They do quote him as saying that, but DICE says that they don't know of anything, but that's it possible arrangements are being made at a higher level that they're not aware of yet.
Google Translate of the article (reeves comment is first, DICE's second):
The PS3 will be continuously supplied with exclusive games: "We are continuously, month after month publish new titles that bring something unique and different target groups. In a month, it is Gran Turismo, in the next SingStar, as well as Third-Party Title as mirrors Edge by Electronic Arts are part of this strategy. " Laut Reeves werde Mirrors Edge zunächst exklusiv für die PS3 in diesem Jahr erscheinen. According to Reeves Mirrors Edge will initially exclusively for the PS3 this year. Die PC- und Xbox-360-Versionen würden deutlich später folgen. The PC and Xbox 360 versions would follow much later. Die Entwickler von DICE bei Elektronic Arts konnten diese Aussage jedoch nicht bestätigen: "Davon wissen wir bislang nichts. Es ist aber möglich, dass es hier Absprachen auf höchster Ebene gibt, von denen man uns noch nicht unterrichtet hat." The developers of DICE for Electronic Arts this statement could not confirm, however: "That we know so far nothing. But it is possible that there is collusion at the highest level, of which we are still not informed." Bislang gehen die Entwickler davon aus, dass Mirrors Edge zum Jahresende auf PS3, Xbox 360 und PC gleichzeitig erscheint. ( hag /c't) So far, the developers assume that mirrors Edge at year-end PS3, Xbox 360 and PC simultaneously.
Also, I had noticed that in online ads for Mirrors Edge, the PS3 box alone was shown. It is the lead platform also, AFAIK. But that kind of thing could just be marketing co-operation, rather than indication of a bigger deal.
That's a Partners game though. MTV is free to choose their console of choice for their game, just like EA can't force Crytek into console versions of Crysis or Valve into a PS3 version of Left 4 Dead. This is DICE. EA owned and operated. EA has complete control over this one.
I only question the timing of this. Compared to the PS3, it's the 360 with the slower year.
Look at UT3, it made a lot of sense going PS3 exclusive last year, as there was a lot of focus on Halo 3 on the 360.
The PS3 is going to have a stacked release schedule compared to both the 360 and PC. The moneyhats are going to pretty large. But why would Sony give out moneyhats when they've done a good job of 1st party production for this Fall? Especially when you consider that for saving costs they've shut down some projects in Europe (8 Days).
On the other hand, it looks to be a great game and I wouldn't be surprised if Sony was eyeing it.
I don't like timed exclusivity (or full exclusivity announced mid-development) as a matter of principle. However, if Sony wants to go down this road, Mirror's Edge is possibly the best choice they had this year.
I guess I'll wait for official confirmation and, if true, subsequent "Generic" and "I never liked this anyway" kind of posts.
PS: And I loathe exclusive extra content in otherwise multiplatform games.
If you go onto eurogamer.net, chances are you'll see a mirrors edge ad, which flashes the ps3 box at the end. There does seem to be at least some co-marketing going on, between that and the tradeshow presences.
These aren't conclusive indicators, though.
Heise.de is legit, so this is very likely true. I don't think Reeves would be stupid enough to make a blatantly false statement.
In the direct comment he doesn't explicitly say the word 'exclusive'. Heise does say he said that it would be initially exclusive and that other versions would follow later, but there's no direct quote to that effect. I'd expect their journos not to mix things up, but stranger things have happened.
Indeed, it wouldn't be so strange for Reeves to mix things up!!