I have to disagree slightly with this notion.
To the untrained eye, a sequel to a fighting game may seem like a rudimentary update, a la a yearly EA Sports franchise update. And sometimes, yes, that may indeed be the case.
But there are also a number of times when a fighting game "sequel" can often be so vastly different from its original, that the often, the only thing that links it to the predecessor is the name, some choice system basics that remain mostly constant and characters. For instance, any body who played pretty much every game in the Samurai Shodown (Spirits) series can tell you that, beyond the first two games, every other game is a separate beast unto itself. You can't just leap in and expect everything you did in the predecessor to link to the new game.
And the more impressions that I've read on Smashboards and the like from "E for All", the more that it seems to be the case here too. A lot of people said that they had to get used to the game all over again through the course of like 2-3 matches before they adjusted, just based on the game system alone; forget how much the characters themselves have often had some drastic changes (YAY BOWSER!
). Because simply, Brawl was not Melee with a new coat of fresh paint with new fixtures, any more than Melee was to the original 64 release. The overall "feel" of the game was quite different from its predecessors.
So, it's my overall assessment that if some limey reviewers do INDEED try and pass this game off with anything relating to "more of the same", they're not only hypocrites (due to how they'll score other games higher for the same reason), but they don't do any thing to give credit to just how different of a beast Brawl is from every Smash game that came before it. And that would just do more to prove just how the system of how "professional reviews" operate just does NOT work.