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Call of Duty: Advanced Warfare preorders continue to track more than 50 percent behind 2013s Ghosts, according to Cowen and Company analyst Doug Cruetz. The industry-tracking expert notes that Advanced Warfare is tracking 80 percent behind 2012s Black Ops II. Call of Duty game regularly generate $1 billion in revenue for Activision, but Ghosts didnt perform as well as Black Ops II. If Advanced Warfare sells worse than Ghosts, this could signify that the franchise is on a permanent decline.
http://venturebeat.com/2014/09/30/call-of-duty-advanced-warfare-preorders-are-still-sluggish/