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Bloomberg: Nintendo Market Value Passes Sony on Pokemon Go Frenzy

I'm a bit rusty on my sale-age knowledge, but market value means what Nintendo would be worth if it sold all its shares, and not the amount of money Nintendo has on hand, right?

Also, what was Nintendo's market value before Pokeyman Go launched?



An amazing updated jif.

Their market value was about 18 billion vs. 37 now I think. It's kind of crazy, but no one knows how much their earnings will improve as a result of Go / other things
 
Unbelievable.

I wonder how long it took them to come up with the idea? I mean, it fits so well.

As for the game itself, it crashes all the time and could be a hell of a lot better, but it's certainly a great start.
 

JoeM86

Member
I hope this shows them the value of developing outside of their hardware. If Zelda or Metroid ever went multiplat, people would loose their fucking minds. Including me. Lol

Because one game succeeded? One game which couldn't work not on mobile?

Keep dreaming.

As I said before...
So, for funsies, I decided to list all Pokémon apps, their start date and their end date. Maybe this will stop people thinking that Pokémon is:
a) Guaranteed success
b) New to smart devices

All sourced from my site. Note, I'm not including the apps which are just guidebooks but on mobile and ones directly related to merchandise. The apps below are official The Pokémon Company directly released/created apps

Pokémon Say Tap
pokemonsaytap.jpg


Release: July 15th 2011
Removal: October 31st 2011
Platform(s): iOS, Android
Pricing Structure: Free

A simple rhythm game that went along to the song of ポケモン言えるかな?BW, essentially a PokéRap for Black & White in Japan

Pokédex for iOS
pokedexforios.jpg


Release: November 16th 2012
Removal: November 30th 2015
Platform(s): iOS
Pricing Structure: Free. Expansions beyond the Unova Dex cost 600¥, $5.99, £3.99, €5.49 each
A Pokédex for Pokémon Black 2 & White 2. As it became outdated within a year of its release, it was eventually dropped due to not being profitable.

Pokémon TV
pokemontv.jpg


Release: February 8th 2013
Removal: Still online
Platform(s): iOS, Android, Kindle Fire, Roku, Apple TV etc.
Pricing Structure: Free

This one is still going. It's essentially a portal to the Pokémon TV section of the official site that lets you watch episodes. You can now even download the episodes for offline viewing. It's International

Pokémon Trading Card Game Online
pokemontcgonline.jpg



Release: September 26th 2014
Removal: Still online
Platform(s): iOS, Android - Tablets Only, PC
Pricing Structure: Free - Microtransactions of up to $99.99

This is a cool app. Lets you use codes from the TCG packs to redeem cards. You can play online against others or through a single player. It's still going but hasn't made it to Japan

Camp Pokémon
camppokemon.jpg


Release: October 21st 2014
Removal: Still online
Platform(s): iOS, Android
Pricing Structure: Free

This free app is still going. It provides a few mini-games aimed at kids to help them learn about Pokémon

Pokémon Daisuki Club App
daisukiclub.jpg


Release: October 21st 2014
Removal: Still online
Platform(s): iOS, Android
Pricing Structure: Free

This app is just a portal to access the Japanese Pokémon Daisuki Club. It doesn't do anything special, just provides news and updates

Pokémon Style
style.jpg


Release: February 16th 2015
Removal: February 29th 2016
Platform(s): Android
Pricing Structure: Free - Microtransactions of up to 250¥ a piece

This app was pretty cool. It sold dozens of specialised themes that you could kit your entire Android device out in. However, it didn't do well and after barely a year, it was fully discontinued. You can't even download ones you have bought anymore.

Learn Real English With Pokemon: Bilingual XY Scope
scope.jpg


Release: April 22nd 2015
Removal: November 30th 2015
Platform(s): iOS
Pricing Structure: Free - Microtransactions of up to 480¥ a piece

This app was very niche but was a great tool for helping kids to learn English. Essentially, you could point your phone at any part of Pokémon X & Y, and it would tell you what was said in the English version. It had various quizzes that could be purchased. However, as it didn't do well, it was shut down after just 7 months


Pokémon Jukebox
musicpokedex.jpg


Release: May 7th 2015
Removal: June 30th 2016
Platform(s): Android
Pricing Structure: Free - Microtransactions of up to 120¥ a piece

Another cool app, though a bit redundant. You could purchase tracks of Pokémon music, create playlists, loop them, add sound effects etc., but after a year it was discontinued


Dance? Pokémon Band!
band.jpg


Release: June 30th 2015
Removal: September 30th 2015
Platform(s): iOS/Android
Pricing Structure: Free

This was a fun game where you could play a rhythm game that had various tracks from the Pokémon anime. Tap the screen to make the Pokémon dance. It was intentionally short lived, however, only released to tie in with the movie: Hoopa & The Clash of Ages


Pokémon Shuffle Mobile
shufflemobile.jpg


Release: August 24th 2015
Removal: Still Online
Platform(s): iOS/Android
Pricing Structure: Free - Microtransactions up to 4800¥/$47.99/£42.99/€47.99

This game was a port of the Pokémon Shuffle Nintendo 3DS game. It's a match 3 game which has regular weekly updates. However, on mobile it has only barely passed the success of the 3DS version, with only 8 million downloads on mobile as of July 2016 compared to the 3DS's 6 million on hardware with a much smaller install base. It has since caught up with the 3DS version and all updates the 3DS one gets, the mobile one gets at the same time.


Pokémon Photo Booth
photobooth.jpg


Release: February 24th 2016
Removal: Still Online
Platform(s): iOS/Android
Pricing Structure: Free

This app was released to promote the brand as it went to the 20th anniversary. It allowed for you to capture and edit photographs with various captions.



Pokémon Comaster
comaster.jpg


Release: April 12th 2016
Removal: Still Online
Platform(s): iOS/Android
Pricing Structure: Free - Microtransactions up to 9800¥

Pokémon Comaster is a board game based on the Pokémon Trading Figure Game that existed in the US back in 2005. It's a game with some ridiculous mechanics, with much of the gameplay being down to random generation rather than any skill and getting figures is practically purely gacha based. It hasn't been received well and just today was announced that it has passed 1 million downloads



Pokémon GO
capture.jpg


Release: July 6th 2016
Removal: Still Online
Platform(s): iOS/Android
Pricing Structure: Free - Microtransactions up to 11800¥/$99.99/£79.99/€99.99

And here we are

Just because one succeeded doesn't mean they all will
 

Oblivion

Fetishing muscular manly men in skintight hosery
Also, why did Nintendo pawn such a game off to some no name developer like Niantic, and releasing it with all these bugs and issues?
 
Also, why did Nintendo pawn such a game off to some no name developer like Niantic, and releasing it with all these bugs and issues?

Ingress was basically the alpha test for Pokemon Go. They knew how to do it, even if they didn't do it flawlessly.

It made sense.
 

MuchoMalo

Banned
A lot of us have been saying this for a while, to be met with the usual fanboy cries. Just goes to show that there is money to be made with their IPs outside of the walled garden.

I hope this shows them the value of developing outside of their hardware. If Zelda or Metroid ever went multiplat, people would loose their fucking minds. Including me. Lol

Nobody denies that they'd be profitable as a third-party; it's just a question of if they'd be more profitable, or simply more consistently profitable, as well as of if they'd make the same games. The highest selling single Zelda SKU, for example, is OoT N64. Skyward Sword, on the other hand, is one of the worst selling, behind even Wind Waker. Higher userbase doesn't always transfer into amazing sales, which is why everyone screaming that this is absolute proof that every game Nintendo makes would sell 5x as much as they do right now and that they'd make billions in profit each year with no compromises has no clue what they're talking about.

For example, let's look at Zelda BotW. I've seen people claim that it would easily sell over 20 million as a multiplat title. All I have to ask is... how? Twilight Princess has sold around 9 million if you combine the GCN and Wii sales, which is roughly the install base size it would have as a third-party game. So, why would sales double, especially in a more competitive environment filled with more open world games than you can count? There's a decent change that the game could actually be less profitable overall even. And Metroid? You're dreaming if you think they'd even try to bring that back. A multiplat new Metroid Prime has a huge change of not making any money at all.
 

JoeM86

Member
Also, why did Nintendo pawn such a game off to some no name developer like Niantic, and releasing it with all these bugs and issues?

Niantic was the developer of Ingress. Tsunekazu Ishihara came up with the idea of putting Pokémon like this due to the fact that he and his wife are top level Ingress players. With Iwata, he developed the idea and brought in Niantic.
 

gogogow

Member
Really dumb reason to lose respect for a whole company.

People need to stop taking twitter so seriously and pretending that it somehow embodies everything a person is in 140 characters.

Did you read "lost respect for SMS", stopped there and you felt you needed to quote me? Damn, stop focusing on that, there's way more than that in my post, get over it.
It's way more dumb to post dumb shit on twitter. People actually needs to take twitter more serious, because people with good jobs are getting fired over dumb twitter posts. Post shit that matters instead of salty posts.
 

TI82

Banned
Also, why did Nintendo pawn such a game off to some no name developer like Niantic, and releasing it with all these bugs and issues?

Well uh, it wasn't a Nintendo developed idea. Google maps engineers came up with it as a joke last year, niantic is a company made of Google employees (and funded by Google) that made another GPS game called ingress and them decides to pitch this as a full experience to Nintendo.

Basically this whole thing was developed outside of Nintendo, they only gave help.
 

JoeM86

Member
Well uh, it wasn't a Nintendo developed idea. Google maps engineers came up with it as a joke last year, niantic is a company made of Google employees (and funded by Google) that made another GPS game called ingress and them decides to pitch this as a full experience to Nintendo.

Basically this whole thing was developed outside of Nintendo, they only gave help.

Yeah no

http://www.pokemon.com/us/pokemon-news/news-from-the-pokemon-go-announcement/

Ishihara and Iwata were involved with the conception of the idea after Ishihara was introduced to Ingress.

You're conflating facts to push your narrative.
 

EhoaVash

Member
I feel like once Nintendo releases their profits, and people see exactly what percentage of revenue they got from Go, their stock is going to drop sooo hard ....it's going to create a LOT of doom and gloom
 

Oblivion

Fetishing muscular manly men in skintight hosery
Ingress was basically the alpha test for Pokemon Go. They knew how to do it, even if they didn't do it flawlessly.

It made sense.

Niantic was the developer of Ingress. Tsunekazu Ishihara came up with the idea of putting Pokémon like this due to the fact that he and his wife are top level Ingress players. With Iwata, he developed the idea and brought in Niantic.

For this kind of app Niantic is the best candidate.

The game was pretty much already made..

Well uh, it wasn't a Nintendo developed idea. Google maps engineers came up with it as a joke last year, niantic is a company made of Google employees (and funded by Google) that made another GPS game called ingress and them decides to pitch this as a full experience to Nintendo.

Basically this whole thing was developed outside of Nintendo, they only gave help.

Got it.

But even if it was developed outside, you would think Nintendo would send some people to help polish it. Cause from the sounds of it, this is the buggiest major Nintendo game ever.
 
I feel like once Nintendo releases their profits, and people see exactly what percentage of revenue they got from Go, their stock is going to drop sooo hard ....it's going to create a LOT of doom and gloom

Are you telling me they aren't making hundreds of millions in 3 weeks on a third of the revenue????
 

TI82

Banned
Yeah no

http://www.pokemon.com/us/pokemon-news/news-from-the-pokemon-go-announcement/

Ishihara and Iwata were involved with the conception of the idea after Ishihara was introduced to Ingress.

You're conflating facts to push your narrative.

Yep looks like I'm remembering it incorrectly. Basically Ishihara had the idea for the April fools, used niantic ingress and after it was popular it was continued. It doesn't change the fact that it was basically a game made outside of Nintendo with one point of contact in Nintendo though and I feel it's pretty obvious when you play the game that it wasn't made in house.
 
I feel like once Nintendo releases their profits, and people see exactly what percentage of revenue they got from Go, their stock is going to drop sooo hard ....it's going to create a LOT of doom and gloom

Are you counting the days? Did you mark it on your Crash Bandicoot calendar?
 

kinoki

Illness is the doctor to whom we pay most heed; to kindness, to knowledge, we make promise only; pain we obey.
Pokemon Go and NES Classic is what the consumers wanted. It's the right direction for Nintendo according to the market. To meet the consumer rather than stay behind a walled garden. Now they just need to announce that they'll partner with Netflix to produce series on their franchises and they'll keep that growth going.
 

JoeM86

Member
Yep looks like I'm remembering it incorrectly. Basically Ishihara had the idea for the April fools, used niantic ingress and after it was popular it was continued. It doesn't change the fact that it was basically a game made outside of Nintendo with one point of contact in Nintendo though and I feel it's pretty obvious when you play the game that it wasn't made in house.

So just like Metroid Prime Federation Force then :p
 
I don't think anyone was arguing that they wouldn't make money from mobile titles.

There were plenty of people on GAF and across the web that said Nintendo making mobile games made no sense. As I've said in this thread and others, Pokemon Go is a textbook case for the power of Nintendo's IP outside of a walled garden if the product is well made.

Of course, there are other Pokemon games on mobile, and have been for years, but none of the feel like 'Pokemon games' in the same way Pokemon Go does. The fact that people don't need to spend $250-300 to catch Pokemon and fight gym leaders is an appealing proposition for millions, clearly.
 
Odd view on the situation perhaps, but if I were at Nintendo I'm not sure how I'd feel about this. On one hand, yeah your value is going up and that's good, but on the other it highlights Nintendo as a company are less relevant than a single one of their own franchises. That they can have so much success from a mobile game made by a dev with very little under its belt kind of shows that people don't even care for gameplay, as their is barely any in the game.

My concern for Nintendo would be that they can try make awesome hardware and new games with clever ideas but what's actually the point? People are more interested in throwing 100's of pokeballs at the equal of a looped pokemon gif.

Not to say I don't wish them luck with the success but I'd be assessing what this means about consumer interests going forward.
 

olimpia84

Member
I'm sure their market value will come down at one point once this frenzy starts losing steam but yeah, this is insane. And to think this whole rise in stock was caused by ONE game.
 

kswiston

Member
Investers are totally bonkers in this case. Even if Pokemon Go continues to be huge for a year or two, how does one mobile game justify a $20B bump in market cap?

This game can continue to be the biggest thing out there and not make anything close to $20B.
 

BeforeU

Oft hope is born when all is forlorn.
Investers are totally bonkers in this case. Even if Pokemon Go continues to be huge for a year or two, how does one mobile game justify a $20B bump in market cap?

This game can continue to be the biggest thing out there and not make anything close to $20B.

Wallstreet runs on potential growth. The craze of Pokemon GO shows so much potential for Nintendo as a company, since Pokemon is not even their biggest IP. Investors are investing hope of what they will now do with their other IPs.
 

Vic

Please help me with my bad english
That's great news for nintendo but yeah I keep my judgement on what the actual benefits might be long term.

Pokemon Go, as an app, is mediocre at best. A bug/crash ridden with lacking features and others which are frankly boring like the gyms, and even a missing feature since last thursday and no word from Niantic of course on wether they will fix it soon or not. The social/positive aspect of the game is great but if it also means that now completely sub-par apps riding on popular IPs and nostalgia are the way Nintendo and other companies are going to look for their income, it's not really the best of news. Especially if Nintendo has another console blunder with the NX
You need to look at the long-term. What's encouraging about this game is how quickly and easily it gained acceptance by the mainstream. They'll find some ways to make this a cash cow for years to come.
 

test_account

XP-39C²
They must really want to make a new Strikers game.
It might still be made :)


Tanabe did, just like Ishihara did for this :p
According to Niantic, they were the ones who approached Nintendo with the idea with Pokemon Go, thats why i wondered if NLG did the same thing :)


Iwata's belief that one game could turn the tide ended up being true
Iwata's statement regarding that was that one game could bring more support to a platform, and make a platform come to life again.
 

JoeM86

Member
Yep, seems the key to their survival is licensing to developers who understand modern audiences and technology

If that were true, then the Nintendo Account system wouldn't be better than the Pokémon GO account system :p
According to Niantic, they were the ones who approached Nintendo with the idea with Pokemon Go, thats why i wondered if NLG did the same thing :)

Ah conflicting info haha. We have both sides saying they came up with it :p
 

vpance

Member
Nintendo is currently the #13 biggest company on Tokyo exchange by market cap.

This spike seems very irrational when you compare against what other companies actually do, but markets just love giving sky high valuations to anything mobile. Must be because of the profit margins.
 
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