly at this point I would prefer they just kept the NGP name. We've all gotten used to it and it sounds a heck lot better than 'Vita'.

No it doesn't. It sounds like a bunch of letters. It's impersonal. It doesn't suggest anything, except maybe 'high tech device'.
Vita is a much better name for the mass market.

 

[DECK'ARD]

The marketing is going to be interesting to see at E3.

 

[Y2Kev]

So it's "PS Vita"? I have to admit, Vita is a really nice sounding thing, depending on how you say it. But is it the name for a console?

I guess I don't give a shit! GIMME VITA

 

[Ashler]

No it doesn't. It sounds like a bunch of letters. It's impersonal. It doesn't suggest anything, except maybe 'high tech device'.
Vita is a much better name for the mass market.

Right... just like the NES?

 

[jaaz]

Personal Space Violation

 

[Xater]

So it's "PS Vita"? I have to admit, Vita is a really nice sounding thing, depending on how you say it. But is it the name for a console?

I guess I don't give a shit! GIMME VITA

I really don't like the name for a console/handheld. I am curious what their marketing spin will be with this name...

 

[jonnybryce]

I don't see any problem with it at all but that may just be because I'm thankful it's not PSP2.

 

[Krev]

Right... just like the NES?

That's what we call it now. Back then it was the Nintendo Entertainment System. And Famicon (Family Computer) in Japan.
The name differentiated it from cold sounding pre-video game crash devices like the Atari 2600.

 

[V_Ben]

I really don't like the name for a console/handheld. I am curious what their marketing spin will be with this name...

A handheld that fits your lifestyle, whatever that may be. Big games, small games, touchscreen games, it's your handheld. Your life. Your Vita.

Huh, i'm probably right.

 

[Plinko]

I have a feeling this is going to result in advertising that is going to infuriate GAF.

 

[snap0212]

yeah, old news. sorry...

 

[Dambrosi]

PS Vita? Sounds like a generic skin care product you'd see on infomercials.

"That's right! You get a year's supply of PS Vita PLUS! This professional quality Vegetable Slicer-Dicer as seen on Giant Bomb's Happy Hour PLUS! This antique set of olde-style balance and measuring weights PLUS! A set of five-star hotel quality bath towels PLUS! A six-month no-wrinkles guarantee ABSOLUTELY FREE!! For the LOW LOW price of just

Spoiler

FIVE HUNDRED AND NINETY NINE US DOLLARS!!!!11!!1

"



...



Still, if Wii worked...

 

[Xater]

A handheld that fits your lifestyle, whatever that may be. Big games, small games, touchscreen games, it's your handheld. Your life. Your Vita.

Huh, i'm probably right.

Oh dear god. This direction will probably have some cringe worthy commercials.

Also isn't "Vita" kind of problematic in the japanese market? If they try to pronounce it like in vitality it sounds like the japanese word for "whore".

 

[DECK'ARD]

I have a feeling this is going to result in advertising that is going to infuriate GAF.

Most definitely.

If they are going to try and push it as a lifestyle device, comparable to the original multimedia push with the PSP, that is just doomed to failure again. Vita suggests that they are, as well as give it a more premium sounding branding (price worries ahoy!).

Against tablets and smartphones you really aren't going to be able to sell a device with analog sticks and buttons coming out of its arse as a lifestyle device.

 

[wsippel]

Also isn't "Vita" kind of problematic in the japanese market? If they try to pronounce it like in vitality it sounds like the japanese word for "whore".

Well, you pay for having fun, right?

 

[Y2Kev]

I really don't like the name for a console/handheld. I am curious what their marketing spin will be with this name...

It's obvious. Vita is a part of your life. It fits in seamlessly to your existing meaningless existence.

Regarding Baita: sounds like what people said. "OMG, in english, Wii is URINE"

 

[Salsa]

sounds like a skin product

or some sugar-free thing

or something with this kind of advertisement:

 

[Ashler]

That's what we call it now. Back then it was the Nintendo Entertainment System. And Famicon (Family Computer) in Japan.
The name differentiated it from cold sounding pre-video game crash devices like the Atari 2600.

No argument there.

However, just as NES stands for "Nintendo Entertainment System", so does the NGP for "New Generation Portable". My point was that the naming is not just a bunch of letters as you allude to in your previous post.

Heck, It's not even that different to the current PSP naming sony's got going (PlayStation Portable).

IMO calling it the Playstation NGP sounds a lot better than Playstation Vita, but then again, I never liked the "Wii" naming and that was very successful.

Its all relative I guess.

 

[daffy]

Also isn't "Vita" kind of problematic in the japanese market? If they try to pronounce it like in vitality it sounds like the japanese word for "whore".

Why would they do that

 

[Xater]

It's obvious. Vita is a part of your life. It fits in seamlessly to your existing meaningless existence.

Regarding Baita: sounds like what people said. "OMG, in english, Wii is URINE"

True, but I still hate the Wii name so what do I know.

 

[Y2Kev]

sounds like a skin product

or some sugar-free thing

or something with this kind of advertisement:

it fits in great with this!

sony is stealing from nintendo again!

 

[DECK'ARD]

This came up on Google Images for Vita:

The name is GAF meme ready at least!

 

[gofreak]

A handheld that fits your lifestyle, whatever that may be. Big games, smal games, touchscreen games, it's your handheld. Your life. Your Vita.

Huh, i'm probably right.

If PS3 is a static device that is 'hidden' in the home, I guess the theme for this is a personal device that you engage with more generally in your real life. You could see those themes already in the Jan presentation, you can see how they've embedded functionality to make it more personally/locally aware of you and your surroundings, to encourage engagement when you're out and about. Maybe that's the motivation for the 'life' angle on it.

 

[Krev]

Also isn't "Vita" kind of problematic in the japanese market? If they try to pronounce it like in vitality it sounds like the japanese word for "whore".

Japanese people aren't going to look at the title and assume it's 'Vi-ta'. That seems to be an American thing.
I'd say it will be pronounced 'Veeta', since it's better for the Japanese market, and it's what all of Europe will hear when they look at the name.

No argument there.

However, just as NES stands for "Nintendo Entertainment System", so does the NGP for "New Generation Portable". My point was that the naming is not just a bunch of letters as you allude to in your previous post.

But they actually sold it as the "Nintendo Entertainment System", not the NES.
It doesn't matter what NGP stands for if they actually sold it as "NGP". And "Next Generation Portable" is not a very compelling product name.

Heck, It's not even that different to the current PSP naming sony's got going (PlayStation Portable).

Which is why they don't want to do it, I'd say, since PSP didn't light the market on fire outside of Japan.

I'll admit that its title being a bunch of letters didn't appear to hurt the Nintendo DS (and DSi, and DSiXL...), but there are exceptions to every rule, and the competing PSP had worse marketing. Sony really want to turn around their fortunes with this device, which is why I think they're taking a chance and redefining themselves for the mass market.

 

[GeoramA]

So after a couple of days, Vita's grown on me a little. I'll probably embrace it 100% when Sony explains what it stands for.

 

[Carl]

A handheld that fits your lifestyle, whatever that may be. Big games, small games, touchscreen games, it's your handheld. Your life. Your Vita.

Huh, i'm probably right.

I look forward to seeing SCEE's take on advertising for it.

 

[V_Ben]

I look forward to seeing SCEE's take on advertising for it.

Ugh, I'm not. Hopefully it's competent. Or at least more consistent than their PS3 stuff.

 

[PJV3]

Beta=Vita=2nd. It's like cracking the enigma code. Luckily i have 40 PS3's crunching the numbers.

 

[Y2Kev]

They should call it PlayStation Family. Think of how annoyed all the fantards would be come NPD time!

 

[ULTROS!]

For some reason, when I hear Vita, I tend to associate it with diet, slimming, and becoming sexy.