Stop comparing W101 with Splatoon. While I love W101, it's rather an old school game in all the good and bad ways. It throws you in the game without giving you important info, you have to buy two very important moves, it's challenging and takes some time to get used to the gameplay mechanics and controls. Also its art style is not a very friendly one for today's players. It's a combination of saturday morning cartoons and superhero comics that rather appeal to nostalgia.
For these reasons it couldn't be a popular game even if you throw at it all the marketing money in the world.
For these reasons it couldn't be a popular game even if you throw at it all the marketing money in the world.