cjelly said:
I guess the mediocre sales of ME2 on 360 and PC forced their hand somewhat. But a year later and full price had suicide written all over it.
Suicide? They did a bunch of work they were going to have to do for ME3, and got paid for it instead of doing it for free. If they sell a couple hundred thousand units at $60 they've most likely paid for the port and then some, and now they're positioned for improved ME3 sales.
If they'd sold if for $40 they would have needed to sell half again as many units to break even. Are there really that many day one customers who would have paid $40 but wouldn't pay $60?