Or even Megaman 1/2, those games would never make it past focus groups nowadays. Maybe rightfully so, but the point is that most of us (and even gamers that are a little younger) have had far more difficult games to play in our youth.
I don't think the games are easy by any means, nor did I mean to state that. The point is, the amount of time we spend talking about the Souls' series difficulty is disproportionate to how difficult it actually is, and deters a lot of gamers that would probably be quite good at it.
The games don't hold your hand, require you to think, and expect a little patience; doesn't mean that they are only accessible to "hardcore" players, and unfortunately a lot of players see it as a "hardcore" game and are intimidated by it, and Dan is an example of that.