NervousXtian
Thought Emoji Movie was good. Take that as you will.
There is a corporate mandate within MS that the One will not be sold at a loss.
Article's a load of toss.
Well, I'm sure there is... but MS also understands that starting off way behind in units sold could take YEARS to overcome financially as well.
Take a loss day 1, and make more profit in years 2 - 7.. or potentially make profit day 1.. but make reduced profits in years 2 - 7.
MS has got to know that for $100 premium you have to give consumers something other than Kinect 2. Dropping the price makes the best long term sense.
Assuming that at $500 there aren't taking a loss.. I think you just eat it.