Originally Posted by nfreakct:
Seriously, people are surprised about this?
In this day and age game development costs are too large to make any moves that unnecessarily minimize your audience. FFXIII is a hugely expensive title that forces Square-Enix to be aggressive in recouping their development costs. We've already seen this with Fabula Nova Crystallis Final Fantasy XIII, branching out FFXIII into a brand that utilizes development tools, assets, and technology across a series of games to mitigate some of those expenses. Making the game available on the 360 is the next logical step, the platforms are close enough and neither console has the mainstream market share to justify owning the game solely.
Really, the time of honest-to-goodness exclusives are long dead. Games are too large and too expensive to risk on silly things like traditional platform loyalties. Timed exclusives will exist as long as 1st parties are willing to shell out money and there will always be the 1st party or pseudo-1st party games that of course will remain platform-specific, but otherwise the 3rd party exclusive is going the way of the dinosaur.