plagiarize
Banned
well, when and if the division starts turning a consistant profit, i don't think microsoft will really mind that the xbox division is technically billion in the red, because in the years that microsoft have been losing money, microsoft has comfortably made up for that loss in other areas of the business.My Arms Your Hearse said:I doubt MS will ever make a single net dollar on Xbox.
Last generation they were 5 billion in the hole already... and that is with accounting that lumps in other profitable divisions masking the larger loss they're actually taking.
Just look back at some of Sony and Nintendo's most dominating years profit wise... reaching even a billion is extremely rare. MS is likely to see some billions more in losses before they can even begin to think about digging themselves out of this hole. It's an astronomically uphill fight.
Not to mention with the business model PS3 and 360 tend to follow, they require sheer dominance to produce profit, unlike Nintendo. I don't think anyone is predicting all out dominance for 360 anytime soon (though due to some precautions it shouldn't be AS much of a money sink, keeping all other things equal... and it should most certainly perform better... but 5 billion better? No)
it's not like they took out a bank loan they have to pay back, and when and if the xbox division is profitable, i doubt they'll look back. then they'll be able to use some of the money that division is making to buy their way into new markets or to spend on R+D for new products.
same goes for sony and nintendo.